玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)30.0853.735.01-6.1055.01-48.42-4.66-108.9826.5-12.42-126.541.66-3.13-118.1843.71-1.03-116.1735.620.11-15.38-26.673.97-93.380108.40-34.95-46.14128.57591.4392.86-28.57-122.54-185.7120.22-8.3412.52
23Q3 (19)19.57-37.66-28.81-13.56-371.74-1258.9751.901361.973184.8146.803172.734154.5517.222509.093344.06.371037.51453.660.13-13.33-18.7559.94492.88722.22166.63-19.82-10.07-26.16-117.9-131.4126.74429.53280.2322.0621.8132.41
23Q2 (18)31.39-4.512.754.99120.8-6.383.55586.3-36.381.43151.44-71.170.66169.47-73.170.562700.0-45.10.1536.36-11.7610.1128.63-7.5207.835.86.2146.15148.7252.8-38.46-109.62-984.6218.11-26.8323.03
23Q1 (17)32.8747.5346.092.26154.99145.65-0.7388.49-143.71-2.7877.99-2216.67-0.9582.91-1483.330.02101.25-87.50.11-26.67-31.257.86012.29196.43-2.4-4.51-300.00-550.0-625.0400.001100.0833.3324.7537.7371.16
22Q4 (16)22.28-18.95-14.96-4.11-451.28-210.78-6.34-501.27-195.05-12.63-1248.18-351.59-5.56-1212.0-305.93-1.60-490.24-255.340.15-6.25-11.760.00-100.0-100.0201.268.62-5.0666.67-20.020.8333.330.0-25.6417.977.8620.44
22Q3 (15)27.49-1.2623.051.17-78.0550.01.58-71.68132.351.10-77.822100.00.50-79.671566.670.41-59.895.240.16-5.88-5.887.29-33.322.52185.28-5.32-18.6283.33-12.88-16.6733.33666.67016.6613.1816.34
22Q2 (14)27.8423.7321.365.33479.3571.945.58234.13173.534.964233.33342.862.464200.0324.141.02537.5155.00.176.250.010.9356.1449.11195.69-4.87-7.8995.6567.39-41.144.35-89.86108.714.721.88.88
22Q1 (13)22.50-14.12-11.90.92-75.2-77.231.67-74.96-53.22-0.12-102.39-105.53-0.06-102.22-106.190.16-84.47-70.370.16-5.886.677.00-43.32-30.0205.71-2.960.3857.143.57-51.0242.86-4.4357.1414.46-3.08-3.73
21Q4 (12)26.2017.280.963.71375.64267.336.67880.88314.295.029940.0211.82.708900.0255.261.03390.48110.20.170.06.2512.35107.5669.18211.98-6.97.9355.17-44.83-17.2444.83034.4814.924.19-22.05
21Q3 (11)22.34-2.6210.430.78-74.84139.390.68-66.67151.130.05-95.54102.940.03-94.83104.620.21-47.52000.00.170.030.775.95-18.834.02227.687.1616.99100.00-38.46-33.330.00100.0100.014.325.92-15.22
21Q2 (10)22.94-10.1818.063.10-23.27151.072.04-42.86138.421.12-48.39123.680.58-40.21135.580.40-25.93221.210.1713.3341.677.33-26.7186.33212.463.6711.47162.5039.2943.38-50.00-200.0-275.013.52-9.99-17.41
21Q1 (9)25.54-1.58-3.74.04300.0137.343.57121.74123.22.1734.78114.330.9727.63129.570.5410.2158.70.15-6.2587.510.0036.99455.87204.944.3510.63116.6775.065.79-16.67-150.0-156.2515.02-21.530
20Q4 (8)25.9528.27-11.281.01151.01-36.481.61221.05-47.041.61194.7117.520.76216.9220.630.494800.04.260.1623.080.07.3027.62-17.33196.400.919.9766.67-55.5633.3333.33166.67-33.3319.1413.320
20Q3 (7)20.234.12-22.28-1.9867.38-9.39-1.3374.9558.95-1.7064.0650.58-0.6560.1249.610.01103.03105.00.138.330.05.72123.4430.59194.622.111.23150.0032.35150.0-50.00-275.0-200.016.893.18-9.63
20Q2 (6)19.43-26.73-29.11-6.0743.9-255.24-5.3165.5-251.71-4.7368.76-256.62-1.6350.3-224.43-0.3364.13-149.250.1250.0-20.02.56191.1-74.73190.602.89-5.0113.3361.05-1.78-13.33-145.013.3316.370-5.97
20Q1 (5)26.52-9.333.39-10.82-780.5-124.95-15.39-606.25-154.38-15.14-1205.11-135.46-3.28-620.63-64.0-0.92-295.74-91.670.08-50.0-27.27-2.81-131.82-200.36185.253.72-0.7970.3740.74-14.5529.63-40.7425.930.000-100.0
19Q4 (4)29.2512.370.01.59187.850.03.04193.830.01.37139.830.00.63148.840.00.47335.00.00.1623.080.08.83101.60.0178.60-7.10.050.00-16.670.050.000.00.00.00-100.00.0
19Q3 (3)26.03-5.030.0-1.81-146.290.0-3.24-192.570.0-3.44-213.910.0-1.29-198.470.0-0.20-129.850.00.13-13.330.04.38-56.760.0192.25-4.180.060.00-48.00.050.00425.00.018.697.350.0
19Q2 (2)27.416.860.03.91181.290.03.50157.850.03.02146.970.01.31165.50.00.67239.580.00.1536.360.010.13261.790.0200.647.450.0115.3840.110.0-15.38-165.380.017.41-23.410.0
19Q1 (1)25.650.00.0-4.810.00.0-6.050.00.0-6.430.00.0-2.000.00.0-0.480.00.00.110.00.02.800.00.0186.730.00.082.350.00.023.530.00.022.730.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)28.3613.08-2.9704.3418.4413.151564.568.96010.3905.5427600.00.48-25.020.99228.48108.40-46.14-22.350122.3500.20-53.9521.0632.54
2022 (9)25.083.550.95-66.783.66-1.910.79-75.69-1.430-2.8200.02-99.10.64-3.036.39-27.71201.26-5.06115.3830.43-23.0800.4412.5815.8910.12
2021 (8)24.225.632.8603.73-30.493.2502.1104.2502.2300.6637.58.84109.98211.987.9388.46-6.8811.54130.770.4052.7114.43-26.23
2020 (7)22.93-15.82-3.4005.3710.32-3.570-3.480-4.810-0.7500.48-15.794.21-38.99196.409.9795.0005.00-96.250.26019.563.77
2019 (6)27.243.420.12-97.794.8796.3-0.190-0.910-1.4200.48-89.720.57-28.756.90-27.22178.603.25-66.670133.335011.110.00018.8536.59
2018 (5)26.3416.965.44285.822.48-13.185.57295.044.74330.9111.13345.24.67155.190.808.119.4861.5172.97-21.4297.39-2.612.6100.00013.802.22
2017 (4)22.52-12.01.4102.86-28.521.4101.1002.5001.8300.7429.825.87135.74220.1315.91100.0080.650.0000.00013.50-23.08
2016 (3)25.594.45-2.0404.0038.28-3.660-4.550-7.050-1.5800.57-18.572.49-76.73189.9120.255.36044.64-58.020.00017.5521.03
2015 (2)24.501.2-0.3902.898.316.41125.76.07183.6412.48131.975.0698.430.70-7.8910.7052.86158.00-32.39-6.340106.341760.920.00014.5012.23
2014 (1)24.2102.6802.67-15.882.8402.1405.3802.5500.761.337.0059.45233.682.0194.29-86.035.7100.00012.92-12.94

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