玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)23.97-9.03.415.95643.75-30.734.4166.42-41.673.7263.16-43.642.06151.22-55.411.11131.25-48.130.2855.56-9.686.748.53-29.3596.78-6.77-13.94135.71334.2919.1-35.71-151.95-155.9517.02-33.8317.38
23Q3 (19)26.34-3.912.560.80-83.97-69.472.65-61.43-41.892.28-53.28-26.690.82-59.0-44.970.48-55.14-32.390.18-10.0-10.06.21-38.09-17.42103.814.27-27.5931.25-56.8-45.7268.75148.5662.0525.7212.8118.58
23Q2 (18)27.418.90.444.99125.79718.036.87311.38172.624.88328.07180.462.00344.44217.461.07256.67214.710.205.2625.010.03104.6962.399.56-4.12-21.7372.34-46.95213.4827.66176.06-64.0422.803.21-17.51
23Q1 (17)25.178.5814.982.21-74.271600.01.67-77.9125.561.14-82.7311.760.45-90.260.00.30-85.9820.00.19-38.71-5.04.90-48.6415.84103.84-7.66-9.74136.3619.671127.27-36.36-160.61-140.9122.0952.34-1.07
22Q4 (16)23.18-0.9417.788.59227.8660.567.5665.7940.526.60112.2246.024.62210.0749.032.14201.4148.610.3155.00.09.5426.8630.68112.45-21.56-9.79113.9597.9216.06-13.95-132.89014.50-33.15-6.87
22Q3 (15)23.40-14.252.772.62329.5111.024.5680.9548.053.1178.7441.361.49136.5149.00.71108.8242.00.2025.0-4.767.5221.6822.88143.3612.716.7857.58149.49-23.2342.42-44.8569.721.69-21.53-1.32
22Q2 (14)27.2924.6727.520.61369.23-42.992.5289.4796.881.7470.5962.620.6340.023.530.3436.021.430.16-20.0-30.436.1846.151.47127.2010.567.6923.08107.69-70.3376.92-13.46592.3127.6423.7827.96
22Q1 (13)21.8911.23-0.50.13-97.57-7.141.33-75.28121.671.02-77.4322.890.45-85.4825.00.25-82.6419.050.20-35.48-4.764.23-42.0515.89115.05-7.77.7311.11-88.68-55.5688.89018.5222.3343.420.59
21Q4 (12)19.68-13.57-9.645.35126.69226.225.3874.68189.254.52105.45167.463.10210.0302.61.44188.0234.880.3147.6234.787.3019.2852.08124.651.5424.1298.1830.917.110.00-100.0-100.015.57-29.16-23.0
21Q3 (11)22.776.4-6.372.36120.5634.093.08140.6296.182.20105.61103.71.0096.08122.220.5078.5778.570.21-8.70.06.1250.022.65122.763.9327.1975.00-3.57-38.6425.00125.0325.021.981.762.76
21Q2 (10)21.40-2.73-23.11.07664.29-80.151.28113.33-77.141.0728.92-72.420.5141.67-66.450.2833.33-66.670.239.529.524.0811.78-55.51118.1210.6124.0277.78211.11-19.7111.11-85.19255.5621.60-2.70
21Q1 (9)22.001.01-9.130.14-91.46-17.650.60-67.74-55.560.83-50.8953.70.36-53.2580.00.21-51.1650.00.21-8.710.533.65-23.96-31.26106.796.3325.4425.00-72.7375.075.00800.0-12.522.209.790
20Q4 (8)21.78-10.44-7.751.64-6.826.491.8618.47353.661.6956.48134.720.7771.11156.670.4353.57115.00.239.529.524.80-3.8122.14100.434.058.3591.67-25.0-69.448.33175.0103.5720.22-5.470
20Q3 (7)24.32-12.614.021.76-67.35-53.321.57-71.96-68.851.08-72.16-75.730.45-70.39-78.870.28-66.67-76.070.210.0-16.04.99-45.58-38.9296.521.343.84122.2226.1662.96-11.11-455.56-144.4421.3909.64
20Q2 (6)27.8314.9511.235.393070.59147.255.60314.8159.093.88618.5232.881.52660.026.670.84500.018.310.2110.53-8.79.1772.6928.4395.2411.8811.1696.88578.1363.943.12-96.35-91.410.000-100.0
20Q1 (5)24.212.5416.120.17-88.96103.751.35229.27142.450.54-25.0121.180.20-33.33122.730.14-30.0129.790.19-9.52-5.05.3135.11458.9585.13-8.1623.7914.29-95.24-89.8885.71136.73308.160.000-100.0
19Q4 (4)23.610.980.01.54-59.150.00.41-91.870.00.72-83.820.00.30-85.920.00.20-82.910.00.21-16.00.03.93-51.90.092.69-0.280.0300.00300.00.0-233.33-1033.330.00.00-100.00.0
19Q3 (3)23.38-6.550.03.7772.940.05.0443.180.04.4552.40.02.1377.50.01.1764.790.00.258.70.08.1714.430.092.958.490.075.0026.920.025.00-31.250.019.51-13.790.0
19Q2 (2)25.0220.00.02.18148.120.03.52210.690.02.92214.510.01.20236.360.00.71251.060.00.2315.00.07.14651.580.085.6824.590.059.09-58.140.036.36188.310.022.63-6.370.0
19Q1 (1)20.850.00.0-4.530.00.0-3.180.00.0-2.550.00.0-0.880.00.0-0.470.00.00.200.00.00.950.00.068.770.00.0141.180.00.0-41.180.00.024.170.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)25.557.943.78-4.552.124.553.99-13.643.10-16.675.25-25.02.88-17.480.83-3.496.94-6.0996.78-13.9494.8710.555.13-63.851.3811.0621.375.9
2022 (9)23.6711.443.9651.722.03-0.794.6258.223.7252.467.0043.443.4941.870.86-8.517.3934.61112.45-9.7985.82-4.2814.1837.121.24-11.1420.182.13
2021 (8)21.24-13.022.6116.522.04-26.872.9213.622.4435.564.8869.442.4650.920.9416.055.49-8.65124.6524.1289.663.1910.34-21.121.39-10.1919.76-10.06
2020 (7)24.424.762.24113.332.79-4.452.5746.021.809.092.887.061.630.620.81-7.956.0113.83100.438.3586.8943.6913.11-66.831.55-1.621.97-0.68
2019 (6)23.31-3.561.05-68.562.9227.621.76-57.181.65-44.262.69-44.311.62-42.550.88-5.385.28-23.5992.6919.7760.47-26.0239.53116.41.58-2.8222.125.38
2018 (5)24.173.033.34-17.332.29-6.984.111.732.96-11.94.83-3.592.82-3.750.939.416.91-0.8677.393.1381.73-18.2718.2701.62020.994.32
2017 (4)23.46-2.174.04-20.782.4612.534.04-30.13.36-19.815.01-16.782.93-17.460.852.416.97-16.8375.04-0.83100.0013.820.0000.00020.122.44
2016 (3)23.982.75.10-25.02.1910.965.78-28.644.19-35.146.02-40.983.55-42.090.83-11.78.38-19.8175.679.0887.864.8612.14-25.120.00019.6412.49
2015 (2)23.350.436.80-14.681.975.278.10-13.836.46-13.7510.20-19.36.13-21.810.94-9.6210.45-9.9169.372.3383.78-0.9516.227.840.00017.467.25
2014 (1)23.2507.9701.87-9.079.4007.49012.6407.8401.045.0511.6018.2567.7919.1684.59-10.9115.04167.670.00016.287.32

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