玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)7.47-50.8235.82-13.39-172.1556.68-23.80-345.6986.56-26.26-509.2888.55-10.41-415.3555.98-3.35-583.6751.730.14-6.67250.0-14.01-462.0290.96201.6010.67-30.5356.16-40.53223.8443.84689.04-46.9723.778.69-59.1
23Q3 (19)15.1952.05155.29-4.9260.4282.83-5.3457.1184.89-4.3164.787.15-2.0249.567.73-0.4960.4875.50.1525.0150.03.87455.05117.92182.175.02-6.3994.44-5.5615.435.560-71.2421.87-14.1-44.07
23Q2 (18)9.99-29.1-34.71-12.432.81-1875.71-12.45-228.35-636.69-12.21-303.84-419.57-4.00-261.29-349.44-1.24-229.17-588.890.1250.0-7.69-1.09-104.4-123.96173.477.33-12.89100.00176.67325.0-0.00-100.0-100.025.46-21.6124.8
23Q1 (17)14.09156.186.99-12.7958.62-224.629.70105.48212.535.99102.61171.312.48110.49168.70.96113.83192.310.08100.0-38.4624.79116.0988.53161.62-44.31-22.09-130.43-852.08-385.71230.43178.78324.032.48-44.1243.72
22Q4 (16)5.50-7.56-59.68-30.91-7.89-226.4-177.03-400.79-1011.3-229.43-583.85-1386.91-23.65-277.8-328.44-6.94-247.0-353.590.04-33.33-63.64-154.90-617.13-1684.56290.2049.1223.4817.34-78.8-70.7982.66327.87103.4658.1248.64112.97
22Q3 (15)5.95-61.11-59.41-28.65-4192.86-2681.08-35.35-1991.72-3143.12-33.55-1327.66-2121.85-6.26-603.37-636.47-2.00-1011.11-1328.570.06-53.85-62.5-21.60-574.73-711.9194.61-2.27-18.4681.82284.09181.8219.32-86.63-90.3439.1091.67120.41
22Q2 (14)15.3016.1761.90.70117.77113.11-1.6980.3974.59-2.3572.0265.54-0.8975.3578.61-0.1882.6983.180.130.0-23.534.55263.08277.04199.14-4.01-25.74-44.44-197.35-155.22144.44165.78640.2820.40-9.73-2.35
22Q1 (13)13.17-3.45115.9-3.9458.3956.22-8.6245.8913.71-8.4045.5613.76-3.6134.634.84-1.0432.0337.720.1318.18-27.78-2.7967.8651.22207.45-11.73-15.9145.65-23.11-48.8754.3533.78407.2522.60-17.195.95
21Q4 (12)13.64-6.9670.07-9.47-953.15-34.52-15.93-1361.47-112.97-15.43-921.85-58.26-5.52-549.416.76-1.53-992.8628.170.11-31.25-50.0-8.68-345.89-109.16235.01-1.5324.5759.38159.38-36.5840.62-79.69536.4627.2953.8354.44
21Q3 (11)14.6655.13-4.061.11120.79-62.12-1.0983.61-138.65-1.5177.86-183.43-0.8579.57-182.52-0.1486.92-131.820.16-5.88-30.433.53237.35-41.17238.66-11.050.04-100.00-224.24-194.44200.00925.03500.017.74-15.0818.58
21Q2 (10)9.4554.92264.86-5.3440.6742.52-6.6533.4350.67-6.8229.9846.59-4.1624.9137.25-1.0735.9362.190.17-5.56-26.09-2.5755.0775.41268.168.6997.2180.49-9.8516.9419.5182.11-37.420.89-2.060
21Q1 (9)6.10-23.94-17.9-9.00-27.84-26.4-9.99-33.56-27.59-9.740.1-1.46-5.546.42-61.99-1.6721.6-22.790.18-18.1820.0-5.72-37.83-73.33246.7130.7898.2189.29-4.63-1.7910.7167.8617.8621.3320.710
20Q4 (8)8.02-47.51-30.8-7.04-340.27-255.07-7.48-365.25-399.2-9.75-638.67-737.25-5.92-674.76-658.49-2.13-584.09-534.690.22-4.35-21.43-4.15-169.17-185.92188.6518.629.3293.62-11.58-49.46.38208.51107.9817.6718.11331.89
20Q3 (7)15.28489.9619.282.93131.54-46.632.82120.92-57.011.81114.17-65.131.03115.54-73.990.44115.55-74.270.230.0-28.126.00157.42-31.58159.0616.979.5105.8853.8326.6-5.88-118.87-135.9514.960-2.48
20Q2 (6)2.59-65.14-79.81-9.29-30.48-371.64-13.48-72.16-380.83-12.77-33.02-461.76-6.63-93.86-414.22-2.83-108.09-394.790.2353.33-11.54-10.45-216.67-241.98135.989.25-1.1368.83-24.29-3.0131.17242.867.360.000-100.0
20Q1 (5)7.43-35.89-15.09-7.12-256.83-293.37-7.83-413.2-244.93-9.60-727.45-377.61-3.42-422.64-322.22-1.36-377.55-466.670.15-46.43-16.67-3.30-168.32-265.83124.47-14.687.890.91-50.8613.649.09111.36-54.550.00100.0-100.0
19Q4 (4)11.59-9.520.04.54-17.30.02.50-61.890.01.53-70.520.01.06-73.230.00.49-71.350.00.28-12.50.04.83-44.930.0145.880.430.0185.00121.20.0-80.00-588.890.0-7.62-149.670.0
19Q3 (3)12.81-0.160.05.4960.530.06.5636.670.05.1947.030.03.9687.680.01.7178.120.00.3223.080.08.7719.160.0145.265.610.083.6417.850.016.36-43.640.015.34-21.570.0
19Q2 (2)12.8346.630.03.42288.950.04.80311.450.03.53275.620.02.11360.490.00.96500.00.00.2644.440.07.36269.850.0137.5419.120.070.97-11.290.029.0345.160.019.5638.720.0
19Q1 (1)8.750.00.0-1.810.00.0-2.270.00.0-2.010.00.0-0.810.00.0-0.240.00.00.180.00.01.990.00.0115.460.00.080.000.00.020.000.00.014.100.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)11.67-2.02-10.5707.8913.59-8.900-9.960-12.980-2.9400.39-2.52.170201.60-30.53118.45261.44-18.4500.23-40.2725.39-10.35
2022 (9)11.919.87-9.2906.9580.49-28.260-33.580-39.880-10.6000.40-40.3-19.280290.2023.4832.77-52.1366.99112.340.38-17.6728.3233.08
2021 (8)10.8427.98-5.2003.8527.78-7.620-7.630-16.060-4.7100.67-11.84-2.720235.0124.5768.45-12.8831.5547.220.4633.3721.2836.24
2020 (7)8.47-28.16-4.9503.0133.28-6.310-7.380-14.830-5.4100.76-20.83-2.880188.6529.3278.57-21.4321.4300.35106.8615.6266.88
2019 (6)11.790.433.52-16.982.2661.553.49-22.272.53-17.865.94-32.582.69-35.80.96-22.586.16-2.22145.882.17100.005.79-1.0400.1713.959.3620.31
2018 (5)11.74-31.224.24-40.281.40-35.284.49-28.043.08-50.168.81-44.944.19-45.871.245.086.30-29.21142.7822.7694.53-17.115.4700.1507.78-30.97
2017 (4)17.07-18.447.10-1.252.16-45.326.24-28.66.18-25.8116.00-4.937.74-1.651.1840.488.90-36.11116.31-7.08114.0538.29-14.0500.00011.27-55.91
2016 (3)20.9311.937.191041.273.95-10.08.742719.358.335453.3316.836632.07.87664.080.8423.5313.93115.63125.17-20.6382.47-67.0117.5300.00025.564.63
2015 (2)18.7019.490.6304.39-25.890.3100.1500.2501.0300.68-2.866.460157.7031.29250.00511.7-150.0000.00024.438.77
2014 (1)15.650-7.1005.93-42.95-17.430-18.500-22.920-12.1800.7032.08-10.030120.12168.9740.87-61.8859.1300.00022.46-31.31

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