玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)-33.31-214.84-237.82-115.096.68-257.2-141.78-17.2-210.38-138.62-14.59-83.21-19.38-10.74-37.25-15.32-14.07-36.420.110.0-26.67-122.22-22.22-270.3619.44-42.72-26.7881.82-19.3717.6119.481424.68-31.0770.11-9.770.29
23Q3 (19)-10.58-369.21-141.46-123.33-69.01-196.25-120.97-67.36-211.22-120.97-67.36-211.22-17.50-43.33-196.11-13.43-39.03-171.860.11-15.38-15.38-100.00-72.74-304.5333.9430.3441.24101.471.47-4.01-1.4719.1274.2677.6432.9551.52
23Q2 (18)3.93-90.35-89.59-72.97-212.24-202.15-72.28-193.94-240.94-72.28-193.94-240.94-12.21-170.13-262.31-9.66-173.65-226.350.13-13.33-7.14-57.89-415.04-609.4426.043.3774.88100.004.76-12.5-1.82-140.087.2758.4021.6729.72
23Q1 (17)40.7368.5144.43-23.3727.474.14-24.5946.17-10.67-24.5967.5-10.67-4.5267.99-11.88-3.5368.57-0.280.150.0-6.25-11.2465.94-0.2725.19-5.12107.3395.4537.22-11.364.55-83.92139.3948.0016.5927.39
22Q4 (16)24.17-5.29-29.16-32.2222.6-637.3-45.68-17.52-1239.59-75.66-94.65-2055.56-14.12-138.92-1172.07-11.23-127.33-1303.750.1515.38-37.5-33.00-33.5-863.8926.5510.4952.1569.57-34.2-40.3728.26594.57184.7841.17-19.6545.73
22Q3 (15)25.52-32.38-22.46-41.63-72.38-1148.61-38.87-83.35-840.38-38.87-83.35-840.38-5.91-75.37-345.23-4.94-66.89-412.660.13-7.14-55.17-24.72-202.94-293.2824.0361.38-58.78105.71-7.535.92-5.7160.0-125.7151.2413.82125.33
22Q2 (14)37.7433.838.42-24.150.94-1202.74-21.204.59-725.37-21.204.59-725.37-3.3716.58-309.32-2.9615.91-376.640.14-12.5-53.33-8.1627.21-175.1414.8922.55-74.11114.296.1271.43-14.29-23.81-142.8645.0219.4893.3
22Q1 (13)28.20-17.35-8.8-24.38-457.89-543.27-22.22-551.61-406.15-22.22-533.05-406.15-4.04-263.96-84.47-3.52-340.0-151.430.16-33.33-51.52-11.21-359.49-512.1312.15-30.37-78.77107.69-7.6923.08-11.5465.38-192.3137.6833.3856.8
21Q4 (12)34.123.6895.31-4.37-210.0877.4-3.41-164.9583.43-3.51-166.8683.62-1.11-146.0689.66-0.80-150.6389.010.24-17.24-29.414.32-66.22132.5517.45-70.06-64.84116.6750.022.81-33.33-250.0-766.6728.2524.238.86
21Q3 (11)32.91-5.4640.523.9781.28123.455.2554.87132.755.2554.87132.752.4149.69135.031.5847.66131.10.29-3.33-9.3812.7917.77255.9858.291.3431.6777.7816.67-27.2422.22-33.33422.2222.74-2.36-14.8
21Q2 (10)34.8112.5850.32.19157.78109.923.39177.22-83.563.39177.22-81.851.61173.52-76.081.07176.43-79.060.30-9.0911.1110.86299.26-62.8357.520.52121.6666.67-23.81162.7533.33166.67-83.8423.29-3.080
21Q1 (9)30.9276.998.72-3.7980.488.13-4.3978.6785.63-4.3979.5185.63-2.1979.5973.55-1.4080.7777.350.33-2.9465.02.72120.5113.8457.2215.2942.9487.50-7.89-14.8612.50150.0325.024.03-7.40
20Q4 (8)17.47-25.41-53.56-19.34-14.24-1172.37-20.58-28.38-740.0-21.43-33.69-778.28-10.73-55.96-962.38-7.28-43.31-897.260.346.256.25-13.27-61.83-410.0549.6312.1185.9595.00-11.1358.335.00172.5-87.525.95-2.770.12
20Q3 (7)23.421.12-14.12-16.9323.2930.61-16.03-177.7434.86-16.03-185.8134.86-6.88-202.2310.88-5.08-199.4110.720.3218.5239.13-8.20-128.0649.4544.2770.630.78106.90200.616.9-6.90-103.34026.690-18.43
20Q2 (6)23.16-18.57-15.47-22.0730.88-1.9920.62167.5197.3618.68161.15188.26.73181.28202.755.11182.69202.820.2735.012.529.22248.63318.3925.95-35.17-25.96-106.25-203.38-203.12206.253812.56906.250.000-100.0
20Q1 (5)28.44-24.471.02-31.93-2000.661.54-30.55-1146.945.53-30.55-1152.055.53-8.28-719.82.01-6.18-746.584.480.20-37.50.0-19.66-559.3517.3340.0349.9848.7102.7871.32.78-5.56-113.8900.00-100.0-100.0
19Q4 (4)37.6237.950.0-1.5293.770.0-2.4590.040.0-2.4490.090.0-1.0186.920.0-0.7387.170.00.3239.130.04.28126.390.026.69-21.150.060.00-40.00.040.0000.025.92-20.780.0
19Q3 (3)27.27-0.470.0-24.40-12.750.0-24.61-16.190.0-24.61-16.190.0-7.72-17.860.0-5.69-14.490.00.23-4.170.0-16.22-21.230.033.85-3.420.0100.00-2.940.00.00100.00.032.728.670.0
19Q2 (2)27.4064.760.0-21.6433.270.0-21.1834.510.0-21.1834.510.0-6.5522.490.0-4.9723.180.00.2420.00.0-13.3843.730.035.0530.20.0103.033.030.0-3.0300.030.11-12.70.0
19Q1 (1)16.630.00.0-32.430.00.0-32.340.00.0-32.340.00.0-8.450.00.0-6.470.00.00.200.00.0-23.780.00.026.920.00.0100.000.00.0-0.000.00.034.490.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)5.56-80.77-75.44011.9630.23-80.440-79.820-47.630-38.3900.48-17.24-63.77019.44-26.7893.69-1.666.3133.481.77-20.4361.2541.36
2022 (9)28.92-12.76-30.0909.1876.48-31.470-38.890-27.260-22.3800.58-44.76-18.86026.5552.1595.2804.72-99.062.22-15.1143.3376.78
2021 (8)33.1547.6-0.5005.20-17.40.1900.1700.2300.3301.05-9.487.80017.45-64.84-300.000500.0002.62-43.9224.51-18.92
2020 (7)22.46-19.67-21.5706.30-0.33-11.330-12.050-19.090-13.8001.1620.83-3.07049.6385.95189.1990.78-90.5404.67-11.6230.23-0.79
2019 (6)27.96-18.98-18.7906.3267.01-18.970-18.970-23.630-18.0300.96-8.57-11.22026.69-17.699.17-11.460.8305.2865.7130.4723.21
2018 (5)34.514.07-3.8303.7810.27-3.440-2.730-3.480-2.8301.0517.981.35032.39184.12112.0016.42-12.0003.19024.73-17.48
2017 (4)33.16-0.24-12.3703.43-26.45-12.990-12.820-12.490-11.3300.898.54-8.33011.4028.0996.20-8.615.0600.00029.975.9
2016 (3)33.248.84-12.5004.67-10.05-11.870-10.890-9.990-8.9700.8230.16-5.1308.90-33.33105.261.65-5.2600.00028.30-29.13
2015 (2)30.54-6.32-36.2805.1966.55-35.030-34.010-24.230-21.4500.63-18.18-27.18013.359.7103.55-6.5-3.5500.00039.9333.5
2014 (1)32.600-17.8303.11-22.01-16.130-16.880-14.790-13.0500.771.32-11.25012.17-14.11110.757.18-10.7500.00029.91-1.38

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