玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)10.90-18.47-0.18-23.11-107.08-98.54-47.54-2100.93-299.83-50.19-1758.89-323.9-5.19-1382.86-270.71-4.27-1608.0-274.560.09-18.18-10.0-42.27-2384.86-411.7420.20-0.837.3948.20-90.82-50.6251.08112.022045.3212.02-27.2451.19
23Q3 (19)13.37-5.6529.68-11.16-47.62-26.67-2.1621.4539.83-2.7018.9230.77-0.3523.9135.19-0.2526.4741.860.11-8.33-8.331.85146.67485.4220.37-1.593.93525.0092.5118.75-425.00-146.05-189.7716.5222.4632.16
23Q2 (18)14.1794.9125.96-7.5645.85-132.62-2.7578.73-152.29-3.3371.9-105.56-0.4669.74-64.29-0.3472.8-70.00.129.09-14.290.75108.04-45.6520.708.094.97272.73156.99-3.74-172.73-2015.915.7913.49-8.7357.59
23Q1 (17)7.27-33.42-45.46-13.96-19.93-3590.0-12.93-8.75-733.82-11.85-0.08-900.68-1.52-8.57-624.14-1.25-9.65-580.770.1110.0-31.25-9.33-12.95-324.8219.151.81-2.64106.128.71536.73-8.16-442.86-110.8814.7885.9173.68
22Q4 (16)10.925.92-13.95-11.64-32.12-2228.0-11.89-231.2-1192.39-11.84-203.59-862.6-1.40-159.26-438.46-1.14-165.12-612.50.10-16.67-41.18-8.26-1620.83-673.6118.81-4.03-4.2797.62-59.3395.242.38101.62-95.247.95-36.444.81
22Q3 (15)10.31-8.36-20.57-8.81-171.08-1074.67-3.59-229.36-97.25-3.90-140.74-73.33-0.54-92.86-14.89-0.43-115.0-65.380.12-14.29-20.0-0.48-134.78-169.5719.60-0.61-41.99240.00-15.29560.0-146.6720.0-368.8912.5046.0359.44
22Q2 (14)11.25-15.6-11.14-3.25-912.537.26-1.09-153.4380.29-1.62-209.4671.43-0.28-196.5578.79-0.20-176.9274.360.14-12.5-6.671.38-66.75169.719.720.25-55.22283.331600.0196.83-183.33-344.44-4133.338.560.595.81
22Q1 (13)13.335.04-9.440.40180.0121.282.04321.74259.381.48220.33161.410.29211.54127.10.26262.5146.430.16-5.88-38.464.15188.19109.619.670.1-72.7216.67-66.67-89.5875.0050.0287.58.5155.01-5.23
21Q4 (12)12.69-2.237.91-0.5033.3393.32-0.9249.4589.86-1.2345.3384.98-0.2644.6890.97-0.1638.4690.530.1713.33-22.731.44108.7124.8719.65-41.85-69.0550.0037.5-40.050.00-8.33200.05.49-29.97-41.9
21Q3 (11)12.982.5319.52-0.7585.5284.97-1.8267.0966.73-2.2560.3250.98-0.4764.3974.18-0.2666.6775.240.150.0-40.00.69134.85126.3433.79-23.27-44.4536.36-61.9-59.8154.551100.0472.737.84-3.09-6.89
21Q2 (10)12.66-13.9914.47-5.18-175.53-99.23-5.53-332.03-65.57-5.67-135.27-104.69-1.32-23.360.0-0.78-39.29-2.630.15-42.31-50.0-1.98-200.0-83.3344.04-38.92-29.7995.45-40.3427.274.55111.36-75.768.09-9.910
21Q1 (9)14.7225.1750.67-1.8874.8769.33-1.2885.8980.28-2.4170.5761.69-1.0762.8557.87-0.5666.8664.780.2618.180.01.98134.2152.9472.1013.5829.35160.0092.066.4-40.00-340.0-1140.08.98-4.970
20Q4 (8)11.768.2923.92-7.48-49.97.43-9.07-65.81-3.07-8.19-78.43-61.86-2.88-58.24-61.8-1.69-60.95-49.560.22-12.0-8.33-5.79-120.991.8663.484.3627.2183.33-7.89-10.9216.6775.072.229.4512.237.39
20Q3 (7)10.86-1.816.37-4.99-91.9236.84-5.47-63.7732.13-4.59-65.731.59-1.82-37.8826.32-1.05-38.1635.580.25-16.670.0-2.62-142.5954.5160.83-3.0329.8190.4820.63-6.519.52-49.21195.248.420-17.77
20Q2 (6)11.0613.25.03-2.6057.5964.04-3.3448.5455.76-2.7755.9655.96-1.3248.0337.74-0.7652.246.850.3015.3825.0-1.0871.1274.4762.7312.5436.775.00-22.0-22.1218.75387.5406.250.000-100.0
20Q1 (5)9.772.95-1.11-6.1324.1336.87-6.4926.2530.51-6.29-24.3124.76-2.54-42.7-1.2-1.59-40.7115.870.268.3313.04-3.7436.6145.6455.7411.754.496.152.79-6.953.85-60.26215.380.00-100.0-100.0
19Q4 (4)9.49-7.050.0-8.08-2.280.0-8.80-9.180.0-5.0624.590.0-1.7827.940.0-1.1330.670.00.24-4.00.0-5.90-2.430.049.906.490.093.55-3.330.09.68200.00.08.80-14.060.0
19Q3 (3)10.21-3.040.0-7.90-9.270.0-8.06-6.750.0-6.71-6.680.0-2.47-16.510.0-1.63-13.990.00.254.170.0-5.76-36.170.046.862.110.096.770.50.03.23-12.90.010.2420.750.0
19Q2 (2)10.536.580.0-7.2325.540.0-7.5519.160.0-6.2924.760.0-2.1215.540.0-1.4324.340.00.244.350.0-4.2338.520.045.8927.120.096.30-6.810.03.70211.110.08.48-24.690.0
19Q1 (1)9.880.00.0-9.710.00.0-9.340.00.0-8.360.00.0-2.510.00.0-1.890.00.00.230.00.0-6.880.00.036.100.00.0103.330.00.0-3.330.00.011.260.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)11.51-1.03-13.3002.9744.93-14.260-14.820-7.550-6.1500.43-18.87-10.24020.207.3993.20-49.356.8006.03-19.6214.3253.81
2022 (9)11.63-11.69-4.9402.058.64-2.710-3.090-1.940-1.5200.53-33.750.05-92.3118.81-4.27184.00124.89-82.0007.50-1.749.3125.98
2021 (8)13.1721.61-1.7901.89-19.55-2.180-2.650-2.760-1.8000.80-23.810.65019.65-69.0581.82-5.9118.1839.397.63-58.947.39-13.16
2020 (7)10.837.98-5.0902.35-2.43-5.850-5.230-8.600-5.1901.055.0-3.11063.4827.2186.96-10.7913.04417.3918.588.058.51-12.0
2019 (6)10.03-2.34-8.1902.41485.52-8.410-6.560-8.930-6.3201.00-28.57-5.66049.90125.1897.48-21.542.52017.2064.579.6714.03
2018 (5)10.27-9.44-5.5900.41-2.12-4.490-3.950-6.910-5.5201.40-22.22-4.04022.16-26.26124.24-9.64-24.24010.4508.4844.96
2017 (4)11.3429.90.8000.4239.650.5600.3600.9800.7301.80-0.551.05030.05-59.92137.5062.05-37.5000.0005.85-20.73
2016 (3)8.73-4.59-3.3800.30115.77-3.950-3.380-11.390-5.8101.81-18.83-3.13074.97-22.6584.85015.15-91.840.0007.3831.08
2015 (2)9.15-11.51-0.2700.14-5.110.32-61.90.08-90.910.42-93.070.51-81.252.23-10.80.74-41.7396.92-47.48-85.710185.713057.140.0005.630.72
2014 (1)10.3400.7700.15-21.880.8400.8806.0602.7202.50-7.061.2749.41184.5513.5994.12119.615.88-89.710.0005.59-4.44

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