玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)60.88-0.074.6911.34-60.91-50.658.96-72.57-51.35.91-74.3-53.11.73-80.21-61.561.11-79.02-53.940.18-21.74-5.2613.04-63.7-42.2558.40-10.87-27.66128.5743.571.66-28.57-339.29-7.9420.9821.9131.62
23Q3 (19)60.921.672.6529.0140.427.6832.6638.45-11.7323.0034.82-13.668.7433.03-23.675.2942.2-9.260.239.524.5535.9233.04-12.0765.52-4.34-35.7589.552.6621.9811.94-6.47-55.0817.213.246.7
23Q2 (18)59.920.967.3620.6610.96-17.2323.5928.63-17.2617.0640.64-15.636.5763.43-33.13.7266.82-27.770.2116.67-16.027.0021.51-15.5768.49-25.56-27.6587.23-15.49-0.0812.7700.5316.67-18.363.73
23Q1 (17)59.352.068.3418.62-18.9719.2118.34-0.331.1612.13-3.73-0.574.02-10.67-30.332.23-7.47-14.560.18-5.26-14.2922.22-1.59-1.7792.0113.972.78103.23-18.3819.110.00100.0-100.020.4228.11-12.1
22Q4 (16)58.15-2.0211.6822.98-14.719.6918.40-50.27-9.3112.60-52.7-19.954.50-60.7-62.932.41-58.66-42.480.19-13.64-26.9222.58-44.72-6.4680.73-20.83-54.36126.4772.2632.96-26.47-199.58-642.6515.94-1.18-19.0
22Q3 (15)59.356.3421.8426.947.9329.5837.0029.7864.7426.6431.7564.0411.4516.6-25.265.8313.222.220.22-12.0-24.1440.8527.7454.56101.977.71-52.7973.42-15.9-20.3326.58109.34238.9216.130.3733.09
22Q2 (14)55.811.887.9324.9659.813.7128.5157.2534.2320.2265.7433.119.8270.19-35.445.1597.3220.890.2519.05-7.4131.9841.3825.6694.675.75-60.1387.300.73-14.5212.70-4.76398.4116.07-30.820.69
22Q1 (13)54.785.211.3215.62-18.65-4.2318.13-10.6537.8712.20-22.4933.335.77-52.47-26.032.61-37.7127.320.21-19.230.022.62-6.318.7489.52-49.39-69.9586.67-8.89-29.3813.33173.33158.6723.2318.0414.6
21Q4 (12)52.076.99.0919.20-7.6548.2620.29-9.66217.0315.74-3.08202.1112.14-20.76150.314.19-12.16201.440.26-10.348.3324.14-8.6682.6176.89-18.1-42.5595.123.22-52.444.88-37.8104.8819.6862.3828.04
21Q3 (11)48.71-5.8-3.8320.79-5.28-5.4122.465.744.1316.246.91-1.9315.320.72-19.754.7711.97-13.740.297.41-12.1226.433.85-7.75215.99-9.03-14.7892.16-9.76-10.047.84284.31421.5712.12-24.06-18.05
21Q2 (10)51.715.0817.9821.9534.581043.2321.2461.52359.3415.1966.01310.6815.2195.0407.274.26107.8384.00.2728.5722.7325.4533.6339.55237.44-20.31-4.23102.13-16.78610.64-4.2681.28-103.5515.96-21.26-20.75
21Q1 (9)49.213.1016.3125.95013.15105.4709.1575.6207.8060.8202.0547.4800.21-12.5019.0544.10297.94-3.230122.73-38.640-22.7377.27020.2731.880
20Q4 (8)47.73-5.77012.95-41.0806.40-70.3305.21-68.5404.85-74.5901.39-74.8600.24-27.27013.22-53.860307.9021.480200.0095.240-100.00-4000.0015.373.920
20Q3 (7)50.6515.56021.981044.79021.57363.37016.56329.68019.09485.6605.53468.6700.3350.0028.65394.820253.452.230102.44612.20-2.44-102.03014.79-26.560
20Q2 (6)43.83001.9200-8.1900-7.2100-4.9500-1.50000.22005.7900247.9200-20.0000120.000020.1400
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)60.285.5720.49-11.073.11-5.4321.72-17.1315.14-17.9420.58-42.6112.38-27.050.80-12.0925.30-15.358.40-27.6693.796.675.59-53.710.00018.635.97
2022 (9)57.1013.1823.0416.483.29-15.9726.2133.1818.4528.335.86-28.1416.979.410.91-13.3329.8723.2380.73-54.3687.92-12.6212.0800.21-46.2217.585.27
2021 (8)50.457.5719.7871.73.92-57.3819.68333.4814.38377.7449.90421.4215.51395.531.0514.1324.2471.07176.89-42.55100.62-60.57-0.6200.39016.70-7.43
2020 (7)46.903.8111.52-26.959.1919.474.54-70.863.01-75.029.57-83.463.13-85.280.92-46.214.17-40.44307.9058.9255.17151.9-155.1700.00018.044.1
2019 (6)45.18-4.615.77-2.657.69285.1615.58-13.212.05-9.7457.851.6521.263.911.7114.023.7916.62193.7716.2101.3011.96-1.3000.00017.33-14.55
2018 (5)47.36-4.416.20-5.322.00164.2917.958.213.3510.3356.9126.6420.4644.81.5032.7420.4014.09166.75-20.190.48-12.189.5200.00020.2813.04
2017 (4)49.54017.1100.76016.59012.10044.94014.1301.13017.880208.69-18.74103.030-3.0300.00017.940
2016 (3)0.0000.0000.0000.0000.0000.0000.0000.0000.000256.8300.0000.0000.0000.000

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