玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)18.6724.8135.731.84252.07119.450.85140.87109.040.04101.13100.480.10101.05100.620.22119.13106.130.6759.5245.652.03554.84128.19158.27-75.0-46.96213.33255.56111.26-113.33-383.33-11460.09.64-19.53-2.33
23Q3 (19)14.9634.05-4.35-1.2182.46-37.5-2.0872.7447.61-3.5549.4310.58-9.5032.386.03-1.1554.1852.080.420.0-36.360.31106.47110.88633.0141.9786.0460.00-33.57174.2940.00313.33-48.811.98-13.6383.18
23Q2 (18)11.1620.9149.0-6.9014.18-14.24-7.639.38-15.26-7.0221.39-15.65-14.053.44-53.22-2.5120.8211.620.425.0-17.65-4.7913.854.2445.8939.1891.4790.32-5.31-0.19.68109.6817.7413.874.0548.82
23Q1 (17)9.2316.54-24.9-8.0415.01-490.29-8.4210.43-440.89-8.93-7.33-631.55-14.5510.19-543.6-3.1711.7-328.060.40-13.04-45.21-5.5622.78-258.4320.377.3791.9495.38-5.5413.854.62570.77-71.5413.3335.0694.88
22Q4 (16)7.92-49.36-46.85-9.46-975.0-279.85-9.40-136.78-273.75-8.32-109.57-318.37-16.20-60.24-243.74-3.59-49.58-187.140.46-30.3-55.77-7.20-152.63-218.23298.39-12.378.21100.98361.623.71-0.98-101.25-137.259.8750.9242.84
22Q3 (15)15.64108.811.56-0.8885.43-116.36-3.9740.03-175.05-3.9734.6-200.76-10.11-10.25-171.91-2.4015.49-149.90.6629.41-43.59-2.8543.0-147.74340.2546.1168.6521.88-75.8-78.4978.12850.524709.386.54-29.8325.77
22Q2 (14)7.49-39.06-68.11-6.04-393.2-174.66-6.62-368.02-186.2-6.07-461.31-186.59-9.17-379.57-122.05-2.84-304.32-128.260.51-30.14-64.08-5.00-242.45-161.05232.8839.5212.6690.417.91-14.298.22-49.32250.09.3236.2658.23
22Q1 (13)12.29-17.52-17.022.06-60.84-63.412.47-54.34-57.271.68-55.91-58.623.28-70.9-82.81.39-66.26-60.730.73-29.81-13.13.51-42.36-46.74166.91-0.32-65.9283.78-13.95-13.4816.22516.22670.276.84-1.010.88
21Q4 (12)14.90-3.2521.835.26-2.23140.185.412.27106.493.81-3.389.5511.27-19.849.634.12-14.3584.751.04-11.112.976.092.0169.64167.44-17.01-60.7697.37-4.2518.022.63255.26-84.966.9132.88-1.43
21Q3 (11)15.40-34.4438.365.38-33.510860.05.29-31.122016.03.94-43.79803.5714.06-66.19703.434.81-52.143106.251.17-17.6132.955.97-27.11251.18201.75-2.4-48.15101.69-3.59405.08-1.6969.07-101.275.20-11.71-37.2
21Q2 (10)23.4958.6167.918.0943.69241.357.6832.87368.297.0172.66494.0741.59118.09818.110.05183.9691.341.4269.0577.58.1924.28143.03206.71-57.79-42.74105.488.92-28.27-5.48-360.2788.365.89-13.130
21Q1 (9)14.8121.120.315.63157.08762.355.78120.61860.534.06101.99363.6419.0785.51544.523.5458.74755.560.84-16.8347.376.5983.57292.26489.6914.7525.1796.8417.38-16.992.11-87.97112.636.78-3.28-39.08
20Q4 (8)12.239.88-5.122.194480.0271.192.62948.0240.262.01458.93272.2210.28541.2435.422.231493.75201.351.0114.7738.363.59111.1840.23426.759.6613.382.50347.510.017.50-86.87-30.07.01-15.34-21.85
20Q3 (7)11.13-20.44-21.89-0.05-102.11-102.450.25-84.76-78.26-0.56-147.46-188.89-2.33-151.43-206.88-0.16-112.6-120.510.8810.027.541.70-49.55-42.95389.147.8-3.29-33.33-122.67-119.3133.33383.33283.338.280-13.84
20Q2 (6)13.9913.6518.862.37378.82208.721.64315.79145.681.18176.62125.884.53205.59132.831.27335.19147.040.8040.3521.213.37100.6294.8360.99-7.73-9.27147.0626.05139.94-47.06-182.35-221.570.00-100.0-100.0
20Q1 (5)12.31-4.5-16.2-0.85-244.07-194.44-0.76-198.7-177.55-1.54-385.19-466.67-4.29-323.44-483.04-0.54-172.97-188.520.57-21.92-10.941.68-34.38-44.92391.233.8722.05116.6755.5633.33-16.67-166.67-233.3311.1324.0813.22
19Q4 (4)12.89-9.540.00.59-71.080.00.77-33.040.00.54-14.290.01.92-11.930.00.74-5.130.00.735.80.02.56-14.090.0376.65-6.390.075.00-56.580.025.00134.380.08.97-6.660.0
19Q3 (3)14.2521.070.02.04193.580.01.15132.030.00.63113.820.02.18115.80.00.78128.890.00.694.550.02.98272.250.0402.381.130.0172.73181.820.0-72.73-287.880.09.61-7.060.0
19Q2 (2)11.77-19.880.0-2.18-342.220.0-3.59-466.330.0-4.56-1185.710.0-13.80-1332.140.0-2.70-542.620.00.663.130.0-1.73-156.720.0397.8924.120.061.29-29.950.038.71209.680.010.345.190.0
19Q1 (1)14.690.00.00.900.00.00.980.00.00.420.00.01.120.00.00.610.00.00.640.00.03.050.00.0320.560.00.087.500.00.012.500.00.09.830.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)14.6928.63-2.3001.0529.98-3.110-3.740-21.070-5.6501.84-30.04-1.010158.27-46.9674.44-1.5725.564.860.15-48.1611.6447.72
2022 (9)11.42-35.81-2.8700.8187.99-3.790-3.680-31.030-8.6802.63-45.09-2.370298.3978.2175.62-25.3424.3800.30-0.797.8828.55
2021 (8)17.7943.826.27454.870.43-53.366.18415.04.93812.9681.30889.0524.26791.914.7959.676.83150.18167.44-60.76101.287.13-1.4700.3024.436.13-27.8
2020 (7)12.37-7.551.13205.410.92-11.541.2000.5408.2202.7203.007.912.7352.51426.7513.394.5505.45-98.790.24-63.78.49-12.02
2019 (6)13.38-6.430.3701.0451.1-0.120-0.680-8.380-0.5002.789.021.790376.6518.46-350.000450.00468.870.66-56.219.65-10.48
2018 (5)14.304.3-0.4100.69-21.8-2.000-2.480-23.840-5.3302.5524.39-0.450317.9529.7920.90-75.2279.10405.051.51010.78-11.64
2017 (4)13.713.55-2.3800.881.78-2.820-2.990-20.040-5.4502.0514.53-0.880244.9714.2384.3417.1115.66-44.030.00012.20-13.35
2016 (3)13.24-18.52-5.6800.8753.57-7.870-7.820-37.180-13.2601.7913.29-5.820214.4563.7672.02027.98-89.20.00014.08-0.56
2015 (2)16.259.13-3.1700.57-45.31.9701.8006.9303.4001.5811.273.470130.95-18.53-161.220259.182711.150.00014.16-10.78
2014 (1)14.890-5.9701.03-9.74-6.600-6.620-21.030-8.7801.42-2.74-4.370160.7369.6590.07-22.359.2200.00015.87-0.44

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