玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)22.68-4.14-27.213.284000.0146.799.1366.3243.237.4087.82886.672.10141.381809.091.34139.29930.770.1730.7788.8911.5137.0259.6459.60-11.15-11.735.942032.29113.6864.06-34.84-82.2513.87-20.06-48.88
23Q3 (19)23.66-16.34-28.480.08-90.7-97.145.49-21.01-52.433.94-5.74-61.030.87-5.43-52.20.56-3.45-51.720.138.3318.188.40-14.89-44.6667.08-14.463.31.69-86.33-93.198.3112.1429.517.35-12.81-17.93
23Q2 (18)28.28-1.02-22.050.86109.08244.06.95336.3944.794.18209.71290.00.92270.37355.560.58332.0462.50.1250.020.09.87513.0411.2778.42-1.9622.0212.33-96.19126.0387.67139.55-7.2719.90-30.1-26.27
23Q1 (17)28.57-8.31-32.9-9.47-35.09-363.06-2.94-210.53-203.89-3.81-608.0-1260.71-0.54-590.91-1250.0-0.25-292.31-933.330.08-11.11-20.01.61-77.67-76.4679.9918.523.71323.33223.08153.76-221.67-161.4-708.4328.474.94-5.7
22Q4 (16)31.16-5.8-23.85-7.01-350.3671.212.66-76.95-98.450.75-92.58-99.550.11-93.96-99.570.13-88.79-99.20.09-18.18-10.07.21-52.5-95.9167.503.9423.22-262.71-1176.04-1751.23361.02375.52216.1527.1328.33-41.24
22Q3 (15)33.08-8.82-21.852.801020.0126.011.54140.42220.8410.11559.55180.051.82605.56185.051.16825.0192.80.1110.010.015.1871.14409.864.941.04-2.2124.41347.6-78.3775.92-19.7690.8521.14-21.67-44.0
22Q2 (14)36.28-14.8-18.420.25-93.06101.464.8069.61133.26-2.20-685.7190.95-0.36-800.089.32-0.16-633.3392.420.100.011.118.8729.68195.0764.27-0.67.475.45-95.72-95.4194.55444.81612.326.99-10.6-44.59
22Q1 (13)42.584.06-1.873.60114.78111.492.83-98.35-97.5-0.28-100.17-100.25-0.04-100.16-100.260.03-99.81-99.690.100.011.116.84-96.12-94.2464.6618.0424.44127.42997.87560.99-27.42-124.01-121.4930.19-34.61-50.71
21Q4 (12)40.92-3.3367.16-24.35-126.0933.81171.641897.28-46.75166.841420.98-40.2925.781304.67-62.1416.191395.2-54.780.100.0-23.08176.323698.37-46.1154.78-17.51-26.37-14.19-112.58-24.4114.19988.712.546.1722.3-33.39
21Q3 (11)42.33-4.8128.08-10.7737.02-874.82-9.5533.82-23775.0-12.6348.02-2077.59-2.1436.5-723.08-1.2540.76-12600.00.1011.11-47.37-4.9047.48-204.2666.4111.05-51.01112.85-5.08104.7-12.8530.38-100.5137.75-22.5-12.49
21Q2 (10)44.472.4930.68-17.1045.4-166.36-14.43-112.73-207.68-24.30-121.77-371.84-3.37-121.84-69.35-2.11-122.09-189.040.090.0-43.75-9.33-107.86-1042.4259.8015.09-58.27118.88530.11-12.98-18.45-114.4649.648.71-20.47-9.81
21Q1 (9)43.3977.2521.13-31.3214.87-683.0113.39-64.823935.23111.61-60.065344.3915.43-77.341878.219.55-73.321976.090.09-30.77-43.75118.66-63.731317.6851.96-30.16-60.63-27.64-142.2980.52127.5814.52-46.7461.25-11.6314.04
20Q4 (8)24.48-25.93-19.31-36.79-2746.76-150.95322.34805950.09297.67279.4448279.3117149.3868.0926288.4611845.6135.80357900.09575.680.13-31.58-13.33327.196861.493336.8774.40-45.11-44.17-11.4199.5297.34111.41-95.54-79.0369.3160.660
20Q3 (7)33.05-2.88-2.131.39121.65111.44-0.0499.15-101.31-0.5888.74-127.23-0.2686.93-134.670.01101.37-97.780.1918.7526.674.70374.75-48.97135.55-5.412.9-2400.00-1856.7-507.062500.006926.92404.6943.14-20.13-22.88
20Q2 (6)34.03-5.06.48-6.42-60.544.08-4.69-266.9-318.14-5.15-351.22-455.17-1.99-355.13-468.52-0.73-258.7-302.780.160.00.00.99-88.17-87.61143.308.5912.67136.62196.31125.21-36.62-115.29-105.754.010.56-3.17
20Q1 (5)35.8218.0610.25-4.0072.7179.532.81-18.08106.622.0526.5460.160.7836.8490.240.4624.3248.390.166.6714.298.37-12.080.97131.97-0.964.12-141.8666.9590.16239.53-54.91-84.4653.710-17.01
19Q4 (4)30.34-10.160.0-14.66-20.660.03.4312.460.01.62-23.940.00.57-24.00.00.37-17.780.00.150.00.09.523.370.0133.251.150.0-429.17-8.550.0531.257.250.00.00-100.00.0
19Q3 (3)33.775.660.0-12.15-5.840.03.0541.860.02.1346.90.00.7538.890.00.4525.00.00.15-6.250.09.2115.270.0131.733.580.0-395.3527.050.0495.35-22.840.055.940.290.0
19Q2 (2)31.96-1.630.0-11.4841.250.02.1558.090.01.4513.280.00.5431.710.00.3616.130.00.1614.290.07.99-3.620.0127.180.340.0-541.9462.40.0641.94-58.350.055.78-13.810.0
19Q1 (1)32.490.00.0-19.540.00.01.360.00.01.280.00.00.410.00.00.310.00.00.140.00.08.290.00.0126.750.00.0-1441.180.00.01541.180.00.064.720.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)25.28-29.13-0.2001.82-28.015.70-0.183.9063.183.37117.422.3194.120.5332.58.71-10.7659.60-11.7-3.610103.474.060.69135.2218.63-28.76
2022 (9)35.67-16.40.0402.53-30.335.71-91.482.39-96.161.55-95.61.19-94.540.4014.299.76-86.4467.5023.220.57099.43-23.940.301.0526.15-45.38
2021 (8)42.6734.99-20.6003.63-4.0967.04-22.562.21-16.535.23-47.1121.80-38.210.35-25.5371.95-21.5254.78-26.37-30.730130.7314.820.29-7.0847.88-13.25
2020 (7)31.61-1.62-11.9803.78-17.6986.503332.5474.504470.5566.612808.7335.282221.050.47-24.1991.68946.5874.40-44.17-13.850113.85-82.840.310.4955.19-3.97
2019 (6)32.1317.05-14.2904.6035.252.5225.371.630.622.2912.811.5213.430.626.98.7613.62133.2513.86-564.290663.57-51.460.31-43.8657.47-11.92
2018 (5)27.45-4.89-25.6203.40-6.512.01265.451.62100.02.03113.681.3467.50.5813.737.7113.72117.036.26-1267.0101367.01-75.020.56065.25-2.61
2017 (4)28.86-1.54-29.7703.637.860.55-84.720.81-77.930.95-79.480.80-62.790.516.256.78-28.93110.14-28.55-5372.0005472.00558.430.00067.004.77
2016 (3)29.318.12-26.2603.37-1.673.60-82.433.67-80.054.63-84.552.15-77.150.480.09.54-67.48154.16-7.11-730.510831.07200.940.00063.95-2.8
2015 (2)27.111.16-36.1303.4330.4920.49018.40029.9709.4100.48-28.3629.340165.96-59.07-176.260276.16900.010.00065.7915.62
2014 (1)26.800-16.7902.63-9.71-23.200-24.570-60.880-15.6600.678.06-16.340405.50103.1172.38-57.8127.6200.00056.902942.78

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