玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)34.14-17.5830.16-5.42-160.6957.191.08-93.87116.17-2.61-118.7554.29-0.17-116.546.88-0.10-110.9958.330.060.020.09.64-61.61438.5517.89-4.023.05-550.00-1172.5-388.1650.001234.21815.024.9816.890.6
23Q3 (19)41.4218.1768.858.93766.42860.2217.617.8491.8313.92-11.8410.651.0311.96-21.370.919.64-20.180.0620.0-33.3325.11-4.4979.2318.64-8.221.1451.28843.59378.6348.72-54.43-45.4421.37-10.8552.97
23Q2 (18)35.05-12.18-1.02-1.34-857.14-117.3116.3328.0876.9215.7952.27142.550.9250.8258.620.8348.2159.620.050.0-28.5726.2924.3677.2820.3129.284.96-6.900-108.28106.902.25541.3823.971.7448.61
23Q1 (17)39.9152.1548.03-0.1498.89-104.3512.75290.87175.9710.37281.61286.940.61290.62134.620.56333.33133.330.050.0-37.521.141081.01121.5915.71-9.5-16.30.00-100.0-100.0104.55215.0239.7723.56-5.1186.54
22Q4 (16)26.236.93-0.38-12.66-1461.29-602.38-6.68-172.77-178.77-5.71-145.39-252.67-0.32-124.43-169.57-0.24-121.05-158.540.05-44.44-50.01.79-87.22-85.6517.36-5.81-19.52190.911681.82557.58-90.91-201.82-234.224.8377.7480.06
22Q3 (15)24.53-30.73-20.720.93-87.98-90.789.18-0.54-9.4712.5893.2467.961.31125.8652.331.14119.2356.160.0928.570.014.01-5.53-7.418.43-4.75-17.9810.71-87.14-89.2989.29435.71013.97-13.3913.95
22Q2 (14)35.4131.34318.067.74140.37138.999.2399.78150.86.51142.91139.790.58123.08145.310.52116.67150.980.07-12.516.6714.8355.45229.6319.353.09-13.3883.3320.37-23.7616.67-45.83279.1716.1327.71-10.54
22Q1 (13)26.962.39-5.243.2227.78-74.654.62-45.52-67.162.68-28.34-77.090.26-43.48-84.430.24-41.46-82.610.08-20.0-33.339.54-23.5-47.8418.77-12.98-20.8769.23138.46-23.2230.77-54.58212.8212.63-8.4159.87
21Q4 (12)26.33-14.9-3.982.52-75.02-66.538.48-16.37-16.863.74-50.07-48.480.46-46.51-59.290.41-43.84-55.910.1011.11-23.0812.47-17.58-10.821.57-4.01-6.8729.03-70.97-61.2967.740150.1213.7912.4813.13
21Q3 (11)30.94265.29-5.9610.09150.83-39.4710.14155.81-38.517.49145.78-47.140.86167.19-65.040.73171.57-63.680.0950.0-35.7115.13232.26-24.222.470.58-8.36100.00-8.51-1.140.00100.0100.012.26-32.016.1
21Q2 (10)8.47-70.23-75.18-19.85-256.3-325.82-18.17-229.14-293.5-16.36-239.83-347.5-1.28-176.65-282.86-1.02-173.91-270.00.06-50.0-33.33-11.44-162.55-173.4322.34-5.82-4.65109.3021.2317.11-9.30-194.57-239.5318.03128.230
21Q1 (9)28.453.76-8.1412.7068.66308.3614.0737.94138.8811.7061.16131.681.6747.79215.091.3848.39193.620.12-7.6933.3318.2930.8357.1323.722.4219.4490.1620.2280.339.84-63.68-78.147.90-35.19-37.99
20Q4 (8)27.42-16.66-2.147.53-54.8355.910.20-38.14-62.697.26-48.76-74.361.13-54.07-71.170.93-53.73-68.90.13-7.1430.013.98-29.96-57.4723.16-5.5534.2675.00-25.85321.4327.082456.25-67.0512.1915.440
20Q3 (7)32.90-3.5819.5116.6789.65372.2416.4975.61189.8114.17114.37407.892.46251.43485.712.01235.0491.180.1455.5640.019.9628.1187.9524.524.65-50.35101.158.3764.37-1.15-117.24-102.9910.560-29.41
20Q2 (6)34.1210.1714.348.79182.64235.59.3959.4272.616.6130.8997.310.7032.0870.730.6027.6681.820.090.012.515.5833.8534.0823.4317.98-55.5993.3386.6786.676.67-85.19-86.670.00-100.0-100.0
20Q1 (5)30.9710.539.713.11-35.6161.985.89-78.4683.495.05-82.17140.480.53-86.48120.830.47-84.28113.640.09-10.012.511.64-64.5916.7519.8615.13-60.0650.00180.95-21.4345.00-45.26-1.012.740-12.74
19Q4 (4)28.021.780.04.8336.830.027.34380.490.028.32915.050.03.92833.330.02.99779.410.00.100.00.032.87209.510.017.25-65.070.017.80-71.080.082.20113.730.00.00-100.00.0
19Q3 (3)27.53-7.740.03.5334.730.05.694.60.02.79-16.720.00.422.440.00.343.030.00.1025.00.010.62-8.610.049.39-6.390.061.5423.080.038.46-23.080.014.963.390.0
19Q2 (2)29.845.70.02.6236.460.05.4469.470.03.3559.520.00.4170.830.00.3350.00.00.080.00.011.6216.550.052.766.110.050.00-21.430.050.0010.00.014.47-0.890.0
19Q1 (1)28.230.00.01.920.00.03.210.00.02.100.00.00.240.00.00.220.00.00.080.00.09.970.00.049.720.00.063.640.00.045.450.00.014.600.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)37.7733.560.86-21.16.4938.1211.98125.199.3076.472.3931.322.2234.550.22-24.1420.5287.0617.893.057.61-62.6593.4817.390.00023.3846.68
2022 (9)28.2812.891.09-70.784.7018.925.32-12.075.2742.431.827.061.6510.00.29-23.6810.971.2917.36-19.5220.37-66.8579.63106.540.00015.9429.7
2021 (8)25.05-19.663.73-61.93.955.46.05-45.843.70-58.381.70-63.751.50-62.410.38-13.6410.83-31.4121.57-6.8761.45-29.8338.55210.110.00012.29-0.57
2020 (7)31.189.989.79194.883.75-4.4511.172.388.89-7.684.69-2.493.992.840.4415.7915.79-5.4523.1634.2687.57189.1412.43-82.170.00012.36-11.27
2019 (6)28.3527.73.3203.93108.6610.9183.369.63104.464.8167.63.8880.470.38-7.3216.7086.3817.25-63.4630.29069.71-48.360.00013.9324.04
2018 (5)22.203.21-2.0501.88-6.75.95194.554.71160.222.87143.222.15119.390.41-4.658.9667.1647.21-2.98-34.170135.00-40.70.00011.23-18.33
2017 (4)21.5113.75-2.5602.028.232.0201.8101.1800.9800.43-30.655.36048.66-6.6-127.660227.66456.050.00013.75-7.35
2016 (3)18.91-5.45-4.4801.8631.59-7.560-8.610-7.890-5.2200.62-27.91-4.79052.1022.2159.0645.2240.94-31.00.00014.8419.87
2015 (2)20.008.051.06-31.171.4241.562.6018.721.57-5.992.07-27.371.48-21.280.86-18.14.7323.1842.63-35.5840.67-42.359.33101.010.00012.386.45
2014 (1)18.5101.5401.00-9.992.1901.6702.8501.8801.05-15.323.8452.3866.189.0670.48-28.529.521966.270.00011.632.92

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