玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)15.19-4.04-2.885.29-2.4-16.39.2778.9639.827.20142.4231.633.17145.7414.441.49109.8614.620.185.88-10.013.8637.0926.81139.58-3.32-6.1957.28-45.17-39.9142.721056.89813.1112.66-12.0814.36
23Q3 (19)15.838.65-0.55.4224.88-25.965.1843.09-38.72.9718.33-47.251.2924.04-57.280.7116.39-47.790.176.25-19.0510.1115.81-17.13144.37-5.57-6.53104.46-13.3420.9-4.4678.27-133.9314.400.6318.71
23Q2 (18)14.57-13.27-21.54.34-33.33-54.893.62-42.17-60.572.51-39.95-63.461.04-39.53-72.770.61-30.68-61.640.160.0-23.818.73-23.02-32.01152.88-3.5-7.31120.5516.0215.03-20.55-426.03-328.0814.31-5.2911.1
23Q1 (17)16.807.4210.316.513.01-17.596.26-5.58-17.744.18-23.58-30.451.72-37.91-55.440.88-32.31-43.950.16-20.0-30.4311.343.755.68158.436.48-10.83103.919.010.46-3.91-183.5-1.1315.1136.534.79
22Q4 (16)15.64-1.7-4.816.32-13.66-32.626.63-21.54-17.435.47-2.84-3.532.77-8.28-30.231.30-4.41-21.210.20-4.76-23.0810.93-10.41-0.18148.79-3.67-13.4495.3210.32-18.614.68-64.44127.9611.07-8.7412.04
22Q3 (15)15.91-14.28-9.097.32-23.91-25.08.45-7.95-17.165.63-18.05-33.143.02-20.94-50.171.36-14.47-42.860.210.0-22.2212.20-4.98-6.51154.46-6.35-10.0486.40-17.55-9.7913.16374.12212.0312.13-5.828.5
22Q2 (14)18.5621.862.039.6221.773.229.1820.63-18.336.8714.31-23.153.82-1.04-38.781.591.27-35.370.21-8.7-19.2312.8419.66-11.08164.93-7.18-3.82104.801.3226.52-4.80-24.27-127.9612.8814.910.75
22Q1 (13)15.23-7.3-15.867.90-15.78-8.567.61-5.23-7.766.016.0-6.973.86-2.776.341.57-4.852.610.23-11.549.5210.73-2.01-14.3177.683.373.95103.43-11.68-1.22-3.8676.9118.0311.2113.46-19.93
21Q4 (12)16.43-6.1110.869.38-3.8959.258.03-21.2738.215.67-32.6617.883.97-34.4945.421.65-30.6734.150.26-3.718.1810.95-16.095.39171.890.127.37117.1122.2716.24-16.73-496.74-1012.559.88-11.63-24.87
21Q3 (11)17.50-3.7935.149.764.72287.310.20-9.25275.08.42-5.82422.986.06-2.88630.122.38-3.25385.710.273.8542.1113.05-9.6368.17171.690.122.695.7815.643.454.22-75.44-43.0711.18-3.87-26.64
21Q2 (10)18.190.535.449.327.87213.811.2436.2461.968.9438.3956.026.2471.9124.462.4660.78103.310.2623.8152.9414.4415.3412.99171.480.32-1.7882.83-20.992.7717.17464.36-69.911.63-16.930
21Q1 (9)18.1022.1314.78.6446.6950.528.2542.0409.266.4634.3697.533.6332.97830.771.5324.39302.630.21-4.5516.6712.5220.575.84170.936.77-7.79104.713.93-70.76-4.71-213.3598.1714.006.46-2.44
20Q4 (8)14.8214.44-8.125.89133.73-10.625.81113.618.334.81198.762.342.73228.928.331.23151.023.360.2215.7910.010.3933.897.78160.09-4.334.66100.758.81-24.44-1.50-120.395.613.15-13.7114.55
20Q3 (7)12.95-3.57-16.992.52-15.15-60.992.72-60.81-63.931.61-71.9-76.770.83-70.14-78.770.49-59.5-70.660.1911.76-9.527.76-39.28-36.76167.34-4.15-2.3292.59115.498.127.41-87.01-48.4315.24017.68
20Q2 (6)13.43-14.89-15.852.97-48.26-48.446.94328.450.875.73607.4146.922.78612.8234.31.21218.4218.630.17-5.56-19.0512.7879.4939.06174.58-5.833.6542.97-88.0-65.6957.03122.1326.010.00-100.0-100.0
20Q1 (5)15.78-2.17-5.175.74-12.9-14.581.62-67.01-79.020.81-82.77-88.930.39-84.52-89.740.38-68.07-78.410.18-10.0-14.297.12-26.14-42.3185.3821.229.57358.06168.55311.54-258.06-654.34-2085.9714.3525.011.5
19Q4 (4)16.133.40.06.592.010.04.91-34.880.04.70-32.180.02.52-35.550.01.19-28.740.00.20-4.760.09.64-21.430.0152.96-10.710.0133.3355.70.0-34.21-338.160.011.48-11.350.0
19Q3 (3)15.60-2.260.06.4612.150.07.5463.910.06.9377.690.03.9188.890.01.6763.730.00.210.00.012.2733.510.0171.311.710.085.64-31.620.014.36156.930.012.95-19.160.0
19Q2 (2)15.96-4.090.05.76-14.290.04.60-40.410.03.90-46.720.02.07-45.530.01.02-42.050.00.210.00.09.19-25.530.0168.4317.730.0125.2343.940.0-25.23-294.190.016.0224.480.0
19Q1 (1)16.640.00.06.720.00.07.720.00.07.320.00.03.800.00.01.760.00.00.210.00.012.340.00.0143.070.00.087.010.00.012.990.00.012.870.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)15.59-4.415.39-31.073.4535.236.14-22.964.26-29.07.11-47.83.70-38.440.68-21.8411.06-5.15139.58-6.1987.69-10.5812.12527.860.0718.4514.0919.2
2022 (9)16.31-6.757.82-16.182.558.037.97-15.936.00-18.9213.62-31.456.01-26.080.87-13.8611.66-8.26148.79-13.4498.07-0.331.9319.960.06-11.9411.822.96
2021 (8)17.4922.569.33114.482.36-38.029.48120.477.40126.319.87219.978.13151.71.0136.4912.7133.65171.897.3798.39-2.731.6100.06-38.4311.48-20.39
2020 (7)14.27-11.264.35-31.823.8115.134.30-30.653.27-42.836.21-49.83.23-44.60.74-13.959.51-12.35160.094.66101.16-1.73-1.1600.102.0614.428.18
2019 (6)16.08-6.626.38-9.893.3117.186.20-4.765.72-0.5212.37-8.515.83-4.430.86-7.5310.854.43152.962.56102.94-5.2-2.9400.1019.2213.338.55
2018 (5)17.222.567.0817.022.83-13.846.5152.15.7564.2913.5273.116.1060.950.939.4110.3919.01149.14-4.52108.58-23.16-8.5800.08012.284.6
2017 (4)16.79-10.366.05-10.373.280.24.28-10.833.50-5.667.81-1.263.79-0.520.857.598.73-7.91156.20-5.53141.300.51-41.3000.00011.748.5
2016 (3)18.7314.356.7583.923.274.534.8040.353.7144.367.9148.413.8133.680.791.289.4819.7165.34-5.77140.5830.76-40.5800.00010.82-6.64
2015 (2)16.386.993.6729.683.1310.493.4218.342.5725.375.3318.442.856.740.78-8.247.9210.61175.4612.67107.519.58-7.5100.00011.5910.38
2014 (1)15.3102.8302.83-5.212.8902.0504.5002.6700.8510.397.16-9.82155.73-3.1398.1111.471.89-84.260.00010.508.81

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