玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)23.50-20.42-24.1-23.14-684.34-264.23-26.85-1591.67-259.25-20.10-1022.02-238.91-2.01-674.29-141.96-0.90-364.71-136.730.05-37.5-68.75-8.39-167.12-139.0291.465.56-11.286.84-61.44.9913.16110.53-18.0233.63106.95243.16
23Q3 (19)29.5312.8-17.033.96241.38-82.551.80-87.5-92.362.18-75.06-88.00.35-78.79-95.470.34-65.31-91.010.08-20.0-60.012.50-46.67-54.3686.64-8.89-13.43225.002825.0133.33-125.00-235.42-3600.016.25-0.6763.81
23Q2 (18)26.18-19.91-35.131.16-92.15-95.6514.40-12.2-44.558.74-32.87-54.811.65-47.12-80.90.98-42.69-76.040.10-16.67-52.3823.44-0.51-20.5795.095.99-18.137.69-91.4-92.592.31776.923769.2316.3614.7356.41
23Q1 (17)32.695.5910.714.774.83-20.0816.40-2.73-26.7213.02-10.02-26.733.12-34.86-54.191.71-30.2-46.890.12-25.0-33.3323.569.58-9.889.72-12.88-20.4889.478.178.3110.53-34.41-39.4714.2645.5146.26
22Q4 (16)30.96-13.019.3214.09-37.9-12.8616.86-28.4114.5414.47-20.3620.184.79-37.95-14.162.45-35.19-8.580.16-20.0-27.2721.50-21.521.06102.992.91-13.8482.72-14.22-25.216.05349.38270.529.80-1.21-3.26
22Q3 (15)35.59-11.8228.922.69-14.8629.8823.55-9.3236.9218.17-6.0536.827.72-10.6549.93.78-7.5839.480.20-4.760.027.39-7.1834.46100.08-13.84-3.6896.43-5.94-4.723.57241.96396.439.92-5.1614.42
22Q2 (14)40.3636.6740.3326.6544.2134.1925.9716.0434.2119.348.8424.778.6426.8740.954.0927.0214.250.2116.67-8.729.5112.9831.04116.152.9444.12102.5224.10.38-2.52-114.47-18.2410.467.2821.49
22Q1 (13)29.534.27-4.4318.4814.29-3.822.3852.0414.7717.7747.5912.46.8122.0445.823.2220.1512.20.18-18.180.026.1247.0710.3112.83-5.6178.1682.61-25.3-16.1417.39284.781065.229.75-3.75-16.31
21Q4 (12)28.322.5714.9416.17-7.4452.1214.72-14.4270.1712.04-9.3468.395.588.35140.522.68-1.1181.080.2210.010.017.76-12.8146.17119.5415.0589.42110.599.27-9.78-9.41-681.1858.3210.1316.84-22.02
21Q3 (11)27.61-4.09.0417.47-12.0310.3617.20-11.112.5613.28-14.32-1.045.15-15.9911.232.71-24.3-9.060.20-13.04-9.0920.37-9.551.04103.9028.9290.22101.20-0.96.35-1.2043.37-118.678.670.7-12.51
21Q2 (10)28.76-6.9391.4819.863.38660.9219.35-0.77-45.5715.50-1.96-45.796.1331.26-19.763.5824.74-26.030.2327.7835.2922.52-4.9-42.7780.5927.2535.49102.133.681344.38-2.13-242.55-102.318.61-26.09-30.45
21Q1 (9)30.9025.4129.419.2180.7163.6319.50125.4357.7715.81121.1260.024.67101.29103.042.8793.9293.920.18-10.028.5723.6894.939.7163.330.356.1298.51-19.642.031.49106.61-56.7211.65-10.32-14.9
20Q4 (8)24.64-2.69-2.7210.63-32.85-6.268.65-48.42-0.927.15-46.72-0.282.32-49.898.921.48-50.3410.450.20-9.0911.1112.15-39.73-0.7463.1115.541.91122.5828.81-3.42-22.58-450.026.6112.9931.080
20Q3 (7)25.3268.589.6115.83506.5181.7516.77-52.83134.5513.42-53.06161.094.63-39.4221.532.98-38.43234.830.2229.4137.520.16-48.7784.1154.62-8.17-22.9795.161245.85-20.76.45-92.98132.269.91-19.95-22.7
20Q2 (6)15.02-37.1-39.342.61-77.77-79.335.55187.62141.6728.59189.37161.817.64232.17112.224.84227.03128.30.1721.43-10.5339.35132.15121.1959.48-0.34-18.027.07-92.68-91.7291.922565.66530.312.38-9.5714.74
20Q1 (5)23.88-5.724.3711.743.53111.9112.3641.58152.769.8837.8152.042.307.98144.681.4810.45146.670.14-22.220.016.9538.4892.8359.68-3.63-22.3896.55-23.93-10.883.45111.21120.6913.690-4.0
19Q4 (4)25.339.650.011.3430.20.08.7322.10.07.1739.490.02.1347.920.01.3450.560.00.1812.50.012.2411.780.061.93-12.660.0126.925.770.0-30.77-53.850.00.00-100.00.0
19Q3 (3)23.10-6.70.08.71-30.930.07.15-51.390.05.14-52.930.01.44-60.00.00.89-58.020.00.16-15.790.010.95-38.450.070.91-2.260.0120.0040.490.0-20.00-237.140.012.8218.810.0
19Q2 (2)24.768.220.012.61127.620.014.71200.820.010.92178.570.03.60282.980.02.12253.330.00.1935.710.017.79102.390.072.55-5.640.085.42-21.150.014.58187.50.010.79-24.330.0
19Q1 (1)22.880.00.05.540.00.04.890.00.03.920.00.00.940.00.00.600.00.00.140.00.08.790.00.076.890.00.0108.330.00.0-16.670.00.014.260.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)28.85-16.353.08-85.298.04129.416.25-72.214.57-74.033.22-88.672.18-84.160.36-53.2516.28-38.4591.46-11.250.00-46.351.61649.910.078.6418.0880.62
2022 (9)34.4920.0920.9416.333.5012.1522.4929.1817.6026.3528.4330.8913.7621.130.77-4.9426.4527.41102.99-13.8493.12-9.96.8800.07-2.5810.013.84
2021 (8)28.7227.318.0069.653.12-9.3717.41-1.9213.93-2.5921.7229.9811.369.130.8112.520.76-3.4119.5489.42103.3473.02-3.3400.07-34.689.64-20.13
2020 (7)22.56-6.4310.617.833.4511.6317.7591.6814.30102.2616.71107.3210.41108.20.727.4621.4967.8963.111.9159.73-44.040.2700.11-41.4912.07-1.47
2019 (6)24.11-6.199.84-9.233.0940.239.26-33.387.07-33.998.06-48.35.00-31.880.673.0812.80-23.9961.93-18.64106.6736.81-6.6700.187.1512.25-5.77
2018 (5)25.70-5.9610.84-32.382.2028.3513.9012.4610.715.7315.59-17.997.34-7.560.65-13.3316.8413.9476.12-58.7977.97-39.822.0300.17-6.713.0034.3
2017 (4)27.330.8916.0325.231.72-21.9412.3612.0610.137.5419.0134.357.9414.080.757.1414.785.35184.7162.15129.5211.47-29.5200.1909.68-23.9
2016 (3)27.0919.2912.8060.22.2024.111.0314.39.4217.0214.1511.076.964.980.70-9.0914.0315.19113.91-2.66116.1940.4-16.1900.00012.721.92
2015 (2)22.71-1.567.996.681.773.049.6519.588.0511.9612.7419.626.6316.110.774.0512.1815.12117.0224.1582.76-11.4317.24162.930.00012.48-9.17
2014 (1)23.0707.4901.72-13.048.0707.19010.6505.7100.744.2310.5824.9194.26-13.7993.44-1.516.5627.870.00013.74-0.07

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