玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)6.15-75.46-77.7-16.55-1273.76-157.39-16.25-246.66-313.25-14.77-266.7-282.12-3.32-361.42-477.27-1.02-250.0-224.390.0860.0-20.0-4.58-119.49-137.54169.37-2.931755.09102.17581.16222.61-2.17-102.42-101.199.71-39.31-43.91
23Q3 (19)25.0633.09-7.81.41-85.25210.1611.0845.9869.948.8623.9238.011.27-60.1976.390.68-45.61.490.05-68.75-50.023.50115.273.05174.498.21166.2615.00-88.06175.090.00451.0-25.016.00280.95-6.6
23Q2 (18)18.83-7.33-31.59.5638.951174.167.59427.0855.857.15511.1153.13.191081.48578.721.25468.18177.780.1660.077.7810.92107.6-4.13161.27-25.741154.04125.64-73.08602.56-25.6493.01-120.514.20-49.7-73.91
23Q1 (17)20.32-26.32-25.46.88207.0433.981.44-81.1-41.71.17-85.57-46.820.27-69.3217.390.22-73.17-12.00.100.011.115.26-56.89-46.76217.172278.641564.14466.67660.0566.67-366.67-300.0-283.338.35-51.76-52.01
22Q4 (16)27.581.475.75-6.43-402.34-396.317.6216.8712.568.1126.326.710.8822.22-19.270.8222.39-17.170.100.0-23.0812.20-10.16-6.159.13-33.74-25.71-83.33-316.67-391.67183.3352.78156.6717.311.0517.36
22Q3 (15)27.18-1.13-1.45-1.28-43.82-346.156.5233.88258.246.4237.47187.890.7253.19148.280.6748.89131.030.1011.11-16.6713.5819.2372.5513.787.151.62-20.0020.00120.00-4.0140.017.136.4-6.7
22Q2 (14)27.490.92-16.16-0.8956.8-116.364.8797.1759.154.67112.2754.130.47104.3517.50.4580.018.420.090.0-25.011.3915.2830.9212.86-1.4674.73-25.0075.0-115.0125.00-37.5287.516.10-7.470.0
22Q1 (13)27.244.457.8-2.06-194.93-520.412.47-63.52126.612.20-71.05368.090.23-78.9228.570.25-74.75212.50.09-30.77-40.09.88-24.049.713.056.1883.03-100.00-450.0-200.0200.00180.0100.017.4017.9721.25
21Q4 (12)26.08-5.44-18.682.17317.31127.166.77271.984935.717.60240.813023.081.09275.862825.00.99241.383400.00.138.330.013.0065.18103.7612.29-9.37113.3728.570071.4342.86014.75-19.66-50.55
21Q3 (11)27.58-15.89-11.660.52-90.44-81.561.82-40.52336.362.23-26.4385.90.29-27.5422.220.29-23.68462.50.120.09.097.87-9.5424.3313.5684.24123.390.00-100.0100.050.00175.0-83.3318.3614.04-2.13
21Q2 (10)32.7929.76-6.265.441010.241.673.06180.733160.03.03544.68380.950.40471.43471.430.38375.0375.00.12-20.020.08.7031.8210.277.363.2312.71166.6766.670-66.67-166.67016.1012.20
21Q1 (9)25.27-21.25.60.49106.13-69.751.09878.57-70.930.47280.77-85.270.07275.0-84.090.08366.67-80.950.1515.3815.386.603.45-37.327.1323.78-1.66100.000100.0100.000100.014.35-51.890
20Q4 (8)32.072.728.71-7.99-383.33-3059.26-0.1481.8297.39-0.2666.6795.08-0.0455.5694.74-0.0362.595.650.1318.180.06.380.79531.685.76-5.11-24.610.00100.000.00-100.0-100.029.8359.0169.1
20Q3 (7)31.22-10.7533.362.82-26.56184.18-0.77-670.0-1000.0-0.78-223.81-387.5-0.09-228.57-350.0-0.08-200.000.1110.0-8.336.33-19.77-1.866.07-7.04-29.25-200.0000300.000018.760-1.99
20Q2 (6)34.9846.1852.093.84137.04420.0-0.10-102.6777.270.63-80.25450.00.07-84.09333.330.08-80.95900.00.10-23.08-28.577.89-25.0744.776.53-9.93-41.90.00-100.000.00-100.000.000-100.0
20Q1 (5)23.93-18.887.51.62500.0116.13.75169.96158.963.19160.42151.290.44157.89158.670.42160.87162.690.130.018.1810.53942.5707.25-5.1-39.4850.000-72.2250.00-58.33183.330.00-100.0-100.0
19Q4 (4)29.5026.010.00.27108.060.0-5.36-7557.140.0-5.28-3200.00.0-0.76-3700.00.0-0.6900.00.138.330.01.01-84.340.07.64-10.960.0-0.0000.0120.0000.017.64-7.840.0
19Q3 (3)23.411.780.0-3.35-179.170.0-0.0784.090.0-0.1611.110.0-0.0233.330.00.00100.00.00.12-14.290.06.4518.350.08.58-23.670.00.0000.00.0000.019.1414.950.0
19Q2 (2)23.003.320.0-1.2088.070.0-0.4493.080.0-0.1897.110.0-0.0396.00.0-0.0198.510.00.1427.270.05.4500.011.24-6.180.00.00-100.00.00.00100.00.016.65-26.130.0
19Q1 (1)22.260.00.0-10.060.00.0-6.360.00.0-6.220.00.0-0.750.00.0-0.670.00.00.110.00.0-0.000.00.011.980.00.0180.000.00.0-60.000.00.022.540.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)17.03-37.781.6003.70-29.691.35-74.911.13-78.921.28-43.361.57-27.650.5544.748.16-30.61169.371755.09118.750-18.75020.021264.668.06-52.56
2022 (9)27.37-1.51-2.6805.267.25.3868.125.3660.962.2622.832.1724.710.38-25.4911.7630.099.13-25.71-52.940152.94358.821.47-20.9616.997.6
2021 (8)27.79-8.192.1104.91-15.83.20305.063.33332.471.84371.791.74335.00.518.519.0419.2612.29113.3766.67033.33-75.01.86-25.2315.79-27.37
2020 (7)30.2723.05-0.2505.8312.540.7900.7700.3900.4000.47-9.627.58124.935.76-24.61-33.330133.3302.48-35.021.7415.7
2019 (6)24.60-1.52-3.2805.18141.22-2.900-2.800-1.560-1.3900.52-1.893.3707.64-1.8118.180-9.0903.82-6.618.7911.45
2018 (5)24.98-22.710.30-96.752.157.94-9.740-10.040-5.800-5.3400.53-11.67-6.6807.78-12.98-2.440102.44-9.764.09016.8624.8
2017 (4)32.3230.89.2401.99-4.92-70.020-70.490-45.940-42.0200.60-18.92-67.9108.94-9.42-13.170113.527.930.00013.51-47.39
2016 (3)24.71149.34-2.3102.09-75.4145.02041.29044.99030.5700.7432.1447.4409.87-90.94-5.180105.1878.560.00025.6849.65
2015 (2)9.91186.42-4.3508.5116.65-10.410-62.170-12.150-5.6300.5621.74-1.280108.975.8642.47058.90-55.880.00017.1621.88
2014 (1)3.460-6.8607.30-2.020.460-4.40019.8609.4400.46-16.3628.54138.43102.94-19.47-33.510133.51-69.030.00014.0811.22

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