玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)26.330.464.7818.860.489.9710.41-66.0915.288.31-66.1615.11.87-67.4837.51.65-65.8436.360.200.017.6511.42-63.7510.4414.308.1712.51184.62200.0-5.05-80.77-310.09.139.44-10.27-4.74
23Q3 (19)26.212.2258.4618.7711.46182.6830.7012.45-2.2924.5615.63-2.355.7535.6128.644.8337.2228.120.2017.6533.3331.509.76-3.9613.22-47.167.4861.540.85197.4438.46-1.34-51.5110.52-6.9-16.64
23Q2 (18)25.643.0530.7516.840.6639.9827.3053.1129.9421.2448.9526.884.2450.891.193.5243.090.860.170.0-19.0528.7048.3230.1625.0255.02-0.1261.02-33.94.8738.98660.17-10.6611.303.3925.98
23Q1 (17)24.88-0.9928.7816.73-2.4538.3817.8397.45-11.2514.2697.51-11.262.81106.62-28.862.46103.31-27.430.170.0-19.0519.3587.14-8.916.1426.994.7492.31-52.5354.845.13105.77-87.310.9310.2914.33
22Q4 (16)25.1351.9327.517.15158.2822.159.03-71.26-26.887.22-71.29-26.921.36-69.57-60.811.21-67.9-59.530.1713.33-43.3310.34-68.48-21.4912.713.33-26.28194.44839.8171.11-88.89-212.08-551.859.91-21.4759.58
22Q3 (15)16.54-15.662.166.64-44.8-32.3131.4249.55204.4625.1550.24206.714.476.68109.863.778.02102.690.15-28.57-34.7832.8048.75184.7212.30-50.9-17.1220.69-64.44-77.7279.3181.752120.6912.6240.6950.96
22Q2 (14)19.611.55.9412.03-0.55.7121.014.58179.7616.744.17188.124.196.08177.483.492.95170.540.210.0-4.5522.053.81153.4525.0562.5673.7258.18-2.4-60.5943.648.05183.318.97-6.1711.43
22Q1 (13)19.32-1.98-18.7212.09-13.89-29.7120.0962.6715.9316.0762.6514.33.9513.837.633.3913.388.310.21-30.0-4.5521.2461.2815.1215.41-10.61-23.1459.62-47.54-40.3840.38396.1509.5653.950.95
21Q4 (12)19.7121.74-14.9314.0443.12-22.2212.3519.67-14.539.8820.49-16.843.4762.916.122.9960.754.550.3030.4325.013.1714.32-15.4717.2416.1720.73113.6422.38-9.09-13.64-481.8245.456.21-25.72-18.82
21Q3 (11)16.19-12.53-34.489.81-13.8-45.9810.3237.42-33.168.2041.14-31.782.1341.06-33.231.8644.19-28.740.234.554.5511.5232.41-30.8914.842.911.8592.86-37.1-20.973.57106.82120.418.363.85-8.53
21Q2 (10)18.51-22.13-16.8511.38-33.847.367.51-56.6613.15.81-58.689.421.51-58.8639.811.29-58.7946.590.220.029.418.70-52.854.9514.42-28.08-51.5147.6247.62-6.06-52.3808.338.05-14.990
21Q1 (9)23.772.591.9717.20-4.714.2417.3319.93-7.0314.0618.35-5.73.6712.23-3.673.139.44-5.150.22-8.330.018.4518.42-7.3820.0540.4132.78100.00-20.013.640.00100.0-100.09.4723.791.72
20Q4 (8)23.17-6.233.0718.05-0.6138.8514.45-6.4178.6211.88-1.1683.623.272.51101.852.869.58105.760.249.0914.2915.58-6.5464.1714.28-1.99-10.97125.006.38-24.24-25.00-42.8658.337.65-16.3-12.47
20Q3 (7)24.7111.0110.7618.1671.3223.6215.44132.531.3112.02126.37-1.393.19195.37-1.242.61196.590.00.2229.414.7616.67101.091.5814.57-50.99-15.68117.50-25.2323.68-17.5069.38-800.09.1400.66
20Q2 (6)22.26-4.5-5.0710.60-35.76-33.796.64-64.38-65.745.31-64.39-65.161.08-71.65-73.40.88-73.33-73.250.17-22.73-22.738.29-58.38-59.5829.7396.89-2.49157.1478.5789.29-57.14-576.19-436.510.00-100.0-100.0
20Q1 (5)23.313.69-5.4416.5026.92-6.8818.64130.41-1.1114.91130.45-1.063.81135.193.533.30137.414.760.224.764.7619.92109.91-1.1915.10-5.86-9.5888.00-46.67-6.2612.00120.096.09.316.52-0.43
19Q4 (4)22.480.760.013.00-11.50.08.09-46.920.06.47-46.920.01.62-49.850.01.39-46.740.00.210.00.09.49-42.170.016.04-7.180.0165.0073.680.0-60.00-2500.00.08.74-3.740.0
19Q3 (3)22.31-4.860.014.69-8.240.015.24-21.360.012.19-20.010.03.23-20.440.02.61-20.670.00.21-4.550.016.41-19.990.017.28-43.330.095.0014.430.02.50-85.280.09.08-0.660.0
19Q2 (2)23.45-4.870.016.01-9.650.019.382.810.015.241.130.04.0610.330.03.294.440.00.224.760.020.511.740.030.4982.570.083.02-11.570.016.98177.360.09.14-2.250.0
19Q1 (1)24.650.00.017.720.00.018.850.00.015.070.00.03.680.00.03.150.00.00.210.00.020.160.00.016.700.00.093.880.00.06.120.00.09.350.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)25.8128.2217.8847.891.06-19.4121.486.3417.045.5814.444.1812.725.470.750.022.645.1114.3012.5183.1739.1216.83-58.150.00010.504.06
2022 (9)20.132.9112.09-8.21.3228.920.2069.8916.1469.8913.8627.7412.0628.570.75-24.2421.5466.212.71-26.2859.78-46.0440.2200.00010.0927.88
2021 (8)19.56-16.4813.17-18.451.02-20.9111.89-16.399.50-16.5210.85-3.219.38-3.70.9915.1212.96-16.4917.2420.73110.79-2.2-10.7900.0007.89-13.86
2020 (7)23.420.8216.155.071.294.0814.22-8.1411.38-7.5511.21-10.399.74-9.480.86-1.1515.52-7.2314.28-10.97113.2913.99-13.2900.0009.160.88
2019 (6)23.23-3.5715.37-10.481.248.8915.48-18.9112.31-19.7512.51-27.3910.76-26.350.87-8.4216.73-17.1416.04-3.1499.3810.540.62-93.880.0009.083.42
2018 (5)24.095.3317.175.791.1412.919.0935.8715.3432.717.2324.414.6125.190.95-5.9420.1933.8916.56-14.4689.91-22.210.0900.0008.784.52
2017 (4)22.87-3.516.23-3.391.019.014.05-17.1611.56-16.9513.85-18.5311.67-18.731.01-1.9415.08-15.6619.366.78115.5716.73-15.5700.0008.401.2
2016 (3)23.7014.1116.8014.60.93-22.5916.967.2113.926.9917.00-3.6814.36-2.181.03-8.8517.885.1118.13-3.199.007.121.00-86.870.0008.308.92
2015 (2)20.7729.4914.6637.521.20-9.8315.8241.8813.0144.417.6520.0714.6821.931.13-15.6717.0136.6318.71-14.2592.42-3.327.5872.080.0007.6216.87
2014 (1)16.04010.6601.33-7.9711.1509.01014.70012.0401.345.5112.45-14.6721.82-2.595.60-0.954.408.180.0006.52-2.83

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