玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)21.120.2824.1611.1824.3639.052.75-84.4932.852.67-81.34175.260.68-86.4161.540.52-84.97116.670.18-25.00.07.76-64.022.9238.60-13.97-16.88423.08738.863.19-315.38-736.3-5.1322.60-0.7-12.2
23Q3 (19)21.0626.0326.878.99259.6169.1617.7361.046.4914.3174.310.425.00123.2121.653.46123.2330.570.2433.3320.021.5731.281.1744.87-4.04-18.8850.43126.96147.1349.57-34.72-38.5122.76-17.12-17.06
23Q2 (18)16.7116.36-9.282.50346.43-58.6111.011123.33-17.598.2116520.0-21.662.2422500.0-37.951.553775.0-31.720.185.88-14.2916.43142.33-7.2846.76-4.88-24.622.22-70.37-50.7575.9351.8538.3527.46-5.41-7.91
23Q1 (17)14.36-15.58-4.710.56-93.03-64.560.90-56.52-90.54-0.05-105.15-100.69-0.01-103.85-100.460.04-83.33-97.140.17-5.56-10.536.78-10.08-52.5549.165.86-19.9775.00-81.71378.1250.00116.67-39.2929.0312.78-9.42
22Q4 (16)17.012.47-5.58.04140.7231.592.07-87.57-74.790.97-92.52-88.020.26-93.67-90.230.24-90.94-86.050.18-10.0-14.297.54-64.63-40.2146.44-16.04-21.21410.001909.0450.57-300.00-472.15-1275.025.74-6.2-14.23
22Q3 (15)16.60-9.88-4.653.34-44.7-31.5616.6524.63165.5512.9623.66166.124.1113.85174.02.6516.74162.380.20-4.760.021.3220.3294.8855.31-10.82-1.1820.41-54.77-74.180.6146.89280.0327.44-7.98-5.25
22Q2 (14)18.4222.2311.436.04282.2844.8413.3640.4812045.4510.4844.556064.713.6164.847120.02.2762.143683.330.2110.535.017.7224.0260.962.020.9623.4245.12187.65-97.8554.88-33.36102.6129.82-6.963.25
22Q1 (13)15.07-16.281.481.58-74.1475.569.5115.83452.917.25-10.49647.422.19-17.67776.01.40-18.6636.840.19-9.5211.7614.2913.32102.4161.434.2229.0315.69-78.94-68.6382.35222.5564.7132.056.82.89
21Q4 (12)18.003.39-14.246.1125.2-26.838.2130.94-0.738.1066.3258.22.6677.3383.451.7270.370.30.215.010.5312.6115.27-4.9758.945.3117.3274.47-5.48-25.5325.5320.36030.013.634.46
21Q3 (11)17.415.32-10.764.8817.03-6.516.275600.0108.314.872764.71260.741.502900.0328.571.011583.33288.460.200.011.1110.94122.8134.955.9711.3826.4978.79-96.25-55.4721.21101.01127.5828.960.28-1.23
21Q2 (10)16.5311.31-19.644.17363.33-3.470.11-93.6-96.970.17-82.47-94.240.05-80.0-92.420.06-68.42-88.00.2017.6525.04.91-30.45-45.7550.255.5513.482100.004100.01629.41-2100.00-4300.0-9700.028.88-7.290
21Q1 (9)14.85-29.25-4.990.90-89.22220.01.72-79.240.980.97-81.05540.910.25-82.76725.00.19-81.191050.00.17-10.5313.337.06-46.822.7847.61-5.2338.8550.00-50.0166.6750.000-71.4331.158.42-0.61
20Q4 (8)20.997.59-10.838.3559.964.518.27174.75-32.385.12279.26-46.941.45314.29-43.581.01288.46-47.40.195.56-5.013.2763.63-14.7750.2413.5432.11100.00-43.4853.850.00100.0-100.028.73-2.01-1.91
20Q3 (7)19.51-5.15-10.795.2220.83-30.863.01-17.08-61.161.35-54.24-78.160.35-46.97-80.230.26-48.0-80.60.1812.5-14.298.11-10.39-26.044.25-0.0743.3176.9245.781.46-76.92-258.97-3176.9229.3208.59
20Q2 (6)20.5731.610.294.32676.0-29.413.63197.54-51.62.951440.91-50.080.661750.0-58.490.502600.0-59.350.166.67-20.09.0557.39-18.6944.2829.1322.63121.43261.949.76-21.43-112.24-213.270.00-100.0-100.0
20Q1 (5)15.63-33.6-15.74-0.75-109.39-154.351.22-90.02-82.03-0.22-102.28-103.96-0.04-101.56-103.31-0.02-101.04-102.110.15-25.0-11.765.75-63.07-53.0634.29-9.8322.73-75.00-215.38-505.0175.00400.0114.7731.347.02.62
19Q4 (4)23.547.640.07.995.830.012.2357.810.09.6556.150.02.5745.20.01.9243.280.00.20-4.760.015.5742.060.038.0323.150.065.00-33.330.035.001300.00.029.298.480.0
19Q3 (3)21.876.630.07.5523.370.07.753.330.06.184.570.01.7711.320.01.348.940.00.215.00.010.96-1.530.030.88-14.480.097.5020.250.02.50-86.790.027.00-6.120.0
19Q2 (2)20.5110.570.06.12343.480.07.5010.460.05.916.490.01.5931.40.01.2329.470.00.2017.650.011.13-9.140.036.1129.240.081.08337.840.018.92-76.780.028.76-5.830.0
19Q1 (1)18.550.00.01.380.00.06.790.00.05.550.00.01.210.00.00.950.00.00.170.00.012.250.00.027.940.00.018.520.00.081.480.00.030.540.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)18.5910.466.1430.084.654.318.94-17.076.99-15.077.67-23.915.53-18.80.77-3.7513.87-10.9238.60-16.8868.8256.4631.18-44.740.08110.7725.20-12.5
2022 (9)16.830.184.7213.194.46-3.110.78151.288.23119.4710.08129.096.81130.070.805.2615.5771.8546.44-21.2143.98-54.9956.432382.990.040.6128.80-3.06
2021 (8)16.80-13.184.17-9.944.60-4.644.290.03.7551.214.4088.032.9674.120.7615.159.06-2.6958.9417.3297.73-9.72.2700.04-52.9529.71-1.91
2020 (7)19.35-8.944.63-22.74.8329.374.29-50.292.48-63.92.34-67.231.70-68.160.66-14.299.31-25.5850.2432.11108.2255.68-8.2200.08-3.530.295.21
2019 (6)21.254.835.9945.043.73-11.88.6345.046.8764.757.1470.415.3468.990.774.0512.5121.3438.0316.2669.510.6130.49-1.360.0890.3128.795.42
2018 (5)20.27-17.34.13-54.574.2314.625.95-40.854.17-49.824.19-53.133.16-51.380.74-3.910.31-25.8332.71-16.9469.09-23.4930.91218.850.04027.313.8
2017 (4)24.516.579.0938.363.69-34.2310.0646.438.3150.278.9467.426.5064.560.7710.013.9010.5839.383.1790.31-5.669.69126.840.00026.31-2.3
2016 (3)23.0032.116.57550.55.61-4.46.87250.515.53421.75.34413.463.95364.710.701.4512.5755.1938.174.1595.7380.824.27-91.450.00026.93-1.28
2015 (2)17.416.091.01-4.725.8717.391.96-17.991.06-9.41.04-17.460.85-14.140.69-9.218.106.4436.65-24.6752.9418.4950.00-9.620.00027.283.88
2014 (1)16.4101.0605.0018.392.3901.1701.2600.9900.76-8.437.61-31.8748.6536.9744.68-39.6855.32113.370.00026.2618.45

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