玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)29.4620.3918.173.93113.82126.170.97105.54104.570.41102.9102.420.11106.21104.560.16116.84113.910.15114.29114.295.11157.94138.5772.103.07-21.3500.00215.79650.0-400.00-585.71-1540.024.53-50.45-40.01
23Q3 (19)24.4726.8514.4-28.44-1.072.37-17.52-27.05-291.89-14.16-27.8-295.04-1.77-24.65-305.81-0.95-26.67-269.640.07-12.516.67-8.82-54.47-147.569.956.84-21.89158.33-20.83147.5-58.3341.67-112.9649.516.547.35
23Q2 (18)19.2917.26-22.69-28.14-32.61-87.73-13.7943.87-247.8-11.0843.61-254.75-1.4252.35-230.28-0.7551.92-213.640.080.00.0-5.7164.93-133.4965.470.49-29.16200.00133.33223.08-100.00-800.0-138.146.4720.8919.43
23Q1 (17)16.45-34.02-41.81-21.22-41.28-40.72-24.57-15.84-1110.34-19.65-16.13-1090.91-2.98-23.65-1092.0-1.56-35.65-3020.00.0814.290.0-16.28-22.87-383.1365.15-28.88-30.5185.7128.57-86.8114.29-48.57102.638.44-5.99-5.62
22Q4 (16)24.9316.55-5.68-15.0248.44-324.29-21.21-332.31-762.81-16.92-333.06-652.94-2.41-380.23-470.77-1.15-305.36-387.50.0716.67-30.0-13.25-171.35-244.4991.612.3-11.7466.67120.0166.6727.78-93.83-86.1140.89-11.3442.57
22Q3 (15)21.39-14.27-6.55-29.13-94.33-130.649.13-2.1412.167.261.411.350.86-21.1-25.220.56-15.15-12.50.06-25.0-33.3318.578.9114.9189.55-3.11-14.54-333.33-105.13-105.13450.0071.4371.4346.1218.5336.65
22Q2 (14)24.95-11.746.99-14.990.6-96.729.33559.61211.747.16533.94246.121.09536.0202.830.661420.0250.00.080.0-27.2717.05196.522179.2792.42-1.42-12.48-162.50-125.0-280.56262.50147.732525.038.91-4.4734.36
22Q1 (13)28.276.9675.05-15.08-325.9932.65-2.03-163.4489.0-1.65-153.9288.82-0.25-138.4689.96-0.05-112.595.730.08-20.00.05.75-37.3155.7793.75-9.67-7.33650.00750.0431.82-550.00-375.0-2375.040.7342.0212.79
21Q4 (12)26.4315.4742.86-3.5471.9769.693.20-60.69-56.13.06-53.07-57.620.65-43.48-65.050.40-37.5-60.00.1011.11-23.089.17-43.25-29.08103.79-0.955.37-100.0038.4635.29200.00-23.81-21.4328.68-15.02-4.24
21Q3 (11)22.89-1.84-4.9-12.63-65.75-19.268.14197.49142.116.52233.06146.941.15208.49153.990.64245.45166.670.09-18.1812.516.162070.73257.97104.79-0.77-3.56-162.50-280.56-406.94262.502525.0457.8133.7516.5450.54
21Q2 (10)23.3244.4-7.2-7.6265.97-39.56-8.3554.7422.54-4.9066.843.29-1.0657.4330.26-0.4462.3937.140.1137.522.22-0.8292.0571.53105.604.395.5690.00-26.3665.010.00145.0-81.6728.96-19.80
21Q1 (9)16.15-12.7-15.53-22.39-91.731.38-18.45-353.0931.79-14.76-304.4331.95-2.49-233.877.09-1.17-217.012.030.08-38.4614.29-10.31-179.7438.92101.162.715.02122.22179.082.67-22.22-108.73-16.6736.1120.570
20Q4 (8)18.50-23.14-34.05-11.68-10.29-485.487.29137.71271.537.22151.98274.41.86187.32267.571.00204.17300.00.1362.5-7.1412.93226.392091.5398.50-9.3511.04-154.55-391.92-116.36254.55440.9148.4829.9533.590
20Q3 (7)24.07-4.22-30.69-10.59-93.96-185.68-19.33-79.31-251.25-13.89-60.76-249.52-2.13-40.13-176.07-0.96-37.14-161.150.08-11.11-50.0-10.23-255.21-161.7108.668.6220.5952.94-2.94-44.8547.06-13.731076.4722.42011.49
20Q2 (6)25.1331.43-4.56-5.4683.27-168.25-10.7860.15-200.94-8.6460.17-224.68-1.5243.28-163.33-0.7047.37-151.090.0928.57-52.63-2.8882.94-120.44100.0413.7515.6554.55-54.18-30.354.55386.36109.090.000-100.0
20Q1 (5)19.12-31.84-32.91-32.63-1176.9-974.8-27.05-536.47-701.11-21.69-423.91-792.97-2.68-141.44-415.29-1.33-166.0-346.30.07-50.0-53.33-16.88-2961.02-280.3487.95-0.863.59119.05266.6758.73-19.05-111.11-252.380.000-100.0
19Q4 (4)28.05-19.230.03.03-75.490.0-4.25-133.260.0-4.14-144.560.0-1.11-139.640.0-0.50-131.850.00.14-12.50.00.59-96.440.088.71-1.550.0-71.43-174.40.0171.434185.710.00.00-100.00.0
19Q3 (3)34.7331.90.012.3654.50.012.7819.660.09.2934.050.02.8016.670.01.5714.60.00.16-15.790.016.5817.670.090.114.170.096.0022.670.04.00-84.670.020.1115.510.0
19Q2 (2)26.33-7.610.08.00114.480.010.68137.330.06.93121.410.02.40182.350.01.37153.70.00.1926.670.014.0950.530.086.501.880.078.264.350.026.09108.70.017.41-19.140.0
19Q1 (1)28.500.00.03.730.00.04.500.00.03.130.00.00.850.00.00.540.00.00.150.00.09.360.00.084.900.00.075.000.00.012.500.00.021.530.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)23.45-6.46-14.3804.44-19.01-11.450-9.340-6.080-2.9500.3624.14-4.72072.10-21.3126.83-89.25-26.8300.22138.9636.80-11.18
2022 (9)25.0711.47-18.0305.490.15-1.450-1.250-0.7100.0300.29-23.686.7183.8491.61-11.741180.00293.33-1080.0000.09-47.2241.4331.32
2021 (8)22.494.85-10.9005.48-12.33-3.680-2.310-1.760-0.5500.388.573.650103.795.37300.00100.0-200.0000.1799.3131.55-3.04
2020 (7)21.45-29.14-13.7606.2582.75-9.180-6.530-4.480-1.9700.35-44.44-1.44098.5011.04150.0038.68-50.0000.093.232.5455.25
2019 (6)30.279.637.245469.233.42-7.216.6432.534.308.045.0125.253.0316.090.638.6210.9411.8688.718.22108.163253.06-8.1600.08-52.3920.96-12.85
2018 (5)27.61-9.590.13-97.263.69-4.495.01139.713.98192.654.00207.692.61133.040.58-3.339.7838.7281.9726.833.23-98.6296.7700.18024.05-3.34
2017 (4)30.5412.164.7503.86-22.682.09435.91.36946.151.301081.821.12250.00.60-1.647.0512.9864.6317.13233.330-133.3300.00024.88-11.74
2016 (3)27.23-1.63-3.1904.99-4.70.39-90.710.13-95.260.11-95.80.32-84.910.61-12.866.24-37.4755.1853.15-900.0001000.001081.820.00028.1922.62
2015 (2)27.6819.830.5705.24-32.074.2002.7402.6202.1200.7052.179.98036.03-2.7315.38-87.1884.6200.00022.99-26.83
2014 (1)23.100-12.6007.717.24-10.610-9.860-6.480-4.2500.4612.2-1.87037.04-27.04120.00156.47-17.7800.00031.428.31

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