玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)29.35-0.174.6311.61-14.51-9.0813.40-15.24-9.3410.24-20.31-21.653.91-24.66-24.082.28-24.75-22.180.22-4.350.017.41-11.71-8.1875.943.473.1886.690.960.4513.31-5.83-2.2521.249.321.05
23Q3 (19)29.406.6417.3713.5826.9245.0915.812.644.9112.853.3850.475.190.5835.513.033.7741.590.230.0-8.019.721.1835.1673.39-1.24-9.7685.8623.590.1714.14-53.69-0.3419.43-4.471.41
23Q2 (18)27.578.810.4110.7012.7536.4815.4130.48303.412.4325.94213.15.1634.38232.92.9233.94239.530.234.559.5219.4921.51137.6874.31-12.86-9.1869.47-13.56-66.1530.5355.54129.120.34-0.64-8.13
23Q1 (17)25.34-9.667.979.49-25.6921.6711.81-20.0939.69.87-24.4844.723.84-25.4444.912.18-25.650.340.220.04.7616.04-15.427.285.2815.87-5.8580.37-6.87-12.819.6344.12150.8220.47-2.62-8.17
22Q4 (16)28.0511.988.2612.7736.4320.0214.7835.4730.6813.0753.0437.155.1534.4635.882.9336.9240.190.22-12.00.018.9629.9522.8873.60-9.5-7.4886.300.68-8.2313.62-3.99128.3621.029.71-0.85
22Q3 (15)25.050.320.329.3619.3916.7110.91185.66.448.54115.113.893.83147.115.712.14148.8420.220.2519.0519.0514.5977.931.4681.33-0.6-7.0685.71-58.249.6514.18113.52-35.0219.16-13.46-10.43
22Q2 (14)24.976.39-2.127.840.51-3.83.82-54.85-90.863.97-41.79-87.381.55-41.51-88.870.86-40.69-87.730.210.0-4.558.20-34.97-82.1481.82-9.67-7.49205.24122.67952.17-104.90-1440.56-230.3222.14-0.67-2.77
22Q1 (13)23.47-9.42-2.827.80-26.69-0.648.46-25.20.716.82-28.44-1.592.65-30.08-9.251.45-30.62-2.030.21-4.550.012.61-18.28-1.2590.5813.87-18.7992.18-1.98-1.337.8231.2118.9422.295.14-5.79
21Q4 (12)25.913.76-7.9210.6432.67-3.6211.3110.34-5.129.5315.94-3.933.7914.5-13.862.0917.42-12.920.224.76-8.3315.437.3-2.9679.55-9.1-9.7694.0420.31.515.96-72.68-18.9721.20-0.89-8.62
21Q3 (11)24.97-2.12-5.178.02-1.6-20.3610.25-75.47-5.888.22-73.88-11.93.31-76.24-17.461.78-74.61-18.350.21-4.55-8.714.38-68.68-4.7787.51-1.056.678.17300.73-15.5921.83-72.88190.1921.39-6.061.91
21Q2 (10)25.515.63-17.188.153.82-48.6141.79397.5167.5431.47354.11153.5913.93377.05136.97.01373.65129.080.224.76-8.3345.91259.51133.0588.44-20.71-2.6119.51-79.12-80.7980.491123.55269.4522.77-3.760
21Q1 (9)24.15-14.18-6.797.85-28.8918.058.40-29.5320.696.93-30.1421.152.92-33.6445.271.48-38.3335.780.21-12.516.6712.77-19.694.67111.5426.5312.7693.420.84-2.326.58-10.650.9323.661.980.94
20Q4 (8)28.146.87-6.0411.049.63-1.9511.929.460.599.926.32-7.724.409.73-4.352.4010.09-6.250.244.350.015.905.3-0.6288.157.385.4792.640.04-2.447.36-2.1745.9623.2010.5311.16
20Q3 (7)26.33-14.51-6.5310.07-36.51-16.8510.89-30.28-7.489.33-24.822.084.01-31.8-2.912.18-28.76-3.960.23-4.17-4.1715.10-23.35-4.0182.09-9.63.7392.61-8.81-9.947.52583.12355.1720.9906.12
20Q2 (6)30.8018.876.815.86138.529.4715.62124.4337.9912.41116.9652.085.88192.5467.523.06180.7351.490.2433.330.019.7061.4832.2190.81-8.20.78101.566.19-6.22-1.56-135.7281.220.00-100.0-100.0
20Q1 (5)25.91-13.49-0.316.65-40.94-16.046.96-41.27-15.945.72-46.79-14.882.01-56.3-12.231.09-57.42-21.580.18-25.0-10.012.20-23.75-9.9698.9218.3554.3995.640.720.14.36-13.552.6523.4412.318.97
19Q4 (4)29.956.320.011.26-7.020.011.850.680.010.7517.610.04.6011.380.02.5612.780.00.240.00.016.001.720.083.585.610.094.96-7.660.05.04271.030.020.875.510.0
19Q3 (3)28.17-2.320.012.11-1.140.011.773.980.09.1412.010.04.1317.660.02.2712.380.00.240.00.015.735.570.079.14-12.170.0102.83-5.040.0-2.9564.440.019.780.250.0
19Q2 (2)28.8410.970.012.2554.670.011.3236.710.08.1621.430.03.5153.280.02.0245.320.00.2420.00.014.909.960.090.1140.640.0108.2913.350.0-8.29-295.260.019.73-8.280.0
19Q1 (1)25.990.00.07.920.00.08.280.00.06.720.00.02.290.00.01.390.00.00.200.00.013.550.00.064.070.00.095.540.00.04.250.00.021.510.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)27.989.9811.4019.623.72-2.7614.1545.7311.3737.6517.4635.5610.1537.160.880.018.2031.9875.943.1880.56-17.919.44938.641.66-10.0920.37-3.28
2022 (9)25.441.159.539.793.83-2.349.71-46.418.26-41.7112.88-42.657.40-39.980.882.3313.79-38.1673.60-7.4898.13104.751.87-96.411.851.4521.06-5.31
2021 (8)25.15-9.998.68-22.433.92-2.3318.1255.6714.1747.7622.4645.8412.3346.790.860.022.3039.6479.55-9.7647.93-50.1552.071250.161.82-10.2222.241.09
2020 (7)27.94-1.4511.191.364.023.4911.646.49.599.115.407.178.402.690.86-6.5215.975.5588.155.4796.14-4.793.8602.03-15.7222.005.36
2019 (6)28.350.7811.042.793.8816.5910.94-10.778.79-10.2114.37-6.878.18-9.610.920.015.13-4.9683.5815.2100.9815.26-0.9502.41-6.7220.884.82
2018 (5)28.133.8810.74-5.123.33-5.6312.263.639.796.1815.4313.629.0512.840.926.9815.922.0572.551.3387.61-8.4512.39187.92.58019.922.47
2017 (4)27.08-2.0311.324.813.53-2.7211.83-11.659.22-16.8613.58-9.658.02-13.760.863.6115.60-9.271.601.8295.7018.624.30-77.730.00019.44-3.48
2016 (3)27.6410.3810.8037.063.63-32.0213.3932.3111.0942.3615.0354.319.3052.960.837.7917.189.1570.3229.3480.673.6419.33-12.560.00020.143.55
2015 (2)25.0413.827.8865.895.33-16.5210.1236.947.7948.959.7458.376.0858.330.7710.015.7410.6154.37-23.8577.8420.9922.10-38.020.00019.45-0.21
2014 (1)22.0004.7506.39-15.677.3905.2306.1503.8400.700.014.2318.6871.4012.0764.34-35.0235.662997.40.00019.49-3.18

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