玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)21.8912.3122.5611.8025.6752.456.71-50.63100.92.80-73.158.950.48-74.746.670.39-71.748.330.12-7.69-7.6919.51-25.6525.0644.109.2414.19175.32153.59-24.03-75.32-344.0542.422.20-0.135.97
23Q3 (19)19.49-5.53-0.29.39-5.4426.5513.59-12.83-15.910.43-10.63-27.821.90-6.86-23.081.38-6.12-19.30.138.338.3326.24-8.51-11.0540.37-12.511.7469.148.5649.9330.86-15.0-42.7322.23-5.77-2.29
23Q2 (18)20.63-1.72-21.59.93-5.25-25.8415.5951.51-18.2911.6754.77-27.72.0461.9-35.851.4756.38-30.990.120.0-7.6928.6821.27-5.7246.1412.51-15.3563.69-37.95-9.3836.312169.8322.1923.596.31-4.11
23Q1 (17)20.9917.53-20.1310.4835.4-28.7110.29208.08-45.737.54193.39-52.521.26180.0-63.370.94161.11-59.130.12-7.69-14.2923.6551.6-18.6441.016.19-13.13102.63-55.5332.79-1.7598.66-107.8522.195.92-12.19
22Q4 (16)17.86-8.55-29.717.744.31-53.93.34-79.33-79.772.57-82.21-79.090.45-81.78-84.590.36-78.95-81.050.138.33-13.3315.60-47.12-39.5638.62-2.67-29.65230.77400.46127.12-130.77-342.66-8040.3820.95-7.91-1.04
22Q3 (15)19.53-25.68-32.547.42-44.59-55.8616.16-15.3-10.0714.45-10.47-2.432.47-22.33-33.061.71-19.72-29.050.12-7.69-25.029.50-3.0210.6139.68-27.21-29.9346.11-34.39-50.7453.8981.33744.2622.75-7.52-5.64
22Q2 (14)26.280.0-12.6313.39-8.91-36.3619.080.63-1.616.141.64-7.353.18-7.56-30.112.13-7.39-28.520.13-7.14-23.5330.424.649.6654.5115.464.2170.28-9.07-35.2429.7233.0448.9224.60-2.6513.89
22Q1 (13)26.283.42-9.514.70-12.45-25.7218.9614.84-5.9115.8829.211.533.4417.81-17.72.3021.05-15.130.14-6.67-17.6529.0712.63-0.5847.21-14.01-15.1477.29-23.93-21.2522.341490.931102.8725.2719.3723.69
21Q4 (12)25.41-12.236.516.79-0.1263.6516.51-8.12142.7912.29-17.02209.572.92-20.87204.171.90-21.16192.310.15-6.25-6.2525.81-3.2251.8254.90-3.05-1.74101.618.53-32.5-1.61-125.1796.8221.17-12.19-13.2
21Q3 (11)28.95-3.7620.4216.81-20.19.3717.97-7.3251.2614.81-14.9863.653.69-18.950.612.41-19.1351.570.16-5.88-5.8826.67-3.8632.5556.638.262.8393.62-13.73-27.866.38174.94121.8524.1111.6224.54
21Q2 (10)30.083.5821.3921.046.3236.0919.39-3.7719.117.4211.38-0.84.558.851.342.989.96-1.00.170.00.027.74-5.1312.6352.31-5.97-9.33108.5210.5714.55-8.52-558.52-261.8321.605.730
21Q1 (9)29.0421.7124.1619.7992.8823.2320.15196.3210.2315.64293.95-26.234.18335.42-3.022.71316.92-9.670.176.2521.4329.2472.01.3955.63-0.4328.7798.14-34.811.451.86103.68-84.4420.43-16.240.39
20Q4 (8)23.86-0.7515.9910.26-33.257.16.80-42.76-20.283.97-56.13-34.810.96-60.82-28.360.65-59.12-29.350.16-5.886.6717.00-15.51-9.1455.871.4522.98150.5315.9934.25-50.53-72.96-316.8424.3925.982.69
20Q3 (7)24.04-2.997.6115.37-0.5834.3511.88-27.03-24.049.05-48.46-24.652.45-45.43-2.391.59-47.18-8.090.170.021.4320.12-18.31-21.3155.07-4.5413.2129.7836.9977.33-29.21-655.06-208.9419.360-13.61
20Q2 (6)24.785.9410.4315.46-3.7438.6516.28-10.946.4717.56-17.17158.244.494.18237.593.010.33213.540.1721.4321.4324.63-14.6-2.7357.6933.5439.2194.747.5829.995.26-55.92-80.590.00-100.0-100.0
20Q1 (5)23.3913.71-27.5916.0667.64-6.7918.28114.316.8821.20248.11109.494.31221.64144.893.00226.09140.00.14-6.6716.6728.8454.1411.7443.20-4.9121.3888.06-21.46-19.7711.94198.51215.1920.35-14.32-21.52
19Q4 (4)20.57-7.920.09.58-16.260.08.53-45.460.06.09-49.290.01.34-46.610.00.92-46.820.00.157.140.018.71-26.830.045.43-6.620.0112.1253.20.0-12.12-145.20.023.755.980.0
19Q3 (3)22.34-0.450.011.442.60.015.642.290.012.0176.620.02.5188.720.01.7380.210.00.140.00.025.570.990.048.6517.40.073.180.420.026.82-1.120.022.419.910.0
19Q2 (2)22.44-30.530.011.15-35.290.015.29-2.240.06.80-32.810.01.33-24.430.00.96-23.20.00.1416.670.025.32-1.90.041.4416.440.072.88-33.60.027.12361.620.020.39-21.370.0
19Q1 (1)32.300.00.017.230.00.015.640.00.010.120.00.01.760.00.01.250.00.00.120.00.025.810.00.035.590.00.0109.760.00.0-10.370.00.025.930.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)20.74-9.1510.39-6.6512.4510.2811.58-21.448.14-35.095.67-41.34.18-37.520.49-7.5524.57-6.8644.1014.1989.6618.6910.34-57.730.22-8.4922.55-4.16
2022 (9)22.83-19.6711.13-40.3511.2931.5214.74-20.512.54-16.99.66-37.66.69-33.50.53-19.726.38-3.6538.62-29.6575.54-24.9124.4600.24-7.6523.537.84
2021 (8)28.4218.1718.6631.328.58-4.9218.5442.5115.0921.515.4829.2210.0625.120.663.1327.3823.054.90-1.74100.60-7.93-0.6000.26-11.621.824.2
2020 (7)24.05-0.714.2116.199.03-9.9513.01-5.1712.4242.5911.9871.398.0467.850.6416.3622.26-6.5555.8722.98109.2622.52-9.2600.2913.8720.94-9.19
2019 (6)24.22-37.2112.23-53.6410.0252.0313.72-47.558.71-61.76.99-73.034.79-72.310.55-27.6323.82-27.3845.43-4.5689.18-11.5510.8200.2613.3423.066.37
2018 (5)38.57119.2726.38290.816.59-29.0526.16343.3922.74375.7325.92504.217.30492.470.7626.6732.80112.9947.60-10.63100.83-11.64-0.8300.23021.681.59
2017 (4)17.59-8.866.75-6.519.29-15.475.90-31.634.78-22.534.29-11.02.92-16.330.609.0915.40-22.4653.269.57114.1136.51-14.5200.00021.34-7.5
2016 (3)19.3014.887.2235.7110.99-2.298.638.836.17-3.894.82-0.413.49-3.860.55-1.7919.862.3248.6137.5583.5924.5816.41-50.120.00023.075.34
2015 (2)16.8012.155.3260.7311.25-1.017.9344.186.4243.624.8434.073.6332.970.56-5.0819.4112.9135.341.6167.0911.1532.91-16.980.00021.90-1.35
2014 (1)14.9803.31011.37-6.05.5004.4703.6102.7300.591.7217.1911.5534.78-15.2160.36-42.5439.6400.00022.206.94

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