玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)16.59-14.17-3.322.19-71.26-18.893.88-66.02-3.486.00-40.052.671.39-44.8451.090.84-44.7447.370.13-13.33-7.149.62-42.462.7882.9223.4824.0855.84-16.06-16.7642.8628.0430.2216.6011.19-10.8
23Q3 (19)19.33-4.597.037.62-8.8517.9611.42-4.27-13.5510.00-1.96-7.582.52-17.65-12.21.52-16.02-14.610.15-11.76-6.2516.722.7-2.2267.15-11.1712.866.53-4.7736.4133.4712.34-34.6614.9313.2812.26
23Q2 (18)20.26-4.217.038.36-1.8810.1411.9319.783.210.2022.4518.193.0629.1124.91.8124.8313.840.170.0-5.5616.2814.0110.0775.591.598.5469.86-18.266.5129.79105.06-13.4113.18-2.666.03
23Q1 (17)21.1523.2510.858.52215.568.269.96147.760.08.33111.961.592.37157.616.281.45154.39-5.230.1721.43-5.5614.2852.569.4374.4111.3468.5485.4727.48.0814.53-55.85-30.5513.54-27.24-1.88
22Q4 (16)17.16-4.989.372.70-58.2-33.04.02-69.5720.363.93-63.682.880.92-67.94-9.80.57-67.98-16.180.14-12.5-17.659.36-45.2620.3166.8312.2632.4267.0937.56-44.3332.91-35.76260.4418.6139.9216.17
22Q3 (15)18.06-4.622.276.46-14.8932.6513.2114.27-77.4310.8225.38-80.862.8717.14-79.621.7811.95-80.290.16-11.110.017.1015.62-72.3359.53-14.525.1648.77-25.64487.1251.2348.88-44.1313.307.04.89
22Q2 (14)18.93-0.791.237.59-3.56-14.1411.5616.061.238.635.24-10.292.459.87-6.841.593.92-8.090.180.00.014.7913.333.2869.6457.7324.7465.59-17.06-15.1234.4164.4751.412.43-9.93-1.51
22Q1 (13)19.0821.61-3.17.8795.29-13.339.96198.2-11.628.20114.66-13.962.23118.63-8.981.53125.0-4.970.185.885.8813.0567.74-9.1944.15-12.52-15.6379.08-34.38-1.4620.92201.998.2413.80-13.86-1.64
21Q4 (12)15.696.23-15.874.03-17.25-39.43.34-94.29-59.713.82-93.24-42.91.02-92.76-28.670.68-92.47-26.880.176.2521.437.78-87.41-34.3550.47-10.85-9.63120.511350.7450.37-20.51-122.37-203.316.0226.34-36.48
21Q3 (11)14.77-21.02-24.14.87-44.91-34.0158.53412.52-23.056.53487.63-16.7914.08435.36-29.429.03421.97-19.880.16-11.11-5.8861.81331.63-21.8156.611.4-5.458.31-89.25-14.3291.69303.451.5412.680.48-1.4
21Q2 (10)18.70-5.035.778.84-2.6418.9811.421.3311.319.620.949.692.637.35-6.071.737.4513.820.185.885.8814.32-0.359.455.836.69-43.8677.27-3.717.1822.7317.59-17.1812.62-10.050
21Q1 (9)19.695.5814.019.0836.5454.6811.2735.9534.179.5342.4533.662.4571.3328.951.6173.1247.710.1721.4313.3314.3721.2723.5652.33-6.3-36.0980.250.1415.0819.33-2.67-36.1314.03-44.370
20Q4 (8)18.65-4.169.066.65-9.89117.328.29-89.09189.866.69-90.15355.11.43-92.83308.570.93-91.75322.730.14-17.657.6911.85-85.01147.3955.85-6.71-32.5280.14726.56-24.7619.86-78.01404.4925.2296.11114.09
20Q3 (7)19.4610.0733.477.38-0.6735.4176.01640.84875.7467.94674.69782.3419.95612.5892.5411.27641.45888.60.170.021.4379.05503.9601.4259.87-39.8-24.429.70-86.55-86.2190.30229.07203.9512.860-23.77
20Q2 (6)17.682.3723.817.4326.5843.1610.2622.14-60.438.7723.0-65.652.8047.37-62.421.5239.45-62.00.1713.3313.3313.0912.55-54.7799.4521.4613.4272.093.38260.4727.44-9.32-65.70.000-100.0
20Q1 (5)17.270.99-0.125.8791.83108.168.40193.7125.947.13385.0313.721.90442.8613.11.09395.4514.740.1515.387.1411.63142.813.5781.88-1.06-8.4369.74-34.5364.5830.26564.04-47.480.00-100.0-100.0
19Q4 (4)17.1017.280.03.06-43.850.02.86-63.290.01.47-80.910.00.35-82.590.00.22-80.70.00.13-7.140.04.79-57.50.082.764.480.0106.5251.550.0-6.52-121.950.011.78-30.170.0
19Q3 (3)14.582.10.05.455.010.07.79-69.960.07.70-69.840.02.01-73.020.01.14-71.50.00.14-6.670.011.27-61.060.079.21-9.660.070.29251.450.029.71-62.860.016.8745.310.0
19Q2 (2)14.28-17.410.05.1984.040.025.93288.760.025.53307.180.07.45343.450.04.00321.050.00.157.140.028.94182.620.087.68-1.950.020.00-52.80.080.0038.820.011.61-21.020.0
19Q1 (1)17.290.00.02.820.00.06.670.00.06.270.00.01.680.00.00.950.00.00.140.00.010.240.00.089.420.00.042.370.00.057.630.00.014.700.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)19.465.936.868.544.0523.949.50-3.758.728.869.159.325.441.490.60-9.0914.374.9782.9224.0872.1612.8427.84-22.770.22-26.5514.450.56
2022 (9)18.376.866.32-5.393.2715.019.87-52.328.01-58.848.37-59.535.36-60.590.66-4.3513.69-43.2766.8332.4263.9598.0736.05-46.80.31-32.4714.373.68
2021 (8)17.19-5.966.68-2.772.8423.1120.70-23.8419.46-18.7120.68-16.1713.60-8.290.6913.1124.13-20.3950.47-9.6332.2827.7367.77-9.250.45-16.0213.86-11.15
2020 (7)18.2816.146.8764.352.3115.6427.18138.2123.94120.4424.67111.0414.83129.570.615.1730.31110.0555.85-32.5225.28-31.1374.6817.970.54-20.3915.602.83
2019 (6)15.742.014.18117.712.0017.6811.415.8410.8612.1911.6912.736.4612.150.580.014.438.9182.76-8.5636.70105.963.30-22.970.68-14.4115.178.36
2018 (5)15.43-1.971.9239.131.702.810.78121.819.68123.0410.37120.645.7699.310.58-7.9413.2586.6290.5115.417.82-37.0282.1814.610.79014.00-10.88
2017 (4)15.74-38.21.38-51.411.6526.944.86-42.764.34-46.154.70-56.82.89-57.370.63-24.17.10-29.7778.4322.5328.30-15.2971.707.670.00015.7127.62
2016 (3)25.478.242.8435.241.307.548.4943.98.0650.6510.8862.636.7855.50.833.7510.1136.2564.014.2333.41-6.1266.593.380.00012.31-1.05
2015 (2)23.538.832.1022.811.21-20.495.90-8.955.35-14.136.69-18.714.36-18.960.80-5.887.42-10.4961.4116.9335.5934.7264.41-12.470.00012.440.65
2014 (1)21.6201.7101.520.016.4806.2308.2305.3800.85-1.168.2915.7852.52-11.0926.42215.473.58-19.840.00012.3610.06

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