玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)15.66-1.39105.785.8186.82128.997.2036.11-96.727.4140.08-96.461.6412.33-97.091.4210.94-96.460.19-17.390.08.7029.27-96.0713.20-23.03-59.4180.6336.99984.319.37-52.92-82.257.5125.17-66.73
23Q3 (19)15.8830.79.523.11138.49658.545.29180.154.555.29136.315.81.46146.79-36.241.28150.0-17.420.2327.78-23.336.73229.929.2517.15-26.39-68.758.86-51.97619.8741.14282.51-55.196.00-15.73-22.98
23Q2 (18)12.1510.66-15.86-8.08-99.01-1050.59-6.60-150.0-231.47-14.57-451.89-400.41-3.12-457.14-257.58-2.56-524.39-296.920.185.88-30.77-5.18-375.23-183.9523.3021.86-54.16122.54-20.57635.26-22.5458.47-127.297.12-1.39-3.0
23Q1 (17)10.9844.28-28.61-4.0679.74-208.56-2.64-101.2-143.35-2.64-101.26-148.53-0.56-101.0-127.32-0.41-101.02-130.60.17-10.53-29.17-1.09-100.49-114.9319.12-41.21-69.98154.291792.15152.32-54.29-149.75-242.057.22-68.01-9.3
22Q4 (16)7.61-47.52-47.77-20.04-4987.8-1258.38219.844244.663220.85209.564091.23451.8656.282357.642505.5640.122488.392629.250.19-36.67-24.0221.273492.052747.7532.52-40.65-37.67-9.12-211.52-134.61109.1218.8348.1522.57189.73192.74
22Q3 (15)14.500.42-6.750.41-51.76-81.615.060.8-5.245.003.09-3.472.2915.6613.931.5519.239.930.3015.3811.116.16-0.16-4.554.797.7922.968.18-50.94-80.391.8211.1656.957.796.134.14
22Q2 (14)14.44-6.11-6.110.85-77.27-26.725.02-17.57-11.624.85-10.85-13.851.98-3.415.881.30-2.99-6.470.268.338.336.17-15.48-11.2250.83-20.1913.4616.67-72.74-18.4582.61116.163.837.34-7.79-5.53
22Q1 (13)15.385.56-5.933.74116.1810.326.09-8.01-25.465.44-7.8-25.582.05-5.09-11.641.34-8.84-25.560.24-4.00.07.30-6.05-21.8463.6922.08119.1761.15132.0846.9138.22-48.11-34.547.963.24-7.23
21Q4 (12)14.57-6.3-12.331.73-22.42652.176.6223.97-13.585.9013.9-22.472.167.46-3.141.474.26-14.040.25-7.4113.647.7720.47-13.3852.1717.0866.0926.35-36.51722.0473.6525.89-23.917.713.07-12.59
21Q3 (11)15.551.11-31.862.2392.24-67.355.34-5.99-63.85.18-7.99-61.942.017.49-60.671.411.44-62.80.2712.5-3.576.45-7.19-59.6444.56-0.5436.5241.50103.04-10.4958.50-26.479.077.48-3.73-16.89
21Q2 (10)15.38-5.93-23.521.16-65.78-64.535.68-30.48-52.945.63-22.98-51.421.87-19.4-45.481.39-22.78-46.330.240.09.096.95-25.59-47.7444.8054.1612.6520.44-50.9-24.3279.5636.299.07.77-9.44-24.27
21Q1 (9)16.35-1.62-9.673.391373.91-17.728.176.665.837.31-3.946.12.324.0422.111.805.2622.450.249.0914.299.344.120.9729.06-7.484.2341.621198.59-22.2358.38-39.6925.68.58-2.72-1.94
20Q4 (8)16.62-27.177.570.23-96.63116.917.66-48.0787.297.61-44.0996.642.23-56.3697.351.71-54.88106.020.22-21.434.768.97-43.8759.6131.41-3.77-20.943.21-93.09109.7496.7980.46-27.178.82-2.0-11.8
20Q3 (7)22.8213.4810.46.83108.8718.7814.7522.228.2613.6117.4326.495.1148.9823.433.7946.3332.060.2827.277.6915.9820.1526.6232.64-17.93-27.3946.3671.68-7.653.64-26.526.99.00-12.280.33
20Q2 (6)20.1111.113.173.27-20.63494.5512.0756.3559.4511.5968.2159.23.4380.5359.532.5976.1963.920.224.764.7613.3043.7846.6439.7742.65-18.2427.00-49.54286.1673.0057.05-20.9210.2617.2622.58
20Q1 (5)18.1017.15-0.174.12402.94108.087.7288.7514.036.8978.0412.951.9068.1416.561.4777.1118.550.210.05.09.2564.5911.1827.88-29.83-13.7953.52262.6284.1846.48-65.03-34.488.75-12.5-1.69
19Q4 (4)15.45-25.250.0-1.36-123.650.04.09-64.430.03.87-64.030.01.13-72.710.00.83-71.080.00.21-19.230.05.62-55.470.039.73-11.610.0-32.91-165.590.0132.91164.890.010.0011.480.0
19Q3 (3)20.6716.320.05.75945.450.011.5051.920.010.7647.80.04.1492.560.02.8781.650.00.2623.810.012.6239.140.044.95-7.590.050.18617.530.050.18-45.640.08.977.170.0
19Q2 (2)17.77-1.990.00.55-72.220.07.5711.820.07.2819.340.02.1531.90.01.5827.420.00.215.00.09.079.010.048.6450.40.06.99-75.940.092.3130.120.08.37-5.960.0
19Q1 (1)18.130.00.01.980.00.06.770.00.06.100.00.01.630.00.01.240.00.00.200.00.08.320.00.032.340.00.029.060.00.070.940.00.08.900.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)13.805.67-0.5601.2833.931.09-98.06-0.720-0.650-0.4200.74-8.642.57-95.5213.20-59.41-51.220150.4141.460.0006.91-38.41
2022 (9)13.06-15.41-3.5400.96-6.6356.11778.0953.47798.6660.52617.0643.53619.50.81-19.057.32658.232.52-37.67-6.310106.3358.740.01-68.0611.2242.75
2021 (8)15.44-21.342.11-44.331.03-8.836.39-41.055.95-41.618.44-32.436.05-35.291.0011.117.56-37.8852.1766.0932.86-6.0866.982.860.02-56.577.86-14.57
2020 (7)19.637.983.7989.51.121.1310.8439.5110.1939.9712.4939.559.3541.030.901.1212.1732.7231.41-20.9434.9936.0265.12-12.140.04-42.939.201.55
2019 (6)18.180.222.0075.441.11-0.127.7724.927.2823.818.95-1.546.639.230.89-8.259.1714.0539.735.8125.7240.3474.12-9.250.08-39.279.069.69
2018 (5)18.144.671.1401.11-10.896.2238.845.8842.379.094.66.0728.870.97-3.08.0420.1837.55-60.7918.33081.67-26.260.12-62.628.26-5.06
2017 (4)17.33-1.48-0.4701.25-9.54.48144.814.13175.338.69146.184.71118.061.00-3.856.6961.9995.76-24.46-10.470110.7600.3308.703.57
2016 (3)17.597.851.8501.38-19.771.8340.771.50-3.233.53-3.552.16-8.861.040.974.130.0126.77-0.65101.350-1.3500.0008.40-4.65
2015 (2)16.317.73-1.2801.728.331.3052.941.5598.723.6674.292.3743.641.03-11.214.1321.11127.60-3.15-99.040199.04-13.410.0008.812.68
2014 (1)15.140-1.1101.59-2.840.8500.7802.1001.6501.163.573.41168.5131.75-2.98-129.870229.8700.0008.5811.0

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