玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)22.99-26.12-0.2214.72-35.92-3.7316.81-41.290.7213.55-42.750.821.99-38.01-3.860.94-36.05-2.080.0716.670.032.75-29.020.49112.72-0.04-3.1487.509.37-3.9612.50-37.540.6212.29-9.165.58
23Q3 (19)31.120.11.6322.97-3.932.5928.63-6.1-19.2223.67-6.99-22.753.21-17.27-26.381.47-16.48-26.130.06-14.290.046.140.57-12.73112.77-10.92-1.6680.002.2626.9720.00-8.11-45.9413.5316.44-1.96
23Q2 (18)31.097.620.8823.915.8-1.3630.4923.8927.7925.4529.6534.83.888.9929.771.766.0225.710.07-12.50.045.8822.2218.49126.5911.691.678.24-14.94-23.4821.76171.221558.2411.6214.035.83
23Q1 (17)28.8925.390.6322.6047.81-1.7824.6147.451.7819.6346.062.243.5671.985.011.6672.920.610.0814.29-11.1137.5415.192.32113.34-2.618.7491.980.95-3.78.02-9.7256.4810.19-12.467.26
22Q4 (16)23.04-24.762.3515.29-31.710.2616.69-52.91-4.4113.44-56.14-4.952.07-52.52-3.720.96-51.76-7.690.0716.670.032.59-38.360.0116.381.499.6891.1144.614.448.89-75.97-30.3711.64-15.651.31
22Q3 (15)30.62-0.65-5.1722.39-7.63-7.1335.4448.532.9330.6462.294.154.3645.825.061.9942.142.580.06-14.29-14.2952.8736.543.14114.67-7.975.5863.01-38.37-10.1536.992578.6123.8213.8025.687.14
22Q2 (14)30.827.35-1.524.245.351.8123.86-1.32-8.218.88-1.67-10.442.99-11.8-6.561.40-15.15-7.890.07-22.220.038.725.53-6.22124.6019.544.0102.247.0411.46-1.49-129.1-118.0510.9815.58-1.79
22Q1 (13)28.7127.54-4.6823.0150.89-4.7624.1838.49-4.4619.2035.79-4.953.3957.67-8.631.6558.65-8.330.0928.570.036.6912.58-2.68104.23-1.771.0495.519.490.05.13-59.8314.299.50-17.32-2.46
21Q4 (12)22.51-30.294.4115.25-36.757.0217.46-49.2918.6114.14-51.9419.532.15-48.1918.781.04-46.3920.930.070.00.032.59-36.426.75106.11-2.3-2.7987.2324.4-10.2712.77-57.27359.5711.49-10.79-0.69
21Q3 (11)32.293.2-4.1324.111.26-1.8334.4332.47-9.2829.4239.56-10.414.1529.69-17.981.9427.63-17.090.070.00.051.2624.15-5.14108.61-9.35-2.8370.12-23.568.5429.88261.25-15.5812.8815.21-5.15
21Q2 (10)31.293.886.9723.81-1.456.8725.992.695.1421.084.364.513.20-13.75-13.281.52-15.56-12.640.07-22.22-22.2241.299.528.6119.8116.14-0.7491.73-3.961.358.2784.32-19.0711.1814.781.64
21Q1 (9)30.1239.724.4124.1669.5426.2325.3171.9440.6120.2070.7544.63.71104.9719.291.80109.318.420.0928.57-18.1837.7023.4933.12103.16-5.5-2.095.51-1.76-10.324.4961.54168.999.74-15.8210.68
20Q4 (8)21.56-35.9918.7214.25-41.9829.1914.72-61.2124.2211.83-63.9824.791.81-64.232.840.86-63.25-1.150.070.0-22.2230.53-43.524.77109.16-2.345.4197.2250.485.062.78-92.15-62.7811.57-14.80
20Q3 (7)33.6815.1529.6924.5610.2332.5437.9553.5246.4132.8462.8249.345.0637.1330.082.3434.4825.130.07-22.22-12.554.0442.1437.33111.77-7.48.8264.61-28.62-10.0835.39246.3525.7413.5823.4517.27
20Q2 (6)29.2520.828.1322.2816.416.624.7237.3310.920.1744.3812.313.6918.65-4.91.7414.47-7.450.09-18.18-10.038.0234.2515.32120.7014.665.6790.51-15.02-3.4110.22257.1262.3711.0025.016.03
20Q1 (5)24.2133.3128.2319.1473.5343.6918.0051.921.7913.9747.3617.393.1176.715.191.5274.7112.590.1122.220.028.3215.7314.98105.271.655.67106.5015.0918.34-6.50-187.15-165.048.800-0.34
19Q4 (4)18.16-30.070.011.03-40.470.011.85-54.280.09.48-56.890.01.76-54.760.00.87-53.480.00.0912.50.024.47-37.810.0103.560.830.092.5428.790.07.46-73.490.00.00-100.00.0
19Q3 (3)25.97-3.990.018.53-11.340.025.9216.290.021.9922.440.03.890.260.01.87-0.530.00.08-20.00.039.3519.350.0102.71-10.080.071.85-23.320.028.15347.240.011.5822.150.0
19Q2 (2)27.0543.270.020.9056.910.022.2950.810.017.9650.920.03.8843.70.01.8839.260.00.10-9.090.032.9733.860.0114.2214.660.093.714.120.06.29-37.060.09.487.360.0
19Q1 (1)18.880.00.013.320.00.014.780.00.011.900.00.02.700.00.01.350.00.00.110.00.024.630.00.099.620.00.090.000.00.010.000.00.08.830.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)28.450.5721.05-1.2715.292.124.990.9720.430.9912.58-0.875.87-2.330.29-3.3340.281.36112.72-3.1484.27-2.1315.7313.20.00011.804.15
2022 (9)28.29-2.3521.32-2.3414.981.8324.75-3.0620.23-3.3912.69-2.686.01-4.30.300.039.74-1.37116.389.6886.100.6413.90-3.760.00011.330.98
2021 (8)28.977.6221.839.114.719.225.539.8520.949.6313.04-1.146.28-1.720.30-9.0940.299.72106.11-2.7985.56-0.6414.443.940.00011.222.09
2020 (7)26.9220.0720.0125.6113.4717.2523.2425.5519.1026.1613.199.16.396.680.33-17.536.7222.4109.165.4186.110.0413.89-0.270.00010.995.77
2019 (6)22.421.6815.935.7111.492.5218.516.0715.145.8712.097.665.995.460.400.030.004.82103.563.6386.07-0.1713.932.950.00010.39-5.8
2018 (5)22.05-7.9715.07-8.511.201.1617.45-11.1514.30-14.4211.23-11.995.68-13.680.402.5628.62-6.8799.934.5686.222.8813.53-16.440.02011.03-5.73
2017 (4)23.96-6.3716.47-2.1411.082.5919.645.5316.718.0912.7615.066.5812.670.392.6330.734.5295.573.5483.80-7.3616.2069.840.00011.70-8.88
2016 (3)25.5914.5516.8313.4110.8030.4218.619.7315.468.1911.09-7.585.84-9.320.38-15.5629.4016.5392.305.5890.463.279.54-23.10.00012.8413.23
2015 (2)22.3431.5714.8434.918.2839.7616.9646.8414.2948.5412.0015.946.448.050.45-27.4225.2344.3487.422.1187.60-7.7912.40164.560.00011.3425.72
2014 (1)16.98011.0005.929.2111.5509.62010.3505.9600.62-6.0617.4814.3285.6138.2495.0015.14.69-73.150.0009.02-13.77

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