玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)21.70-9.81-13.0313.56-21.57-29.8112.52-29.43-32.478.73-39.46-42.112.49-44.91-62.611.32-41.33-59.630.13-13.33-38.123.77-15.98-7.69110.40-1.685.5109.2112.114.94-7.89-405.26-93.9812.2113.7946.75
23Q3 (19)24.0691.41-13.4517.29156.15-20.817.74202.21-24.4814.42137.56-23.184.52144.32-48.172.25116.35-42.890.150.0-25.028.2976.15-8.09112.29-5.41-7.5897.41-15.574.872.59116.81-63.6210.7313.3133.13
23Q2 (18)12.57-39.3-7.716.75-58.28-17.585.87-61.71-25.986.07-49.71-28.421.85-56.88-26.01.04-55.17-14.750.15-16.6715.3816.06-32.61-15.3118.7132.96-12.78115.389.9812.93-15.38-168.13-607.699.4713.697.74
23Q1 (17)20.71-16.99125.8516.18-16.25423.6215.33-17.31437.8912.07-19.96429.394.29-35.59741.182.32-29.05625.00.18-14.2980.023.83-7.4645.4889.28-14.68-22.29104.920.82-2.58-5.74-40.9825.418.330.12-28.56
22Q4 (16)24.95-10.25124.5719.32-11.5390.3618.54-21.07395.7215.08-19.665932.06.66-23.6211000.03.27-17.012625.00.215.090.9125.75-16.3454.47104.64-13.88-9.83104.0712.03-1.41-4.07-157.2526.748.323.23-19.85
22Q3 (15)27.80104.1169.9321.83166.54108.923.49196.2296.418.77121.3490.378.72248.8211.433.94222.95177.460.2053.8542.8630.7862.3443.3121.50-10.736.6692.89-9.096.387.11427.01-43.928.06-8.3-10.54
22Q2 (14)13.6248.53-47.078.19165.05-57.037.93178.25-46.28.48271.93-39.772.50390.2-27.951.22281.25-29.480.1330.08.3318.9615.75-23.86136.1018.4629.24102.17-5.12-21.56-2.1771.7492.498.79-24.61-15.72
22Q1 (13)9.17-17.46-53.523.09-21.57-74.822.85-23.8-75.472.28812.0-75.430.51750.0-72.580.32166.67-65.590.10-9.0911.1116.38-1.74-32.65114.89-1.01.25107.692.023.3-7.69-38.46-20.5111.6612.33-14.14
21Q4 (12)11.11-32.09-45.143.94-62.3-67.063.74-68.73-68.780.25-97.46-97.390.06-97.86-97.420.12-91.55-89.190.11-21.430.016.67-22.39-25.94116.051.88-1.58105.5620.885.56-5.56-143.83010.3815.21-20.7
21Q3 (11)16.36-36.42-31.8610.45-45.17-33.7811.96-18.86-27.529.86-29.97-26.362.80-19.31-22.011.42-17.92-10.130.1416.6716.6721.48-13.73-8.67113.918.17-10.6987.32-32.96-8.1412.68143.79156.699.01-13.61-31.43
21Q2 (10)25.7330.4137.8919.0655.3428.1814.7426.85245.214.0851.72147.893.4786.56137.671.7386.02158.210.1233.330.024.902.38111.02105.31-7.19-22.67130.2624.95-62.24-28.95-353.5188.1810.43-23.20
21Q1 (9)19.73-2.57-2.3812.272.59-12.4211.62-3.01-14.819.28-3.03-14.471.86-20.17-24.080.93-16.22-23.140.09-18.18-18.1824.328.049.06113.47-3.774.26104.264.262.46-6.380-81.9113.583.740
20Q4 (8)20.25-15.665.9711.96-24.21-2.6911.98-27.39-1.079.57-28.53-1.032.33-35.1-0.851.11-29.75-7.50.11-8.33-8.3322.51-4.292.93117.91-7.568.38100.005.19-1.850.00-100.0100.013.09-0.3811.21
20Q3 (7)24.0128.673.8515.786.120.3216.50286.42-0.8413.39135.74-0.743.59145.8913.611.58135.82-3.660.120.00.023.5299.32-11.48127.55-6.3436.6995.06-72.450.914.94102.02-14.8113.14022.35
20Q2 (6)18.66-7.6723.7414.876.1485.184.27-68.7-45.545.68-47.65-9.121.46-40.413.550.67-44.63-14.10.129.090.011.80-47.09-35.34136.1825.1336.13345.00239.05234.22-245.00-6882.5-7495.00.000-100.0
20Q1 (5)20.215.7634.0214.0114.074.4713.6412.6373.110.8512.273.62.454.2684.211.210.8355.130.11-8.33-8.3322.301.9718.43108.830.0429.11101.75-0.131.75-3.51-85.96-5.260.00-100.0-100.0
19Q4 (4)19.11-17.340.012.29-21.870.012.11-27.220.09.67-28.320.02.35-25.630.01.20-26.830.00.120.00.021.87-17.690.0108.7916.590.0101.898.160.0-1.89-132.550.011.779.590.0
19Q3 (3)23.1253.320.015.7395.890.016.64112.240.013.49115.840.03.16124.110.01.64110.260.00.120.00.026.5745.590.093.31-6.730.094.20-8.740.05.80279.710.010.74-2.270.0
19Q2 (2)15.080.00.08.030.00.07.84-0.510.06.250.00.01.416.020.00.780.00.00.120.00.018.25-3.080.0100.0418.690.0103.233.230.0-3.233.230.010.990.730.0
19Q1 (1)15.080.00.08.030.00.07.880.00.06.250.00.01.330.00.00.780.00.00.120.00.018.830.00.084.290.00.0100.000.00.0-3.330.00.010.910.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)19.76-6.0813.57-11.138.728.0412.98-15.9910.43-18.9613.03-25.296.84-22.010.60-7.6923.00-6.12110.405.5104.535.73-4.5300.00010.0613.42
2022 (9)21.0415.5415.2733.018.07-20.9215.4545.3412.8750.8817.44106.398.77108.810.6541.324.5012.54104.64-9.8398.87-8.471.1300.0008.87-16.56
2021 (8)18.21-12.5811.48-18.9810.2129.7810.63-8.368.53-13.758.45-11.614.20-9.290.462.2221.778.74116.05-1.58108.02-11.43-8.0200.02-1.8110.63-5.68
2020 (7)20.8314.3914.1727.317.87-18.3211.603.299.899.779.5616.594.635.470.45-4.2620.02-6.49117.918.38121.9623.31-21.9600.02011.270.36
2019 (6)18.2110.7711.1314.399.6314.2311.2314.019.0115.668.205.534.39-9.30.47-20.3421.4113.04108.7938.5598.910.051.09-4.370.00011.2329.08
2018 (5)16.449.249.7315.158.43-4.739.8515.077.7910.037.7717.374.8412.30.595.3618.943.7878.5229.2198.860.31.14-20.570.0308.70-3.44
2017 (4)15.05-15.788.45-7.458.85-19.248.561.067.080.436.6218.214.3119.060.5621.7418.25-11.1960.77-16.2598.56-8.831.4400.0009.01-29.88
2016 (3)17.8714.49.130.6610.96-22.368.472.057.058.85.604.283.623.430.46-2.1320.55-13.0372.563.17108.11-0.75-8.1100.00012.8514.94
2015 (2)15.62-10.389.07-22.4114.1227.688.30-28.456.48-32.855.37-36.33.50-30.280.47-4.0823.630.6870.33-10.88108.938.26-8.9300.00011.1816.82
2014 (1)17.43011.69011.065.2711.6009.6508.4305.0200.49-3.9223.474.5478.926.4100.624.19-0.6200.0009.57-3.92

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