玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)35.39-23.3-0.8117.18124.8711.9917.74101.1314.3812.6582.281.858.46359.78-2.874.57391.49.860.36200.09.0918.5667.5113.9374.60-26.83-25.4496.8314.12-2.463.17-73.81117.4614.34-53.55-8.78
23Q3 (19)46.146.141.217.64-44.96-28.68.82-38.36-10.826.94-54.25-9.161.84-67.43-26.980.93-62.95-17.70.12-25.0-14.2911.08-31.05-4.97101.96-16.53-18.4484.85-12.58-21.3612.12312.12253.5430.8718.149.2
23Q2 (18)43.47-19.16-6.8613.8830.7-12.2114.3128.0-5.2915.1772.028.125.65141.4520.992.51124.1137.160.1633.336.6716.0721.65-2.9122.15-13.9-17.9297.062.61-7.162.94-45.59164.7126.13-19.030.81
23Q1 (17)53.7750.717.9210.62-30.777.2711.18-27.9222.868.82-28.9924.932.34-73.1312.51.12-73.0827.270.12-63.640.013.21-18.9122.43141.8741.78-19.3694.59-4.71-13.755.41270.27155.8632.27105.289.06
22Q4 (16)35.68-21.74-16.0915.3443.36-21.2115.5156.83-21.6712.4262.57-21.398.71245.63-9.464.16268.14-3.70.33135.7122.2216.2939.71-21.23100.06-19.96-22.3499.27-7.991.371.46118.495.8415.72-44.39-19.59
22Q3 (15)45.59-2.31-8.7310.70-32.32-30.259.89-34.55-47.877.64-35.47-51.682.52-46.04-48.251.13-38.25-51.910.14-6.670.011.66-29.55-43.48125.01-15.992.15107.893.233.94-7.89-73.68-140.628.279.07-4.43
22Q2 (14)46.672.350.815.8159.714.7315.1166.04-7.5811.8467.71-9.554.67124.5215.021.83107.95-7.580.1525.00.016.5553.38-8.06148.81-15.4241.0104.55-4.6823.55-4.5553.03-129.5525.92-12.4-5.88
22Q1 (13)45.607.24-0.449.90-49.15-19.329.10-54.04-22.557.06-55.32-24.02.08-78.38-24.090.88-79.63-27.870.12-55.560.010.79-47.82-19.78175.9436.5548.81109.6811.994.69-9.68-801.61-103.2329.5951.365.08
21Q4 (12)42.52-14.8710.2719.4726.928.0519.804.388.4315.80-0.068.529.6297.54-15.174.3283.831.170.2792.86-6.920.680.248.9128.855.29-17.7697.9321.57-0.761.38-92.914.8319.55-33.9111.59
21Q3 (11)49.957.880.3615.3411.3292.2318.9716.02207.4615.8120.78251.334.8719.95268.942.3518.69319.640.14-6.6727.2720.6314.61136.85122.3815.96-34.2580.56-4.8-36.9619.4426.39170.029.587.41-13.41
21Q2 (10)46.301.09-0.2413.7812.31-4.3716.3539.15-21.5513.0940.9-27.24.0648.18-39.941.9862.3-29.030.1525.00.018.0033.83-20.7105.54-10.73-35.8284.62-19.2321.7315.38423.08-49.5427.54-2.20
21Q1 (9)45.8018.780.6412.27-31.91-1.2111.75-35.655.869.29-36.29.042.74-75.841.861.22-71.432.520.12-58.62-7.6913.45-29.174.34118.23-24.54-12.79104.766.16-4.98-4.76-461.962.8628.1660.732.14
20Q4 (8)38.56-22.520.0318.02125.8171.1318.26195.9561.5914.56223.5655.3911.34759.09121.924.27662.582.480.29163.6416.018.99118.0355.4156.68-15.826.1298.68-22.776.911.32104.74-78.6217.52-48.71-24.61
20Q3 (7)49.777.2415.827.98-44.62-47.46.17-70.39-61.054.50-74.97-65.991.32-80.47-77.360.56-79.93-80.070.11-26.67-47.628.71-61.63-48.34186.1313.1898.58127.7883.8233.59-27.78-191.11-738.8934.16050.35
20Q2 (6)46.411.9814.3914.4116.02-15.6820.8487.7519.717.98111.0326.266.76151.3-11.292.79134.45-21.190.1515.38-40.022.7076.1124.59164.4521.334.3769.51-36.95-28.9830.49337.81332.930.00-100.0-100.0
20Q1 (5)45.5118.054.5512.4217.95-14.7611.10-1.77-29.078.52-9.07-33.022.69-47.36-47.771.19-49.15-49.790.13-48.0-31.5812.895.48-22.11135.57-8.1823.85110.2619.4417.49-12.82-308.33-266.6727.5718.6311.53
19Q4 (4)38.55-10.290.010.53-30.590.011.30-28.660.09.37-29.180.05.11-12.350.02.34-16.730.00.2519.050.012.22-27.520.0147.6557.530.092.31-3.50.06.1541.540.023.242.290.0
19Q3 (3)42.975.920.015.17-11.230.015.84-9.020.013.23-7.090.05.83-23.490.02.81-20.620.00.21-16.00.016.86-7.460.093.73-23.420.095.65-2.270.04.35104.350.022.7213.260.0
19Q2 (2)40.57-6.80.017.0917.30.017.4111.250.014.2411.950.07.6247.960.03.5449.370.00.2531.580.018.2210.090.0122.3911.810.097.874.290.02.13-72.340.020.06-18.850.0
19Q1 (1)43.530.00.014.570.00.015.650.00.012.720.00.05.150.00.02.370.00.00.190.00.016.550.00.0109.460.00.093.850.00.07.690.00.024.720.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)41.600.1413.942.121.0721.7414.579.6311.6711.1417.132.519.4818.20.796.7616.0110.0374.60-25.4495.72-7.024.2800.00022.21-1.6
2022 (9)41.54-8.6213.65-14.850.88-3.5813.29-23.410.50-24.8416.71-22.678.02-12.350.7415.6214.55-22.23100.06-22.34102.9411.55-2.5700.00022.57-9.5
2021 (8)45.465.1116.039.350.91-0.3217.3511.2213.9710.8721.613.559.156.890.64-3.0318.719.74128.85-17.7692.28-1.977.7231.630.00024.943.79
2020 (7)43.255.1314.663.170.9112.0215.604.712.602.6920.87-9.38.56-12.110.66-16.4617.058.12156.686.1294.14-1.485.8622.270.00024.036.52
2019 (6)41.140.1514.2110.930.82101.414.908.0512.276.8823.0118.799.741.670.79-4.8215.7711.13147.6517.3795.552.94.79-32.880.00022.56-3.92
2018 (5)41.087.7612.8113.770.414.013.7922.5811.4823.7119.3720.999.5811.270.83-10.7514.1921.91125.8057.1592.86-7.147.1400.00023.486.58
2017 (4)38.123.0311.2612.830.396.1811.259.769.2810.3416.01-5.048.614.620.93-5.111.649.9280.05-12.94100.002.630.0000.00022.031.29
2016 (3)37.0010.259.9818.250.37-1.0310.2519.198.4120.1416.86-2.268.231.350.98-15.5210.5918.3291.95-23.7397.44-0.422.5619.230.00021.758.75
2015 (2)33.56-6.68.44-25.830.37-19.818.60-24.967.00-25.2917.25-26.668.12-31.591.16-7.948.95-25.29120.5614.7497.85-1.362.15166.670.00020.004.44
2014 (1)35.93011.3800.46-22.9411.4609.37023.52011.8701.269.5711.98-10.93105.0714.3299.191.580.81-65.650.00019.15-15.64

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