玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)24.1564.9642.986.24273.33145.673.36-3.45251.353.152.61277.971.45-8.23246.460.81-4.71318.920.23-4.17-14.814.88-0.2122.8393.49-13.31-6.1180.00280.0260.0-80.00-140.0-137.6510.12-7.8337.69
23Q3 (19)14.64-7.589.58-3.6010.89-111.763.481388.89-39.93.07977.14-40.041.581087.5-50.00.858400.0-42.570.249.09-11.114.89246.81-30.14107.84-7.57-9.2-100.00-109.09-228.57200.00118.1853.3310.98-15.15-10.95
23Q2 (18)15.848.94-11.21-4.0461.15-247.45-0.2796.89-103.22-0.3594.99-105.07-0.1693.31-103.650.01100.93-99.510.2229.41-21.431.41122.35-85.0116.6714.96-12.281100.00808.73291.67-1100.00-5125.0-1728.012.94-21.1924.9
23Q1 (17)14.54-13.91-27.66-10.40-509.45-349.4-8.67-290.54-176.66-6.99-294.92-180.34-2.39-141.41-149.08-1.08-191.89-147.160.17-37.04-34.62-6.31-388.13-151.76101.491.94-12.37121.05207.6220.43-21.05-109.91-132.6716.42123.467.04
22Q4 (16)16.8926.42-9.532.54249.41-38.65-2.22-138.34-129.56-1.77-134.57-130.1-0.99-131.33-121.11-0.37-125.0-117.050.270.0-25.02.19-68.71-73.4999.56-16.17-16.32-112.50-269.64-300.54212.5062.92384.037.35-40.39-40.05
22Q3 (15)13.36-25.11-30.81-1.70-162.04-119.955.79-30.99-55.465.12-25.8-48.83.16-27.85-69.791.48-27.09-68.840.27-3.57-42.557.00-25.53-48.11118.77-10.7-5.46-30.43-193.84-146.48130.4393.04277.8112.3319.0276.14
22Q2 (14)17.84-11.24-8.142.74-34.29-62.778.39-25.82-21.956.90-20.69-12.444.38-10.06-45.112.03-11.35-48.610.287.69-44.09.40-22.89-16.3133.0014.8312.3932.43-14.15-53.3367.574.85109.8210.365.3939.62
22Q1 (13)20.107.668.714.170.72-0.9511.3150.657.748.7047.9662.314.873.8423.62.295.538.530.26-27.78-33.3312.1947.5855.88115.82-2.6532.4337.78-32.66-36.2564.4446.7958.189.83-19.827.79
21Q4 (12)18.67-3.3121.234.14-51.4135.747.51-42.23279.295.88-41.2398.314.69-55.16269.292.17-54.32219.120.36-23.4-34.558.26-38.77231.73118.97-5.328.856.10-14.32-64.9443.9027.17173.1712.2675.1440.92
21Q3 (11)19.31-0.5720.318.5215.76112.4713.0020.93155.410.0026.961.2910.4631.0871.194.7520.2547.980.47-6.0-7.8413.4920.12140.89125.636.1629.365.48-5.78-17.2934.527.2165.717.00-5.66-15.56
21Q2 (10)19.425.0331.577.3674.8268.8110.7549.93139.427.8847.01136.647.98102.54121.673.9587.289.90.5028.21-18.0311.2343.61122.38118.3435.3134.669.4917.27-30.5132.20-20.96608.477.42-18.640
21Q1 (9)18.4920.0620.694.2138.03190.737.17262.12469.595.36354.24435.03.94210.24532.972.11210.29539.580.39-29.0918.187.82214.061128.9587.46-5.3230.6259.26-62.96-75.3140.74167.9129.19.124.830
20Q4 (8)15.40-4.055.343.05-23.94425.861.98-61.1241.381.18-80.97136.01.27-79.21195.350.68-78.82119.350.557.8410.02.49-55.5443.9392.37-4.9323.95160.00102.1160.0-60.00-388.008.704.95-13.78
20Q3 (7)16.058.742.694.01-8.03-6.965.0913.3612.366.2086.1976.146.1169.7257.473.2154.3341.410.51-16.39-19.055.6010.8916.4297.1610.5141.6779.17-20.83-13.6420.83358.33400.08.29013.41
20Q2 (6)14.76-3.66-14.244.36193.97220.594.49331.44124.53.33308.12134.513.60495.6230.282.08533.33201.450.6184.8538.645.05764.47106.1287.9231.34.85100.00-58.3340.04.55103.25-84.090.000-100.0
20Q1 (5)15.324.79-9.51-4.64-900.0-19.59-1.94-434.484.43-1.60-420.01.84-0.91-311.63-3.41-0.48-254.84-6.670.33-34.00.0-0.76-143.9348.6566.96-10.149.91240.00140.020.0-140.000-40.00.00-100.0-100.0
19Q4 (4)14.62-6.460.00.58-86.540.00.58-87.20.00.50-85.80.00.43-88.920.00.31-86.340.00.50-20.630.01.73-64.030.074.528.660.0100.009.090.0-0.00-100.00.010.0938.030.0
19Q3 (3)15.63-9.180.04.31216.910.04.53126.50.03.52147.890.03.88255.960.02.27228.990.00.6343.180.04.8196.330.068.58-18.210.091.6728.330.04.17-85.420.07.31-26.010.0
19Q2 (2)17.211.650.01.36135.050.02.00198.520.01.42187.120.01.09223.860.00.69253.330.00.4433.330.02.45265.540.083.8537.640.071.43-64.290.028.57128.570.09.88-26.540.0
19Q1 (1)16.930.00.0-3.880.00.0-2.030.00.0-1.630.00.0-0.880.00.0-0.450.00.00.330.00.0-1.480.00.060.920.00.0200.000.00.0-100.000.00.013.450.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)17.411.99-2.5201.09-23.940.03-99.50.18-96.350.30-97.420.55-90.630.86-23.891.73-78.1393.49-6.10.0000.0000.00012.3623.23
2022 (9)17.07-10.31.95-69.191.43236.446.05-39.324.93-34.8711.65-56.725.87-55.191.13-33.927.91-25.0299.56-16.3231.96-49.6868.0486.450.00010.0313.46
2021 (8)19.0323.736.33151.190.43-7.099.97240.277.57180.3726.92172.7513.10136.041.71-14.0710.55197.18118.9728.863.51-26.3936.49165.880.33-24.018.842.43
2020 (7)15.38-3.692.52103.230.4619.272.9364.612.7098.539.87125.865.5597.511.996.423.5549.7992.3723.9586.2727.1413.73-51.960.43-84.078.63-10.94
2019 (6)15.9710.91.2400.38206.731.78-32.831.36-21.394.37-23.872.81-22.161.87-2.62.37-21.2674.526.0667.86028.57-72.732.694.159.699.86
2018 (5)14.4029.73-0.1200.139.152.6528.641.7313.825.742.323.61-1.631.92-17.243.0134.3770.26-6.71-4.760104.76121.852.5808.8272.6
2017 (4)11.102.781.10-42.710.11-28.72.06-6.361.52-16.945.6116.633.6712.232.3229.612.24-3.8675.3172.152.78-40.6247.22325.00.0005.117.81
2016 (3)10.801.121.921820.00.16-23.592.20714.811.83976.474.811274.293.271208.01.7926.062.33339.6243.76-12.9288.89166.6711.11-83.330.0004.74-18.42
2015 (2)10.68-24.470.10-97.40.21-4.640.27-93.890.17-94.650.35-94.220.25-94.511.42-0.70.53-88.5850.2557.4733.33-61.966.67433.330.0005.81-11.84
2014 (1)14.1403.8400.22-4.24.4203.1806.0604.5501.430.04.64-8.4831.91-8.2887.502.0812.50-12.50.0006.590.92

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