玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)26.31-21.37-27.2414.53-38.72-46.2419.69-45.35-48.8313.63-51.01-44.683.60-50.68-54.141.41-48.73-49.640.100.0-9.0932.04-33.37-34.36175.014.3-7.1973.7912.145.0426.21-23.36-11.919.61-5.17-4.25
23Q3 (19)33.46-2.48-15.2123.71-5.35-22.9936.038.984.1927.8219.557.757.3010.61-18.982.7513.17-11.00.100.0-16.6748.098.589.17167.80-6.59-9.6965.80-13.15-26.0934.2041.09211.8620.687.3717.03
23Q2 (18)34.31-5.53-15.8425.05-9.7-25.3833.064.5949.3223.273.1947.286.60-2.0816.42.430.028.570.100.0-16.6744.294.7342.37179.64-1.46-14.2975.76-13.65-50.0324.2497.73146.9719.262.7717.65
23Q1 (17)36.320.44-8.6527.742.63-16.0931.61-17.85742.9322.55-8.4896.946.74-14.1466.422.43-13.2181.340.10-9.09-9.0942.29-13.36221.6182.31-3.32-13.2787.7424.89-90.0612.26-58.79101.5718.74-8.57.7
22Q4 (16)36.16-8.36-4.8227.03-12.21-1.8938.4811.2875.8724.64-4.5782.527.85-12.8769.912.80-9.3978.340.11-8.330.048.8110.8154.22188.571.49-14.5370.25-21.09-44.2129.75171.27214.6920.4815.94.44
22Q3 (15)39.46-3.217.9930.79-8.2811.8434.5856.1946.6525.8263.4234.979.0158.9139.043.0963.4936.120.120.00.044.0541.5931.89185.80-11.35-3.0889.03-41.27-23.7410.97121.25165.4617.677.94-2.43
22Q2 (14)40.772.5419.7733.571.5433.7522.14490.4-30.915.8037.99-32.995.6740.0-29.831.8941.04-40.190.129.09-7.6931.11136.58-25.56209.60-0.297.77151.60-82.8293.49-51.6093.41-338.3716.37-5.92-16.14
22Q1 (13)39.764.6618.0933.0620.033.953.75-82.86-83.3311.45-15.19-33.624.05-12.34-26.91.34-14.65-46.830.110.0-21.4313.15-58.45-60.1210.21-4.7272.06882.65600.87705.1-782.65-2917.69-8025.5717.40-11.27-14.54
21Q4 (12)37.993.9710.4727.550.0734.7221.88-7.21-17.7813.50-29.43-38.194.62-28.7-33.721.57-30.84-50.00.11-8.33-21.4331.65-5.24-15.82220.6315.0981.78125.947.8763.81-25.94-54.82-212.1719.618.282.24
21Q3 (11)36.547.344.6727.539.686.4623.58-26.4-9.7919.13-18.87-11.486.48-19.8-8.352.27-28.16-26.540.12-7.69-14.2933.40-20.08-10.6191.71-1.4253.44116.7549.0118.04-16.75-177.38-1630.8518.11-7.22-9.13
21Q2 (10)34.041.1-3.3225.101.7-6.5232.0442.414.6723.5836.711.818.0845.8511.763.1625.47.120.13-7.14-7.1441.7926.7911.44194.4859.1942.9678.35-28.53-18.4921.65324.77454.5619.52-4.13-4.31
21Q1 (9)33.67-2.091.8824.6820.681.7322.50-15.45-10.4317.25-21.02-5.435.54-20.52-9.482.52-19.75-1.950.140.00.032.96-12.34-3.17122.170.66-22.46109.6342.613.54-9.63-141.66-380.0520.366.15-3.42
20Q4 (8)34.39-1.49-1.9120.45-20.92-16.826.611.813.2821.841.0633.096.97-1.4134.043.141.6235.930.140.00.037.600.6415.34121.37-2.86-2.976.88-22.27-26.5523.122012.95595.6519.18-3.76-9.49
20Q3 (7)34.91-0.851.3625.86-3.692.0526.14-6.44-1.9121.612.477.737.07-2.211.03.094.754.040.140.0-6.6737.36-0.374.83124.94-8.16-5.2698.912.94.021.09-71.97-77.7419.93-2.30.35
20Q2 (6)35.216.54211.8726.8510.68617.9127.9411.23493.2121.0915.63737.167.2318.14734.212.9514.79714.580.140.0-6.6737.5010.16188.02136.04-13.66-5.2896.12-0.4621.313.9013.51-81.220.40-3.239.74
20Q1 (5)33.05-5.73-10.9424.26-1.3-16.1425.126.94-16.4918.2411.15-14.086.1217.69-17.962.5711.26-26.990.140.0-12.534.044.42-9.61157.5626.0641.8896.56-7.740.413.44173.73-10.3421.08-0.526.95
19Q4 (4)35.061.80.024.58-3.00.023.49-11.860.016.41-18.20.05.20-25.710.02.31-22.220.00.14-6.670.032.60-8.530.0124.99-5.220.0104.6610.070.0-4.66-194.910.021.196.70.0
19Q3 (3)34.44205.050.025.34577.540.026.65465.820.020.06706.040.07.00714.040.02.97718.750.00.150.00.035.64173.730.0131.88-8.180.095.0920.00.04.91-76.330.019.866.830.0
19Q2 (2)11.29-69.580.03.74-87.070.04.71-84.340.0-3.31-115.590.0-1.14-115.280.0-0.48-113.640.00.15-6.250.013.02-65.430.0143.6329.340.079.24-17.60.020.76441.310.018.59-5.680.0
19Q1 (1)37.110.00.028.930.00.030.080.00.021.230.00.07.460.00.03.520.00.00.160.00.037.660.00.0111.050.00.096.160.00.03.840.00.019.710.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)32.56-16.5122.70-26.8210.1820.8529.9517.7321.699.8823.69-11.838.72-4.390.39-13.3341.5318.66175.01-7.1975.80-37.8424.2102.53-30.3119.568.61
2022 (9)39.009.4631.0218.138.43-7.7125.441.819.747.6926.878.439.12-1.830.45-10.035.000.2188.57-14.53121.9516.05-21.9503.62100.3718.01-7.07
2021 (8)35.633.6126.267.989.13-3.2124.99-5.5218.33-11.4524.78-4.219.29-20.390.50-10.7134.93-4.64220.6381.78105.0814.27-5.0801.81-28.919.38-3.77
2020 (7)34.3916.9324.3217.899.4322.8426.4524.4720.7052.4325.8740.3711.6738.110.56-8.236.6323.25121.37-2.991.96-5.268.04173.812.54-13.820.141.67
2019 (6)29.419.2520.638.417.68-5.5421.2510.4513.588.918.43-2.188.45-7.240.61-15.2829.725.46124.996.897.06-1.912.94177.452.95-15.919.816.79
2018 (5)26.9240.1419.0378.698.13-18.0719.24122.9412.47110.2918.8490.119.1199.340.724.3528.1840.9117.0312.4398.95-19.811.0603.51018.55-10.73
2017 (4)19.2176.7210.658092.319.9214.338.6305.9309.9104.5700.6940.8220.00204.88104.09-49.2123.390-23.3900.00020.7814.68
2016 (3)10.87-28.060.13-98.368.6813.57-2.710-4.080-4.620-1.7700.49-24.626.56-56.15204.90232.31-4.910104.9100.00018.1213.18
2015 (2)15.1120.217.9152.127.64-2.496.930.143.74-19.914.21-31.662.57-26.570.65-5.814.96-2.3561.66-31.06114.1351.84-14.0800.00016.01-3.03
2014 (1)12.5705.2007.84-50.056.9204.6706.1603.5000.6921.0515.32-9.8389.44-3.5475.17-84.724.8300.00016.51-5.11

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