玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)50.236.33-11.92-13.33-29.1729.4-15.61-240.2519.78-15.50-239.772.02-1.22-227.08-35.56-1.05-220.69-43.840.070.040.0-5.75-129.0610.8513.686.38-21.4785.71194.29-14.2914.29-92.14047.559.03-11.83
23Q3 (19)47.241.64-5.69-10.3259.119.4711.13193.84142.4811.09168.58129.130.96184.96113.330.87195.6117.50.0716.67-12.519.791622.3116.4112.86-32.78-31.92-90.91-140.9158.68181.82263.64-43.1843.61-16.31-2.33
23Q2 (18)46.48-5.95-18.08-25.24-18.78-339.24-11.8646.38-168.87-16.1724.23-200.81-1.1319.86-143.63-0.9121.55-143.330.060.0-53.85-1.3088.14-105.1719.13-0.21-24.92222.22122.22258.02-111.11-1877.78-392.9352.11-6.2150.17
23Q1 (17)49.42-13.34-9.67-21.25-12.55-257.06-22.12-13.67-248.46-21.34-34.89-245.57-1.41-56.67-158.51-1.16-58.9-158.290.0620.0-53.85-10.96-69.92-148.2219.1710.05-21.98100.000.08.336.250-18.7555.563.0275.38
22Q4 (16)57.0313.866.8-18.88-65.61-268.57-19.46-523.97-276.59-15.82-426.86-232.72-0.90-300.0-150.85-0.73-282.5-148.670.05-37.5-58.33-6.45-137.94-132.8717.42-7.78-14.23100.00145.45-5.56-0.00-100.0053.9320.7877.99
22Q3 (15)50.09-11.72-6.27-11.40-208.06-400.04.59-73.34-58.694.84-69.83-56.440.45-82.63-72.050.40-80.95-71.010.08-38.46-33.3317.00-32.41-19.3918.89-25.86-0.58-220.00-454.44-686.67320.00743.64365.4544.6528.6720.16
22Q2 (14)56.743.716.6710.55-22.03-19.6517.2215.5735.1616.049.4125.92.597.4735.62.105.5328.830.130.00.025.1510.658.7325.483.738.7862.07-32.76-37.9337.93393.1820.6934.709.5326.83
22Q1 (13)54.712.4521.3413.5320.82150.014.9035.211560.7814.6622.991537.252.4136.161821.431.9932.672311.110.138.3318.1822.7315.85107.7724.5720.9720.9292.31-12.82-7.697.690031.684.551.86
21Q4 (12)53.40-0.0710.3511.20194.744769.5711.02-0.81680.011.927.29727.371.779.94780.771.508.7933.330.120.09.0919.62-6.9788.6520.316.89-7.05105.88182.3500.00-100.0-100.030.30-18.46-5.93
21Q3 (11)53.440.4731.723.80-71.06134.7711.11-12.79496.7911.11-12.79496.791.61-15.71535.141.38-15.34675.00.12-7.699.0921.09-8.8291.3819.003.49-10.2537.50-62.5-91.3568.751406.25120.6237.1635.828.91
21Q2 (10)53.1917.9617.5713.132089.39184.0612.741349.02177.5912.741349.02177.641.911464.29206.111.631911.11211.640.1318.1844.4423.13111.43018.36-9.65-12.15100.000.00.0-5.260-184.2127.36-12.030
21Q1 (9)45.09-6.82-5.59-0.66-386.9694.2-1.0246.3290.84-1.0246.3290.84-0.1446.1588.43-0.0950.090.620.110.022.2210.945.19123.2720.32-7.0-2.4100.000-8.33-0.00-100.0031.10-3.45-21.37
20Q4 (8)48.3919.28-2.830.23102.1-92.38-1.9032.14-228.38-1.9032.14-167.14-0.2629.73-163.41-0.1825.0-148.650.110.0-8.3310.40-5.63-25.0221.853.21-0.77-0.00-100.0-100.0150.00145.0250.032.21-5.69.26
20Q3 (7)40.57-10.32-13.94-10.9330.03-369.88-2.8082.95-121.79-2.8082.94-121.79-0.3779.44-118.69-0.2483.56-114.720.1122.22-8.3311.020-53.7221.171.29-9.72433.33333.331272.22-333.33-5433.33-587.1834.12022.69
20Q2 (6)45.24-5.28-9.19-15.62-37.38-2210.81-16.42-47.53-1724.44-16.41-47.44-11621.43-1.80-48.76-8900.0-1.46-52.08-7400.00.090.0-18.18-0.00-100.0-100.020.900.38-16.63100.00-8.33200.06.250-96.880.00-100.0-100.0
20Q1 (5)47.76-4.1-3.44-11.37-476.491.73-11.13-852.038.32-11.13-493.29-17.78-1.21-395.12-13.08-0.96-359.46-14.290.09-25.00.04.90-64.6729.9720.82-5.45-7.34109.09-45.4518.18-0.00100.0-100.039.5534.161.93
19Q4 (4)49.805.640.03.02-25.430.01.48-88.480.02.83-77.980.00.41-79.290.00.37-77.30.00.120.00.013.87-41.750.022.02-6.10.0200.00533.330.0-100.00-246.150.029.486.010.0
19Q3 (3)47.14-5.380.04.05447.30.012.851527.780.012.859278.570.01.9810000.00.01.638050.00.00.129.090.023.8196.450.023.45-6.460.031.58131.580.068.42-65.790.027.81-8.160.0
19Q2 (2)49.820.730.00.74106.40.0-0.9092.590.0-0.1498.520.0-0.0298.130.00.02102.380.00.1122.220.012.12221.490.025.0711.570.0-100.00-208.330.0200.002500.00.030.28-21.960.0
19Q1 (1)49.460.00.0-11.570.00.0-12.140.00.0-9.450.00.0-1.070.00.0-0.840.00.00.090.00.03.770.00.022.470.00.092.310.00.07.690.00.038.800.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)48.32-11.78-16.9704.79-2.47-8.510-9.320-2.830-2.3000.26-33.331.80-90.4613.68-21.47203.57414.29-100.0002.5430.5449.2429.72
2022 (9)54.776.313.68-48.754.91-1.779.467.269.474.534.43-15.623.85-13.290.39-18.7518.86-1.4617.42-14.2339.58-51.9360.42242.361.95-27.437.9620.62
2021 (8)51.5213.317.1805.00-25.838.8209.0605.2504.4400.4823.0819.14174.6120.31-7.0582.35-32.0617.6502.68-47.431.47-12.8
2020 (7)45.47-7.19-8.9506.7413.52-7.520-7.520-3.580-2.7800.39-13.336.97-50.8521.85-0.77121.210-18.1805.10-26.8636.0916.01
2019 (6)48.990.27-0.2305.9421.631.3002.4001.3301.2300.450.014.1874.222.02-4.88-14.290114.2906.974.9331.11-13.46
2018 (5)48.86-2.98-5.6904.88147.57-3.350-3.350-1.900-1.3700.45-35.718.14-58.2323.15-22.42163.1669.37-68.4206.64035.9533.49
2017 (4)50.36-4.5312.130.01.9746.3312.700.2410.752.099.217.597.641.190.70-2.7819.491.8329.84100.5496.330.614.597.80.00026.93-7.01
2016 (3)52.75-4.5912.1323.521.35-7.6112.6713.4310.5313.18.5628.147.5525.830.7212.519.140.9514.8828.8395.748.34.26-63.30.00028.96-7.0
2015 (2)55.29-3.039.82-45.951.4618.9611.17-44.159.31-50.056.68-56.936.00-57.420.64-15.7918.96-28.2611.555.9688.41-2.2911.5931.10.00031.1415.21
2014 (1)57.02018.1701.23-11.5820.00018.64015.51014.0900.762.726.435.2110.9017.290.48-3.178.8434.860.00027.031.27

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