玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)21.6722.92-30.740.63111.67-97.28-16.01-233.42-168.39-14.07-205.0-164.1-0.73-192.41-111.48-0.54-184.38-111.420.04-20.0-80.95-0.49-101.99-101.8131.4820.94-5.69-3.0392.93-103.07103.03-27.8810975.7617.45-26.9345.9
23Q3 (19)17.6320.51-43.06-5.40-219.47-125.7912.00-47.85-30.9613.40-42.83-23.780.79-74.76-86.310.64-73.66-84.540.05-50.0-78.2624.68-13.5214.3126.03-14.49-34.0-42.86-317.86-135.63142.8677.84804.4323.88115.7258.25
23Q2 (18)14.63-47.73-46.784.52-78.34-75.123.01-14.24232.5123.44-10.02263.413.13-40.0469.192.43-39.2574.820.10-33.33-52.3828.54-8.14134.1330.441.23-29.4919.67-74.78-92.4580.33264.97150.0711.0716.28-24.07
23Q1 (17)27.99-10.5528.6320.87-9.8169.9526.8314.61232.8826.0518.68238.755.22-17.92205.264.00-15.43198.510.15-28.57-11.7631.0714.78113.9830.07-9.92-14.1177.99-20.91-48.7822.012266.03142.119.52-20.4-21.77
22Q4 (16)31.291.0775.7923.1410.51226.8423.4134.7134.3321.9524.8690.546.3610.23160.664.7314.25136.50.21-8.723.5327.0725.3840.5533.38-15.3733.6898.60-18.0239.690.93104.59-96.8411.96-20.74-43.5
22Q3 (15)30.9612.6262.5220.9415.37170.1917.38151.1685.2917.58172.5685.645.77211.89156.444.14197.84128.730.239.5221.0521.5977.1140.9339.44-8.6474.98120.28-53.8144.88-20.2887.36-219.4315.093.5-9.26
22Q2 (14)27.4926.3326.4518.1547.8118.156.92-14.14-53.346.45-16.12-56.971.858.19-59.871.393.73-59.120.2123.53-8.712.19-16.05-38.8743.1723.3152.49260.4271.02364.41-160.42-206.88-465.214.5819.83.26
22Q1 (13)21.7622.252.2112.2873.4532.98.06-19.3220.847.69-33.2537.321.71-29.922.41.34-33.05.510.170.0-26.0914.52-24.6127.2635.0140.21-19.72152.27115.7210.34-52.27-277.73-37.5612.17-42.51-2.33
21Q4 (12)17.80-6.56-29.07.08-8.65-36.59.996.5-40.4611.5221.65-31.222.448.44-58.992.0010.5-57.810.17-10.53-39.2919.2625.72-6.8224.9710.787.8270.59-14.976.5729.4173.2-12.921.1727.393.33
21Q3 (11)19.05-12.37-19.217.75-6.85-46.599.38-36.75-57.429.47-36.82-56.182.25-51.19-73.591.81-46.76-72.280.19-17.39-36.6715.32-23.17-40.622.54-20.38-22.8683.0248.0526.0416.98-61.34-50.2516.6317.7844.99
21Q2 (10)21.742.111.168.32-9.96-51.8814.83122.34-24.1414.99167.68-15.214.61176.05-29.293.40167.72-27.660.230.0-11.5419.9474.76-14.9328.31-35.08-13.2956.07-59.37-36.8243.93215.59290.4514.1213.320
21Q1 (9)21.29-15.08-0.79.24-17.13-19.936.67-60.2526.815.60-66.573.511.67-71.933.091.27-73.213.250.23-17.864.5511.41-44.85.2643.6188.3-6.22138.00108.35-38.26-38.00-212.5468.4912.4613.790
20Q4 (8)25.076.3231.1911.15-23.1613.0816.78-23.8371.416.75-22.4996.835.95-30.16105.174.74-27.41115.450.28-6.6716.6720.67-19.8543.5423.16-20.74-29.0966.230.56-34.6733.77-1.082531.1710.95-4.530
20Q3 (7)23.589.73-13.5914.51-16.08-24.4322.0312.69116.421.6122.23136.958.5230.67184.06.5338.94224.880.3015.3842.8625.7910.0360.6929.22-10.51-37.065.87-25.79-65.1334.13203.42138.411.470-33.35
20Q2 (6)21.490.23-15.5617.2949.8321.9319.55271.6769.4117.68226.836.16.52302.4734.714.70282.1147.340.2618.1813.0423.44116.2436.3632.65-29.78-57.0888.75-60.3-27.8311.25109.33148.970.000-100.0
20Q1 (5)21.4412.19-14.2111.5417.0446.635.26-46.27-40.775.41-36.43-36.731.62-44.14-39.551.23-44.09-40.00.22-8.330.010.84-24.72-29.4746.5042.3810.19223.53120.47149.52-120.59-8582.35-1257.650.000-100.0
19Q4 (4)19.11-29.970.09.86-48.650.09.79-3.830.08.51-6.690.02.90-3.330.02.209.450.00.2414.290.014.40-10.280.032.66-29.580.0101.39-46.320.0-1.3998.440.00.00-100.00.0
19Q3 (3)27.297.230.019.2035.40.010.18-11.790.09.12-29.790.03.00-38.020.02.01-36.990.00.21-8.70.016.05-6.630.046.38-39.040.0188.8953.60.0-88.89-286.930.017.21-7.920.0
19Q2 (2)25.451.840.014.1880.180.011.5429.950.012.9951.930.04.8480.60.03.1955.610.00.234.550.017.1911.840.076.0880.280.0122.9737.270.0-22.97-320.540.018.69-5.890.0
19Q1 (1)24.990.00.07.870.00.08.880.00.08.550.00.02.680.00.02.050.00.00.220.00.015.370.00.042.200.00.089.580.00.010.420.00.019.860.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)21.82-23.6310.06-48.126.5449.3718.7123.8318.9029.998.69-37.756.69-38.620.35-52.725.7630.131.48-5.6953.68-58.1546.3200.02-51.112.82-4.83
2022 (9)28.5741.319.39136.184.38-26.0915.1147.2714.5440.8913.9636.210.9031.010.74-7.519.8021.6233.3833.68128.2960.2-28.2900.04-58.6513.47-13.71
2021 (8)20.22-12.328.21-39.995.9246.5210.26-38.5310.32-36.0210.25-53.378.32-52.070.80-25.2316.28-21.9924.977.8280.08-2.419.9210.970.1060.1915.6127.12
2020 (7)23.06-3.7613.686.874.04-15.3316.6964.7616.1364.5921.9873.3417.3676.241.0712.6320.8732.8523.16-29.0982.05-34.9217.9500.06-9.9212.28-25.3
2019 (6)23.96-10.0312.80-0.164.78-0.8510.13-23.69.80-26.5412.68-16.529.85-15.450.9517.2815.71-18.6932.66-21.58126.0730.14-26.4600.07-19.4216.44-7.64
2018 (5)26.63-3.912.82-16.214.8265.9213.26-3.8413.34-2.5615.19-13.7411.65-13.90.81-13.8319.3210.0241.659.9896.88-12.633.1200.08017.808.47
2017 (4)27.71-2.4315.30-2.922.904.0713.79-18.0613.69-19.9417.61-21.813.53-23.470.94-8.7417.56-11.037.8710.57110.8818.51-10.8800.00016.4111.18
2016 (3)28.4014.0615.7625.382.79-3.616.839.4317.1010.4722.5224.0817.6817.011.035.119.737.5834.2565.793.5614.686.44-65.030.00014.768.37
2015 (2)24.905.8712.57-4.412.8925.6215.387.5515.489.0118.153.7115.113.560.98-4.8518.349.8920.675.5781.58-11.118.42134.870.00013.623.65
2014 (1)23.52013.1502.3022.5814.30014.20017.50014.5901.03-18.2516.6917.9519.58-3.7891.76-8.247.8400.00013.14-2.67

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