玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)13.741316.49-28.62-10.2750.7-237.48-13.4716.07-424.5825.44305.49946.916.01274.71311.644.63295.36438.370.18-5.26-47.06-8.9827.11-246.4929.25-3.91-59.6275.76-40.93-58.2624.24179.65129.7526.7024.71133.6
23Q3 (19)0.97-94.68-94.97-20.83-509.23-338.06-16.05-291.07-208.23-12.38-299.04-200.57-3.44-217.41-134.3-2.37-226.06-143.250.19-36.67-56.82-12.32-217.22-174.4430.44-48.34-61.54128.26112.12117.87-30.43-176.98-174.021.4145.3594.64
23Q2 (18)18.24-10.1931.65.09-49.076.748.40-5.7226.896.22-12.3911.472.93-30.73-15.81.88-28.24-1.570.30-18.92-11.7610.51-1.2219.758.9211.85-34.3960.47-46.7538.7139.53433.22-29.9214.7336.0124.3
23Q1 (17)20.315.5146.229.9833.6136.498.91114.726.927.10192.1824.564.23189.730.712.62204.654.380.378.82-15.9110.6473.5720.6352.68-27.28-34.52113.56-37.4390.62-11.8685.44-129.3510.83-5.259.5
22Q4 (16)19.25-0.1241.317.47-14.63292.534.15-72.02205.062.43-80.26178.141.46-85.44175.650.86-84.31169.920.34-22.73-15.06.13-62.96411.1772.44-8.4730.17181.48208.2781.48-81.48-298.11011.433.916.33
22Q3 (15)19.2739.03205.398.75203.82188.8314.83124.02258.7812.31120.61261.7610.03188.22514.465.48186.91438.270.4429.41109.5216.5588.5390.3579.14-11.8840.4258.8735.06-43.1641.13-27.09675.8111.00-7.17-41.08
22Q2 (14)13.86-0.22-2.812.88-31.75270.416.62-5.7295.285.58-2.11303.653.48-17.14491.011.91-23.9403.170.34-22.7347.838.78-0.45089.8111.63107.9443.59-26.83-4.156.4139.5424.111.8519.82-29.08
22Q1 (13)13.89146.28-23.434.22208.7621.617.02277.7299.435.70283.28105.784.20317.62356.522.51304.07274.630.4410.083.338.82547.7229.980.4544.56125.5459.57-40.43-40.4340.43009.89-8.0-40.71
21Q4 (12)5.64-10.62-64.14-3.8860.61-181.86-3.9557.71-200.51-3.1159.13-197.8-1.9320.25-238.85-1.2324.07-220.590.4090.4825.0-1.9765.44-133.2855.65-1.2637.17100.00-3.45-15.0-0.00100.0100.010.75-42.42-17.43
21Q3 (11)6.31-55.75-64.61-9.85-482.84-308.25-9.34-175.52-294.58-7.61-177.74-309.07-2.42-171.91-262.42-1.62-157.14-258.820.21-8.7-25.0-5.700-181.3156.3630.4966.45103.57127.863.57-7.14-115.71018.6711.7320.76
21Q2 (10)14.26-21.39-13.73-1.69-148.7-140.33-3.39-196.31-169.18-2.74-198.92-182.78-0.89-196.74-165.93-0.63-194.03-170.00.23-4.17-14.810.00-100.0-100.043.1921.08-26.9745.45-54.55-46.5245.450203.0316.710.180
21Q1 (9)18.1415.32-9.983.47-26.79-42.833.52-10.43-48.082.77-12.89-48.320.92-33.81-58.930.67-34.31-57.860.24-25.0-20.06.7914.7-22.5835.67-12.08-16.11100.00-15.011.540.00100.0-100.016.6828.110
20Q4 (8)15.73-11.78-23.344.740.21-36.383.93-18.12-44.263.18-12.64-59.951.39-6.71-64.451.020.0-62.770.3214.29-5.885.92-15.55-32.0340.5719.821.2117.6517.6511.11-17.650-200.013.02-15.78133.75
20Q3 (7)17.837.86-6.944.7312.89-31.054.80-2.04-39.553.649.97-56.621.4910.37-69.651.0213.33-67.310.283.7-24.327.01-0.43-27.2133.86-42.75-26.3100.0017.6514.710.00-100.0-100.015.4601.31
20Q2 (6)16.53-17.97-11.324.19-30.97-48.144.90-27.73-44.03.31-38.25-59.491.35-39.73-80.320.90-43.4-77.670.27-10.0-44.97.04-19.73-30.0959.1439.09-19.3285.00-5.19-7.9215.0045.095.00.000-100.0
20Q1 (5)20.15-1.821.616.07-18.5255.246.78-3.8355.865.36-32.4956.272.24-42.717.691.59-41.9725.20.30-11.76-16.678.770.6938.7742.526.06-38.6289.66-15.330.210.34275.86-1.720.00-100.0-100.0
19Q4 (4)20.527.10.07.458.60.07.05-11.210.07.94-5.360.03.91-20.370.02.74-12.180.00.34-8.110.08.71-9.550.040.09-12.730.0105.8821.450.0-5.88-145.880.05.57-63.50.0
19Q3 (3)19.162.790.06.86-15.10.07.94-9.260.08.392.690.04.91-28.430.03.12-22.580.00.37-24.490.09.63-4.370.045.94-37.330.087.18-5.560.012.8266.670.015.2626.960.0
19Q2 (2)18.6412.490.08.08106.650.08.75101.150.08.17138.190.06.86229.810.04.03217.320.00.4936.110.010.0759.340.073.305.820.092.313.170.07.69-26.920.012.02-19.810.0
19Q1 (1)16.570.00.03.910.00.04.350.00.03.430.00.02.080.00.01.270.00.00.360.00.06.320.00.069.270.00.089.470.00.010.530.00.014.990.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)15.53-7.50.49-91.942.0551.981.40-83.766.23-9.719.85-48.626.54-44.341.05-37.53.97-62.2329.25-59.6233.33-52.6966.67125.710.36-14.7716.0445.69
2022 (9)16.7962.856.0801.35-35.098.6206.90019.17011.7501.6854.1310.51072.4430.1770.46-23.2729.54261.810.42-65.5911.01-25.96
2021 (8)10.31-41.32-3.0102.0720.49-3.290-2.650-4.280-2.8801.09-7.63-0.40055.6537.1791.84-4.728.16125.851.23-23.7914.874.5
2020 (7)17.57-6.444.95-26.561.7222.55.11-29.033.89-45.596.44-61.784.61-59.241.18-24.847.13-19.2540.571.296.392.863.61-42.571.622161.4714.2319.68
2019 (6)18.7814.446.7437.271.40-44.777.2026.097.1546.2216.8527.5511.3149.61.572.618.832.0840.09-36.6793.718.796.29-54.60.07-59.4111.894.21
2018 (5)16.4131.74.9169.92.54-16.155.71169.344.89184.313.21205.087.56197.641.534.088.6551.2263.30-30.786.14-37.5113.8600.18011.41-14.66
2017 (4)12.46-6.672.89-22.733.03-22.02.12-38.91.72-47.44.33-44.72.54-51.251.47-7.555.72-27.591.3467.17137.8429.48-37.8400.00013.375.52
2016 (3)13.35-0.63.7443.33.89-3.183.479.813.2710.17.8312.025.213.371.59-5.927.891.2854.6419.59106.4529.26-8.0600.00012.67-1.25
2015 (2)13.43304.522.6104.02-12.013.1602.9706.9905.0401.6937.47.79045.6940.6382.35-26.217.6500.00012.83-30.04
2014 (1)3.320-13.4804.5753.15-12.100-12.350-19.120-15.1201.233.36-6.67032.4954.86111.598.63-11.5900.00018.3438.31

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