玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)47.1711.2812.4412.67-26.72-53.6410.01-42.37-60.517.01-40.79-65.070.89-44.38-82.090.73-34.23-79.670.090.0-50.019.10-28.28-34.927.58-54.76-22.77125.0025.014.94-25.000-233.3326.7558.94251.05
23Q3 (19)42.39-0.87-18.9817.29-18.86-54.917.37-30.3-59.5211.84-27.94-65.411.60-36.51-84.241.11-41.27-84.580.09-18.18-57.1426.63-16.36-42.560.9730.7235.22100.0016.2811.850.00-100.0-100.016.8321.7898.47
23Q2 (18)42.76-0.72-6.5421.31-19.07-21.6824.92-2.35-13.8916.43-18.86-22.352.52-32.08-51.451.89-34.15-41.490.11-21.43-26.6731.843.08-5.7246.6480.9922.8786.00-16.65-8.5414.00541.0134.513.827.1357.58
23Q1 (17)43.072.6718.7226.33-3.6644.5125.520.6740.6120.250.962.913.71-25.3518.912.87-20.0669.820.14-22.227.6930.895.2830.5625.77-27.84-74.3103.17-5.133.17-3.1757.67012.9069.2933.82
22Q4 (16)41.95-19.8214.7127.33-28.7295.7725.35-40.9290.620.07-41.3768.234.97-51.0373.783.59-50.14120.250.18-14.2938.4629.34-36.6452.8935.71-20.8-59.29108.7521.644.22-7.50-170.78-72.57.62-10.14-27.01
22Q3 (15)52.3214.3646.7638.3440.996.9242.9148.27116.1734.2361.77125.6410.1595.57113.687.20122.91163.740.2140.016.6746.3137.1388.6445.0918.78-42.5389.40-4.92-8.5210.6077.48366.238.48-3.319.0
22Q2 (14)45.7526.113.327.2149.3416.6328.9459.4524.2121.1670.2325.735.1966.3524.463.2391.1228.690.1515.387.1433.7742.7317.1837.96-62.15-50.9394.03-5.97-5.975.97008.77-9.024.03
22Q1 (13)36.28-0.79-13.1818.2230.52-16.2318.1536.47-11.3812.434.19-17.193.129.09-9.571.693.68-21.030.130.0-7.1423.6623.29-14.09100.2814.3356.47100.00-4.17-6.670.00100.0100.09.64-7.66-21.18
21Q4 (12)36.572.588.6113.96-28.33.5613.30-33.010.8311.93-21.3619.542.86-39.7911.721.63-40.293.160.13-27.78-13.3319.19-21.83-1.0887.7111.7921.4104.356.77-7.25-4.35-291.365.2210.4434.19-3.24
21Q3 (11)35.65-11.71-18.6619.47-16.55-27.9719.85-14.81-25.2915.17-9.86-21.364.7513.91-24.242.738.76-28.910.1828.57-5.2624.55-14.82-24.4278.461.428.0197.73-2.27-4.552.270195.457.78-7.71-20.45
21Q2 (10)40.38-3.379.723.337.2617.5923.3013.7716.9716.8312.1316.554.1720.87-44.032.5117.29-46.480.140.0-54.8428.824.657.377.3620.716.56100.00-6.670.00.00100.008.43-31.07-20.47
21Q1 (9)41.7924.12021.7561.35020.4870.67015.0150.403.4534.7702.1435.4400.14-6.67027.5441.96064.09-11.290107.14-4.760-7.1442.86012.2313.350
20Q4 (8)33.67-23.18013.48-50.13012.00-54.8409.98-48.2602.56-59.1701.58-58.8500.15-21.05019.40-40.27072.25-0.540112.509.880-12.50-425.0010.7910.330
20Q3 (7)43.8319.07027.0336.24026.5733.38019.2933.5906.27-15.8403.84-18.1200.19-38.71032.4820.92072.640.060102.382.380-2.38009.78-7.740
20Q2 (6)36.810019.840019.920014.44007.45004.69000.310026.860072.6000100.00000.000010.6000
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)43.85-2.8819.88-32.26.6371.4819.90-34.914.33-39.237.37-70.665.85-64.520.39-43.4827.36-21.5427.58-22.77100.004.080.0000.72218.8817.32104.0
2022 (9)45.1518.129.3250.363.86-20.4530.5759.2223.5859.9725.1252.8916.4975.990.6913.1134.8740.2735.71-59.2996.08-6.024.2200.222.68.49-10.35
2021 (8)38.230.3719.50-4.224.86-16.3319.20-3.4714.74-0.0716.432.39.37-6.490.61-6.1524.86-6.5187.7121.4102.24-0.58-1.4900.22-33.69.47-8.94
2020 (7)38.0935.6520.36184.365.8134.5819.89215.7114.75249.5316.06205.3210.02179.110.65-5.826.59122.3272.2515.21102.83-11.07-2.8300.33010.4012.19
2019 (6)28.0829.527.16244.234.3140.746.30311.764.22358.75.26289.633.59180.470.69-5.4811.96115.1162.71-39.73115.62-15.91-12.5000.0009.2713.74
2018 (5)21.6820.652.08-53.473.0731.291.53-64.910.92-75.41.35-77.871.28-63.640.73-8.755.56-26.75104.0410.38137.5031.52-37.5000.0008.1510.28
2017 (4)17.97-12.894.47-40.722.33113.854.36-44.393.74-42.646.10-50.123.52-41.630.80-9.097.59-19.1794.26-19.78104.557.53-4.5500.0007.393.79
2016 (3)20.6342.287.5428.011.0960.127.8445.726.5243.312.2323.796.038.650.88-20.729.3942.49117.5011.0197.22-10.262.7800.0007.12167.67
2015 (2)14.5011.545.8984.060.68134.895.3828.714.5529.639.88-26.275.55-26.781.11-43.946.5937.58105.8524.27108.3342.8-8.3300.0002.66-59.33
2014 (1)13.0003.2000.2904.1803.51013.4007.5801.9804.79085.18075.86024.1400.0006.540

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