玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)18.868.95-5.135.4046.74-20.945.22-3.51-80.524.875.18-76.261.149.62-79.640.8624.64-71.520.130.0-7.1417.65-0.51-51.7972.92-2.64-19.14100.0050.0295.24-3.57-110.71-104.7812.61-2.7-4.18
23Q3 (19)17.31-0.522.973.6816.0921.455.4125.23140.444.6343.7962.461.0462.519.540.6940.8221.050.1318.18-13.3317.74-2.8553.3374.90-6.77-26.0366.67-9.52-50.033.3326.67200.012.96-12.085.88
23Q2 (18)17.40-10.08-10.173.17-36.98-32.124.322.8612.793.2215.8329.320.6412.2812.280.494.2632.430.110.00.018.263.6925.0780.343.7-22.873.68-38.6-41.6726.32231.58225.014.74-11.26-9.07
23Q1 (17)19.35-2.673.985.03-26.353.934.20-84.32-2.332.78-86.45-16.770.57-89.82-40.630.47-84.44-12.960.11-21.43-21.4317.61-51.936.7277.47-14.09-22.87120.00374.298.0-20.00-126.77-80.016.6126.2221.24
22Q4 (16)19.8818.2619.046.83125.4156.2926.791090.67476.1320.51619.65414.045.60543.68366.673.02429.82371.870.14-6.670.036.61216.42176.7290.18-10.94-21.6925.30-81.02-72.8974.70324.11020.4813.167.5218.56
22Q3 (15)16.81-13.22-19.383.03-35.12-59.62.25-41.25-70.362.8514.46-54.760.8752.63-52.460.5754.05-44.120.1536.360.011.57-20.75-34.78101.26-2.72.75133.335.5636.3-33.33-58.33-1633.3312.24-24.49-21.24
22Q2 (14)19.374.08-26.64.67-3.51-60.763.83-10.93-67.822.49-25.45-73.250.57-40.63-80.940.37-31.48-77.30.11-21.43-35.2914.6013.35-32.87104.073.616.31126.3213.6826.32-21.05-89.47016.2118.3219.72
22Q1 (13)18.6111.44-21.284.8410.76-55.964.30-7.53-61.983.34-16.29-62.30.96-20.0-62.930.54-15.62-62.240.140.0-12.512.88-2.65-39.3100.44-12.7813.84111.1119.0514.38-11.11-266.67-488.8913.7023.425.14
21Q4 (12)16.70-19.9-38.14.37-41.73-64.34.65-38.74-66.263.99-36.67-68.051.20-34.43-70.730.64-37.25-71.430.14-6.67-17.6513.23-25.42-41.51115.1616.8529.1993.33-4.595.856.67206.67-38.011.10-28.572.68
21Q3 (11)20.85-20.99-25.857.50-36.97-48.947.59-36.22-54.36.30-32.33-50.01.83-38.8-53.321.02-37.42-51.660.15-11.76-6.2517.74-18.44-35.2898.550.678.5297.83-2.1711.172.170-81.8815.5414.7733.73
21Q2 (10)26.3911.636.5811.908.28-3.4111.905.22-1.499.315.089.532.9915.4435.911.6313.9932.520.176.2530.7721.752.5-11.7697.8910.950.12100.002.94-1.610.00-100.0100.013.543.910
21Q1 (9)23.64-12.38-7.2910.99-10.2116.1711.31-17.9239.298.86-29.0640.632.59-36.8368.181.43-36.1662.50.16-5.8823.0821.22-6.190.5288.23-1.02-4.3197.1410.17-15.532.86-73.43116.3313.0320.54-6.19
20Q4 (8)26.98-4.0514.0812.24-16.6828.7113.78-17.0420.9812.49-0.8743.894.104.5935.762.246.1640.00.176.250.022.62-17.485.889.14-1.84-9.2488.170.25.8110.75-10.39-35.4810.81-6.970
20Q3 (7)28.1213.5712.814.6919.2428.9716.6137.558.812.6048.2455.173.9278.1824.052.1171.5427.110.1623.08-15.7927.4111.235.9690.81-7.12-14.1188.00-13.42-19.1612.00832.0235.4311.6200.52
20Q2 (6)24.76-2.9-4.4412.3230.2312.9212.0848.7715.828.5034.9210.822.2042.86-21.151.2339.77-18.00.130.0-27.7824.6516.7724.1297.776.04-6.52101.64-11.62-2.22-1.6490.6358.470.00-100.0-100.0
20Q1 (5)25.507.827.559.46-0.53-23.038.12-28.71-27.826.30-27.42-27.01.54-49.01-46.710.88-45.0-45.340.13-23.53-23.5321.11-1.260.7692.20-6.121.19115.0038.05.3-17.50-205.0-90.013.89012.93
19Q4 (4)23.65-5.130.09.51-16.510.011.398.890.08.686.90.03.02-4.430.01.60-3.610.00.17-10.530.021.386.050.098.21-7.110.083.33-23.450.016.67288.10.00.00-100.00.0
19Q3 (3)24.93-3.780.011.394.40.010.460.290.08.125.870.03.1613.260.01.6610.670.00.195.560.020.161.510.0105.731.090.0108.864.730.0-8.86-124.470.011.56-4.150.0
19Q2 (2)25.919.280.010.91-11.230.010.43-7.290.07.67-11.120.02.79-3.460.01.50-6.830.00.185.880.019.86-5.20.0104.5914.780.0103.95-4.820.0-3.9557.140.012.06-1.950.0
19Q1 (1)23.710.00.012.290.00.011.250.00.08.630.00.02.890.00.01.610.00.00.170.00.020.950.00.091.120.00.0109.210.00.0-9.210.00.012.300.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)18.25-1.834.36-9.3611.3937.764.81-48.673.92-47.13.35-58.542.44-45.290.47-12.9617.86-5.672.92-19.1490.4376.219.57-80.330.00014.173.58
2022 (9)18.59-15.384.81-44.978.27-5.599.375.167.413.648.08-5.54.46-1.330.54-8.4718.922.2790.18-21.6951.32-47.7648.682650.660.024.4913.683.01
2021 (8)21.97-17.08.74-29.08.76-14.548.91-31.147.15-30.588.55-25.04.52-27.450.593.5118.50-22.85115.1629.1998.233.161.77-62.960.02013.2814.19
2020 (7)26.477.6912.3111.610.2523.1412.9419.0410.3024.711.40-3.86.23-3.260.57-21.9223.9816.8689.14-9.2495.22-6.34.7800.00011.63-2.35
2019 (6)24.583.4911.03-19.968.3212.010.87-19.188.26-16.411.85-17.886.44-15.820.730.020.52-5.5298.211.73101.62-1.0-1.6200.03-51.0611.91-3.17
2018 (5)23.75-10.7513.78-16.287.433.7913.45-23.279.88-26.5414.43-30.527.65-28.770.73-5.1921.72-14.4296.54-6.27102.659.25-2.3800.05012.30-2.3
2017 (4)26.612.1116.4613.27.16-14.2117.5325.5713.4528.120.7747.6210.7440.580.7711.5925.389.82103.005.4493.96-9.796.0400.00012.59-5.48
2016 (3)26.06-0.4614.54-10.148.3417.7713.96-16.1610.50-14.014.07-16.797.64-16.870.69-5.4823.11-5.0997.6910.23104.157.04-4.1500.00013.32-0.22
2015 (2)26.182.6316.1819.57.0919.0116.65-2.2312.21-0.0816.919.529.192.220.732.8224.353.2288.62-2.797.3022.222.70-86.780.00013.35-3.96
2014 (1)25.51013.5405.95-8.6517.03012.22015.4408.9900.71-8.9723.595.0891.0846.979.61-13.4520.39154.320.00013.901.68

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