玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)39.6932.9685.736.04212.9135.930.25-92.31101.060.93-68.58105.390.10-70.59104.980.09-68.97105.00.100.00.07.69-26.13151.6812.96-5.426.071300.00858.331757.14-1200.00-542.11-4463.6424.49-9.16-11.94
23Q3 (19)29.85-10.25-7.27-5.35-265.1219.673.25-67.37-69.682.96-61.1-68.480.34-69.91-73.850.29-70.41-72.640.10-23.08-9.0910.41-36.02-41.5813.70-31.335.3-171.43-635.71-190.11271.43299.1670.6126.9615.86-15.49
23Q2 (18)33.2664.57-15.23.24118.98-72.339.96157.24-56.567.61154.67-60.361.13158.55-71.10.98156.0-67.760.130.0-18.7516.27261.89-40.6619.95123.4-39.1632.00-67.06-36.8968.002280.037.9423.27-22.25-1.15
23Q1 (17)20.21-5.43-45.58-17.07-1.55-225.88-17.4026.08-184.47-13.9219.26-184.47-1.933.98-151.88-1.752.78-159.520.1330.0-27.78-10.0532.46-141.488.93-13.13-64.9797.1438.7847.742.86-89.61-91.6629.937.6244.73
22Q4 (16)21.37-33.61-46.79-16.81-152.4-204.09-23.54-319.59-253.46-17.24-283.6-224.75-2.01-254.62-164.63-1.80-269.81-174.690.10-9.09-41.18-14.88-183.5-178.5210.28-20.98-63.9270.00218.46-32.5527.50-82.71585.8327.81-12.8235.99
22Q3 (15)32.19-17.92-30.88-6.66-156.87-128.0510.72-53.25-54.699.39-51.09-50.161.30-66.75-76.951.06-65.13-75.290.11-31.25-52.1717.82-35.01-33.4813.01-60.32-57.25-59.09-216.54-159.09159.09222.73031.9035.5175.85
22Q2 (14)39.225.6-6.5111.71-13.64-40.522.9311.3135.9219.2016.542.013.915.11-5.13.043.4-5.00.16-11.11-33.3327.4213.1738.0732.7928.64-0.350.70-22.89-56.6349.3043.94391.6723.5413.8338.96
22Q1 (13)37.14-7.52-6.013.56-16.04-25.7420.6034.2910.4616.4819.2510.463.7219.61-12.262.9421.99-12.240.185.88-18.1824.2327.8610.0425.49-10.531.6865.75-36.64-33.2934.25705.022297.2620.681.127.71
21Q4 (12)40.16-13.764.2816.15-31.976.1815.34-35.165.2813.82-26.6521.983.11-44.86-4.312.41-43.82-5.860.17-26.09-22.7318.95-29.263.2128.49-6.381.03103.773.770.0-5.660-50.020.4512.7314.37
21Q3 (11)46.5711.0127.9423.7420.6379.1723.6640.25115.8818.8439.3575.585.6436.89100.04.2934.0684.910.23-4.174.5526.7934.8974.1930.43-7.4811.3100.00-14.46-17.390.00100.0100.018.147.081.11
21Q2 (10)41.956.1833.7719.687.78248.9416.87-9.54475.7713.52-9.38253.04.12-2.83428.213.20-4.48370.590.249.0933.3319.86-9.81136.7132.8931.19105.82116.9018.6-41.55-16.90-1283.183.116.94-11.770
21Q1 (9)39.512.620.1318.2620.05268.1518.6528.0162.3114.9231.69114.064.2430.46205.043.3530.86176.860.220.029.4122.0219.9380.0525.07-11.176.9298.57-5.0140.821.43137.86-95.2419.207.38-12.41
20Q4 (8)38.515.827.0515.2114.79376.814.5732.941212.6111.335.591021.783.2515.251447.622.5610.341247.370.220.022.2218.3619.38104.6828.203.1591.19103.77-14.27-65.41-3.7782.0898.1117.88-0.339.36
20Q3 (7)36.4016.0712.3513.25134.93927.1310.96274.06598.0910.73180.16655.632.82261.54907.142.32241.18866.670.2222.2229.4115.3883.3155.5127.3471.0987.9121.05-39.4721.05-21.0578.95-184.2117.940-16.71
20Q2 (6)31.36-4.653.985.6413.71380.62.93-58.79797.623.83-45.051011.90.78-43.881075.00.68-43.81071.430.185.885.888.39-31.45.2715.9812.773.83200.00185.71-66.67-100.00-433.3375.00.00-100.0-100.0
20Q1 (5)32.898.5118.274.9655.49179.747.11540.54252.96.97590.1249.891.39561.9280.521.21536.84286.150.17-5.5621.4312.2336.34156.9314.17-3.935.2770.00-76.67-45.030.00115.0182.521.9234.07-7.59
19Q4 (4)30.31-6.450.03.19147.290.01.11-29.30.01.01-28.870.00.21-25.00.00.19-20.830.00.185.880.08.97-9.30.014.751.370.0300.00200.00.0-200.00-900.00.016.35-24.090.0
19Q3 (3)32.407.430.01.29164.180.01.57473.810.01.42438.10.00.28450.00.00.24442.860.00.170.00.09.8924.090.014.55-5.460.0100.00-83.330.025.00106.250.021.54-6.350.0
19Q2 (2)30.168.450.0-2.0167.680.0-0.4290.970.0-0.4290.970.0-0.0889.610.0-0.0789.230.00.1721.430.07.9767.440.015.3914.340.0600.00371.430.0-400.00-1000.00.023.00-3.040.0
19Q1 (1)27.810.00.0-6.220.00.0-4.650.00.0-4.650.00.0-0.770.00.0-0.650.00.00.140.00.04.760.00.013.460.00.0127.270.00.0-36.360.00.023.720.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)30.97-9.52-2.8404.4314.78-0.2000.0000.0000.01-99.830.47-18.976.70-61.8712.9626.071250.003562.79-1150.0000.6629.5725.994.42
2022 (9)34.23-18.964.12-79.083.8673.8612.20-35.2110.43-32.187.24-57.566.05-54.580.58-32.5617.57-20.6410.28-63.9234.13-67.366.6700.5144.5224.8934.03
2021 (8)42.2420.3119.6990.982.22-23.2318.83101.1815.3880.0917.06108.8113.3297.330.868.8622.1458.1428.491.03104.38-5.11-4.7100.35-35.6918.57-3.28
2020 (7)35.1116.0310.3102.89-53.19.3608.5408.1706.7500.7921.5414.0076.3228.2091.19110.00-37.14-10.0000.54-27.8619.20-8.48
2019 (6)30.2645.83-0.6606.173.0-0.410-0.470-0.360-0.3000.6510.177.94014.75-31.71175.0029.17-75.0000.76-14.7620.98-5.02
2018 (5)20.75-4.38-11.9805.9976.53-8.870-8.790-6.410-5.0700.59-10.61-0.57021.60-19.61135.48115.18-35.4800.89022.0922.38
2017 (4)21.7062.67-2.6503.3916.99-4.180-3.520-3.010-2.2500.661.540.23-89.5526.87-17.762.96-76.6437.0400.00018.0546.87
2016 (3)13.34-30.95-5.4402.9013.09-2.030-1.770-1.570-0.9100.6510.172.20-50.6732.65-20.69269.570-169.5700.00012.296.96
2015 (2)19.32-23.151.63-75.112.56171.280.02-99.760.04-99.460.03-99.580.32-93.730.59-9.234.46-61.0141.17-9.040.0000.0000.00011.49-6.74
2014 (1)25.1406.5500.956.628.3407.3507.1605.1000.65-16.6711.44-0.6945.26-13.2378.415.9621.59-16.960.00012.328.26

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