玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)41.48-1.822.2923.22-5.95-0.0423.31-13.184.8619.62-10.828.828.27-24.0629.835.19-10.8225.360.260.013.0424.55-12.353.9455.38-13.053.8299.628.32-4.680.38-95.28108.411.682.011.83
23Q3 (19)42.251.22-0.9424.69-0.9213.5226.85-1.65-0.2622.00-3.0-0.0510.890.049.795.82-4.1254.380.26-3.752.9428.01-1.51-1.8263.69-43.8916.0791.970.7613.828.03-7.83-58.1511.454.95-13.65
23Q2 (18)41.74-0.41-12.3524.925.82-21.4927.3011.98-18.1722.6814.78-15.9410.8956.47-11.396.0733.41-5.30.2717.3912.528.4410.49-17.21113.51114.29-14.8491.27-5.49-4.068.72154.2478.6810.91-9.31-1.18
23Q1 (17)41.913.35-17.3923.551.38-35.2524.389.67-35.3319.769.6-35.216.969.26-52.694.559.9-48.530.230.0-20.6925.748.98-33.1952.97-0.69-14.8396.57-7.60.113.43175.94-2.6912.034.888.48
22Q4 (16)40.55-4.92-21.1923.236.8-36.8822.23-17.42-40.2318.03-18.08-39.746.37-12.38-62.224.149.81-57.670.2335.29-30.323.62-17.21-37.8153.34-2.79-25.05104.5129.355.62-4.51-123.51-532.0811.47-13.59.45
22Q3 (15)42.65-10.44-17.8921.75-31.47-44.8426.92-19.3-32.4522.01-18.42-31.227.27-40.85-68.683.77-41.19-70.640.17-29.17-57.528.53-16.94-29.7154.87-58.83-25.6680.80-15.06-18.3419.20293.571733.7113.2620.1149.66
22Q2 (14)47.62-6.13-5.3831.74-12.73-9.7333.36-11.51-4.8226.98-11.54-5.9612.29-16.45-41.926.41-27.49-48.510.24-17.24-44.1934.35-10.85-4.21133.29114.3348.0295.13-1.39-5.154.8838.461720.0511.04-0.45-2.82
22Q1 (13)50.73-1.416.2536.37-1.1732.9837.701.3736.4530.501.9436.8914.71-12.757.618.84-9.61-4.430.29-12.12-30.9538.531.4534.3462.19-12.6224.9596.47-2.51-2.533.52237.21237.7611.095.82-4.97
21Q4 (12)51.45-0.9435.2936.80-6.6774.037.19-6.6883.5629.92-6.584.3516.86-27.3674.539.78-23.8346.190.33-17.5-19.5137.98-6.4376.9871.17-3.5856.5698.960.01-5.171.04-0.21123.8910.4818.28-8.55
21Q3 (11)51.943.250.7739.4312.14103.5639.8513.69111.5232.0011.54106.7223.219.69128.012.843.1398.450.40-6.98-4.7640.5913.19102.8573.81-18.0369.698.95-1.35-3.771.05447.71137.18.86-22.01-11.4
21Q2 (10)50.3315.3350.3335.1628.56106.735.0526.85108.8828.6928.77108.8121.1654.79175.5212.4534.59158.30.432.3822.8635.8625.0398.2390.0580.9323.34100.301.34-1.09-0.30-128.8778.6411.36-2.667.37
21Q1 (9)43.6414.7531.4527.3529.3177.627.6336.3870.8722.2837.2870.2113.6741.51110.639.2538.27106.470.422.4423.5328.6833.6462.9549.779.484.4398.97-5.163.961.04123.85-78.2511.671.833.64
20Q4 (8)38.0310.3917.9221.159.1943.120.267.5449.9616.234.8448.99.66-5.1172.196.693.475.590.41-2.3817.1421.467.2543.5545.464.468.99104.351.49-4.62-4.37-54.9853.5111.4614.69.35
20Q3 (7)34.452.910.8819.3713.8731.3218.8412.2824.1115.4812.6626.4710.1832.5551.266.4734.2357.040.4220.023.5320.0110.6120.2543.52-40.39-17.98102.821.395.76-2.82-100.23-200.0810.00-5.48-5.57
20Q2 (6)33.480.844.4617.0110.458.2116.783.774.0913.744.975.297.6818.3411.144.827.5913.410.352.949.3718.092.783.2573.0153.19-3.27101.416.524.02-1.41-129.39-156.1210.58-6.04-3.02
20Q1 (5)33.202.951.1915.404.19-4.2916.1719.69-0.813.0920.09-0.536.4915.693.344.4817.599.80.34-2.869.6817.6017.73-1.2347.6614.27-9.1795.20-12.98-3.574.80150.96276.811.267.44-3.76
19Q4 (4)32.253.80.014.780.20.013.51-11.00.010.90-10.950.05.61-16.640.03.81-7.520.00.352.940.014.95-10.160.041.71-21.390.0109.4112.540.0-9.41-433.670.010.48-1.040.0
19Q3 (3)31.07-3.060.014.75-6.170.015.18-5.830.012.24-6.210.06.73-2.60.04.12-3.060.00.346.250.016.64-5.020.053.06-29.70.097.22-0.280.02.8212.280.010.59-2.930.0
19Q2 (2)32.05-2.320.015.72-2.30.016.12-1.10.013.05-0.840.06.9110.030.04.254.170.00.323.230.017.52-1.680.075.4843.850.097.49-1.250.02.5197.350.010.91-6.750.0
19Q1 (1)32.810.00.016.090.00.016.300.00.013.160.00.06.280.00.04.080.00.00.310.00.017.820.00.052.470.00.098.730.00.01.270.00.011.700.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)41.85-9.6724.14-18.911.049.3125.56-18.5721.12-16.9835.12-14.6122.75-10.081.089.0926.78-17.6355.383.8294.44-0.425.567.632.40-0.6811.48-0.52
2022 (9)46.33-6.9329.77-15.640.9546.9131.39-11.6825.44-11.3941.13-41.5925.30-41.870.99-34.8732.51-10.6153.34-25.0594.84-4.485.16626.452.4217.3811.5410.22
2021 (8)49.7842.3535.2990.960.65-30.1435.5495.2728.7194.2570.41117.5243.5293.251.520.036.3786.971.1756.5699.29-2.250.7102.06-52.9610.47-3.15
2020 (7)34.979.2118.4820.710.92-1.3318.2019.3414.7820.0632.3729.4322.5234.211.5211.7619.4616.5345.468.99101.571.14-1.5704.38-23.8110.81-0.83
2019 (6)32.023.1915.3110.220.9462.0415.255.7612.315.6725.0115.2516.7815.961.3610.5716.706.9841.71-28.76100.434.27-0.4305.753.2810.90-4.8
2018 (5)31.037.7413.8913.570.58-2.4614.4214.3511.659.1821.7022.1214.4717.741.237.8915.6112.5558.5535.9496.32-0.633.6719.665.57011.458.53
2017 (4)28.801.5512.23-1.050.5916.6212.61-0.4710.67-2.6517.770.2812.291.151.143.6413.871.4643.07-11.3296.93-0.643.0725.770.00010.550.38
2016 (3)28.36-0.2112.36-9.450.516.3912.67-12.2610.96-12.8817.72-21.4212.15-17.681.10-5.9813.67-11.048.5710.1697.563.232.44-55.570.00010.517.79
2015 (2)28.42-0.1413.65-6.630.48-2.5414.44-5.6812.58-5.6322.55-17.3414.76-13.581.17-7.8715.36-5.0744.09-29.794.51-1.065.4922.720.0009.759.3
2014 (1)28.46014.6200.49-22.4615.31013.33027.28017.0801.2718.6916.188.8162.727.495.53-0.044.470.810.0008.92-0.78

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