玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)34.17-0.610.183.56-24.74-8.954.51-18.155.133.45-18.445.835.97-24.627.371.22-20.262.520.32-3.03-3.0312.42-5.840.49437.86-2.436.5679.01-7.91-13.4520.9947.55140.079.14-4.290.99
23Q3 (19)34.382.082.084.734.889.495.515.565.764.235.752.177.9215.623.261.536.990.660.330.0-2.9413.19-0.31.54448.76-5.487.5785.80-0.883.3414.225.81-16.329.55-0.52-0.21
23Q2 (18)33.68-1.641.694.51-1.17.385.22-3.692.554.00-7.19-2.26.85-0.58-0.151.43-5.92-0.690.330.00.013.23-2.29-0.08474.7628.640.5786.562.784.8213.44-14.83-22.849.60-3.23-1.74
23Q1 (17)34.240.381.184.5616.62-0.655.4226.3412.924.3132.2114.026.8923.9219.621.5227.7316.920.330.03.1313.549.552.34369.06-10.181.2284.22-7.75-11.8515.7880.55253.849.929.61-0.5
22Q4 (16)34.111.281.013.91-9.49-10.734.29-17.66-15.223.26-21.26-18.915.56-27.51-16.641.19-21.71-16.20.33-2.943.1312.36-4.85-7.55410.89-1.512.3991.299.955.388.74-48.57-34.779.05-5.430.0
22Q3 (15)33.681.691.914.322.8616.445.212.3623.174.141.2215.647.6711.8127.831.525.5623.580.343.039.6812.99-1.891.64417.18-11.62-1.6883.030.55-5.3117.00-2.4437.619.57-2.05-0.83
22Q2 (14)33.12-2.13-0.334.20-8.528.445.096.0433.254.098.233.666.8619.150.771.4410.7737.140.333.1310.013.240.085.41472.0529.464.482.58-13.57-3.4817.42290.620.619.77-2.01-5.51
22Q1 (13)33.840.21-0.764.594.79-5.364.80-5.14-8.223.78-5.97-17.295.76-13.64-10.421.30-8.45-15.580.320.03.2313.23-1.05-3.22364.62-9.147.5895.5410.292.924.46-66.72-38.079.9710.17-3.48
21Q4 (12)33.772.180.364.3818.060.925.0619.622.434.0212.293.346.6711.1714.021.4215.452.160.323.230.013.374.62-0.22401.28-5.439.7186.63-1.21-1.2913.408.59.529.05-6.22-4.74
21Q3 (11)33.05-0.54-3.643.7113.46-28.244.2310.73-26.433.5816.99-23.676.0031.87-21.671.2317.14-27.650.313.33-8.8212.781.75-6.51424.32-6.1615.1387.692.49-2.412.35-14.4921.619.65-6.67-0.92
21Q2 (10)33.23-2.55-1.513.27-32.58-22.143.82-26.96-22.833.06-33.04-30.454.55-29.24-25.771.05-31.82-30.00.30-3.23-3.2312.56-8.12-6.96452.1633.411.6985.56-7.830.8314.44100.57-4.6210.340.10.19
21Q1 (9)34.101.34-1.474.8511.75-4.155.235.87-8.414.5717.48-0.226.439.914.211.5410.79-4.350.31-3.13-3.1313.672.01-1.87338.94-7.3412.3492.835.774.737.20-41.14-36.6310.338.740
20Q4 (8)33.65-1.9-1.24.34-16.05-8.634.94-14.09-10.183.89-17.06-8.255.85-23.63-5.81.39-18.24-12.580.32-5.88-5.8813.40-1.98-0.74365.77-0.7510.3687.76-2.311.7112.2420.48-10.789.50-2.46-6.31
20Q3 (7)34.301.66-0.585.1723.10.395.7516.16-2.714.696.59-1.057.6624.962.411.7013.33-8.110.349.68-5.5613.671.261.56368.55-8.9613.4689.845.883.0910.16-32.94-20.939.74-5.62-5.25
20Q2 (6)33.74-2.51-1.64.20-17.0-20.04.95-13.31-16.244.40-3.93-5.386.13-0.65-9.191.50-6.83-16.670.31-3.13-13.8913.50-3.09-0.88404.8334.1817.2384.86-4.26-4.415.1433.2634.7710.3202.48
20Q1 (5)34.611.610.645.066.53-3.445.713.82-10.644.588.02-14.236.17-0.64-13.341.611.26-30.00.32-5.88-20.013.933.19-3.06301.71-8.9711.3188.642.727.9511.36-17.13-36.490.00-100.0-100.0
19Q4 (4)34.06-1.280.04.75-7.770.05.50-6.940.04.24-10.550.06.21-16.980.01.59-14.050.00.34-5.560.013.500.30.0331.442.030.086.29-1.00.013.716.760.010.14-1.360.0
19Q3 (3)34.500.610.05.15-1.90.05.910.00.04.741.940.07.4810.810.01.852.780.00.360.00.013.46-1.170.0324.83-5.930.087.15-1.810.012.8514.310.010.282.090.0
19Q2 (2)34.29-0.290.05.250.190.05.91-7.510.04.65-12.920.06.75-5.20.01.80-21.740.00.36-10.00.013.62-5.220.0345.3227.40.088.768.110.011.24-37.20.010.07-3.910.0
19Q1 (1)34.390.00.05.240.00.06.390.00.05.340.00.07.120.00.02.300.00.00.400.00.014.370.00.0271.060.00.082.110.00.017.890.00.010.480.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)34.121.284.342.127.27-2.595.166.613.994.7227.088.195.614.471.29-0.7713.091.16437.866.5684.06-4.1515.9429.623.69-10.859.55-0.31
2022 (9)33.690.454.254.687.46-4.594.845.453.810.025.039.645.373.671.304.8412.94-1.22410.892.3987.70-0.7712.305.874.14-9.429.58-2.54
2021 (8)33.54-1.564.06-13.627.823.544.59-14.043.81-13.2122.83-9.195.18-15.51.24-3.1313.10-3.89401.289.7188.390.511.61-3.674.58-3.759.83-1.4
2020 (7)34.07-0.74.70-7.847.556.315.34-9.84.39-7.1925.14-7.376.13-24.411.28-19.513.63-0.73365.7710.3687.942.1912.06-13.524.75-8.819.97-2.64
2019 (6)34.31-0.065.10-2.677.11189.475.92-5.884.73-1.4627.1419.618.11-8.471.59-13.1113.7351.88331.4474.486.063.2713.94-16.395.21-35.9610.24-1.82
2018 (5)34.333.375.2411.252.455.356.29-66.384.80-67.1522.69-67.448.86-67.861.83-2.669.04-57.46190.0540.783.33230.8916.67-77.718.14010.43-1.23
2017 (4)33.211.284.71-2.482.33-2.9518.71201.7714.61182.5969.68101.2727.57126.731.88-19.3121.25141.48135.07-27.3725.18-67.6674.82238.070.00010.563.53
2016 (3)32.791.644.833.212.40-2.976.208.965.1712.3934.6212.5512.1611.762.33-0.858.804.89185.98-0.877.87-5.3422.1324.770.00010.202.51
2015 (2)32.263.24.68-1.272.474.295.69-7.634.60-9.9830.76-13.2810.88-10.822.35-0.848.39-4.22187.482.2482.266.8817.74-22.990.0009.959.34
2014 (1)31.2604.7402.3711.276.1605.11035.47012.2002.37-2.078.769.23183.38-9.9576.97-14.7623.03137.30.0009.10-0.44

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