玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)-4.09-340.59-111.08-10.24-170.9-131.59-7.24-179.13-122.96-3.82-147.63-115.45-0.45-143.69-110.25-0.19-124.68-106.250.080.0-33.339.98-60.62-75.9341.38-11.68-13.45141.39442.3837.55-41.39-129.29-1381.747.389.8213.89
23Q3 (19)1.70-83.22-97.18-3.78-184.19-106.59.15-47.89-85.458.0220150.0-83.951.030-93.680.77670.0-92.230.0814.29-60.025.34-25.69-63.0746.85-35.47-9.4-41.30-261.69-144.68141.3089.761765.966.72-6.28120.33
23Q2 (18)10.139.51-84.74.4912.81-93.0717.5653.63-74.52-0.04-100.43-100.080.00-100.0-100.00.10-87.18-99.130.070.0-68.1834.1025.64-53.8972.6060.05-12.6425.54-26.58-72.8574.4614.181155.237.178.64124.06
23Q1 (17)9.25-74.94-86.893.98-87.72-94.1311.43-63.75-84.069.37-62.11-83.521.00-77.22-95.640.78-74.34-94.60.07-41.67-72.027.14-34.56-64.645.36-5.12-19.9434.78-66.16-63.1865.222434.541081.566.601.8570.54
22Q4 (16)36.91-38.86-47.7632.42-44.22-52.0531.53-49.86-52.9724.73-50.5-54.254.39-73.07-83.653.04-69.32-80.670.12-40.0-58.6241.47-39.57-42.5247.81-7.54-25.36102.7911.221.92-2.79-136.89-224.266.48112.4663.22
22Q3 (15)60.37-8.83-11.0258.12-10.34-11.2762.89-8.74-4.2349.96-1.73-6.316.30-15.85-55.319.91-13.98-45.280.20-9.09-41.1868.62-7.21-3.2651.71-37.77-37.6492.43-1.75-7.337.5727.652794.433.05-4.694.81
22Q2 (14)66.22-6.1810.0564.82-4.3412.1568.91-3.9219.7450.84-10.67.619.37-15.56-54.5411.52-20.28-26.390.22-12.0-33.3373.95-3.5515.1583.1046.66-40.6394.07-0.43-6.335.937.471505.373.20-17.316.67
22Q1 (13)70.58-0.138.5367.760.2245.171.726.9855.7156.875.2244.0522.94-14.56-53.9214.45-8.1416.060.25-13.79-19.3576.676.2642.0356.66-11.54-75.8394.48-6.33-6.825.52740.67494.843.87-2.52-25.43
21Q4 (12)70.654.1395.1767.613.22115.2567.042.09137.6554.051.37145.2426.85-26.38-25.415.73-13.14184.450.29-14.7120.8372.151.7284.0664.05-22.76-85.33100.861.13-9.43-0.86-429.392.423.9736.43-32.94
21Q3 (11)67.8512.76363.4665.5013.32513.8765.6714.11616.9253.3212.85635.4536.47-14.41135.5918.1115.72863.30.343.0361.970.9310.45215.3882.92-40.76-90.4499.74-0.68-14.340.26161.98101.592.91-3.0-41.92
21Q2 (10)60.1718.1814.4457.8023.772848.9857.5524.957374.0347.2519.6867600.042.61-14.430535.7115.6525.73717.070.336.4594.1264.2218.97269.29139.98-40.29-86.1100.42-0.96-60.41-0.4269.8199.733.00-42.20
21Q1 (9)50.9540.75972.6346.7048.686870.1546.0663.282603.2639.4879.131911.0149.7838.321172.8412.45125.14124600.00.3129.1772.2253.9837.7305.86234.44-46.3-79.16101.40-8.95376.03-1.4087.7-101.025.19-12.33-4.24
20Q4 (8)36.20147.271045.5731.41194.388365.7928.21207.971337.2822.04204.0964.3135.99132.49764.025.53194.157012.50.2414.2926.3239.2074.3215.37436.61-49.65-57.12111.37-4.35560.14-11.3730.84-113.75.9218.1613.63
20Q3 (7)14.64122.49148.5610.67444.39792.869.161089.61396.447.2510457.14311.3715.4811157.14308.061.88358.54852.00.2123.5310.5322.4929.33101.52867.23-13.86-18.25116.44-54.1133.07-16.4489.3-132.855.0100.4
20Q2 (6)6.5838.53129.271.96192.54315.380.77141.85130.08-0.0796.7997.59-0.1496.9897.740.414200.0341.180.17-5.56-15.017.3930.7566.891006.80-10.52-1.09253.66790.51615.36-153.66-212.38-338.440.00-100.0-100.0
20Q1 (5)4.7550.327.220.67276.32219.05-1.8419.3-13.58-2.1814.51-24.57-4.6414.39-52.13-0.0187.5-109.090.18-5.26-14.2913.307.06.571125.2010.5224.96-36.73-317.75-182.46136.7364.7321.05.424.033.63
19Q4 (4)3.16-46.350.0-0.3875.320.0-2.2826.210.0-2.5525.660.0-5.4227.150.0-0.0868.00.00.190.00.012.4311.380.01018.13-4.020.016.87-66.230.083.0165.870.05.214.410.0
19Q3 (3)5.89105.230.0-1.54-69.230.0-3.09-20.70.0-3.43-17.870.0-7.44-20.190.0-0.25-47.060.00.19-5.00.011.167.10.01060.814.220.049.9640.890.050.04-22.350.04.996.170.0
19Q2 (2)2.87-35.210.0-0.91-533.330.0-2.56-58.020.0-2.91-66.290.0-6.19-102.950.0-0.17-254.550.00.20-4.760.010.42-16.510.01017.8713.040.035.46372.650.064.44-42.970.04.70-10.130.0
19Q1 (1)4.430.00.00.210.00.0-1.620.00.0-1.750.00.0-3.050.00.00.110.00.00.210.00.012.480.00.0900.480.00.0-13.010.00.0113.010.00.05.230.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)4.44-92.75-1.18014.54173.178.03-87.083.61-92.51.63-97.41.57-96.170.31-63.124.42-64.1641.38-13.45-14.750114.751974.420.0439.166.9579.12
2022 (9)61.23-4.1358.71-3.685.321.7762.152.4748.16-2.9662.62-48.8340.99-29.170.84-26.9668.132.1947.81-25.3694.47-6.05.5300.0324.223.885.43
2021 (8)63.87270.4860.95373.955.23-53.8660.65467.8849.63515.76122.37168.1857.87642.881.1547.4466.67173.2464.05-85.33100.50-16.6-0.5000.02-53.313.68-34.05
2020 (7)17.24323.5912.86011.340.5610.6808.06045.6307.7900.78-13.3324.40110.89436.61-57.12120.50325.95-20.5000.05-29.345.5811.16
2019 (6)4.0713466.67-0.68011.27147.07-2.410-2.680-21.390-0.4900.90-13.4611.571200.01018.1372.6528.29-64.6571.71259.060.06-8.775.02-0.99
2018 (5)0.03-99.4-4.0004.56-6.73-4.990-4.450-26.950-3.5501.047.220.89-86.89589.7046.9780.03-34.4319.9700.07-12.235.07-5.06
2017 (4)4.9600.5904.89-12.140.4800.3802.3001.4800.9722.786.790401.24-45.46122.0530.13-22.0500.0805.34-12.03
2016 (3)-7.850-12.7605.5712.21-13.600-12.900-62.030-9.1000.79-4.82-6.270735.7289.4293.7915.36.21-66.740.0006.078.2
2015 (2)-0.620-5.0604.962.41-6.230-6.110-22.200-4.0900.83-8.790.18-97.4388.4030.8281.34-71.1318.6600.0005.619.36
2014 (1)4.2602.0704.85-19.60.7300.3201.2101.3000.919.646.9235.95296.89-8.29281.8040.74-181.7000.0005.13-6.56

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