玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)23.1021.5833.6818.8624.9843.8616.78-19.0942.4412.80-24.3534.742.14-26.7153.961.87-22.4161.210.157.1425.038.45-10.663.8313.84-10.71-17.86112.3354.31.04-12.50-145.96-11.8824.14-7.97-14.55
23Q3 (19)19.00-17.68-2.3115.09-20.16-4.3120.74-3.4-7.9916.92-0.06-2.652.921.74-2.342.412.124.780.140.07.6943.04-2.43-3.0615.50-43.49-31.0272.80-17.224.1327.20125.65-9.6126.23-0.111.39
23Q2 (18)23.0829.81-27.7418.9034.33-32.9821.4748.58-29.6816.9343.47-27.42.8770.83-44.72.3663.89-40.550.1416.67-17.6544.1110.25-6.8627.4368.59-27.4587.95-9.56-4.8112.05377.7458.3526.26-1.4611.41
23Q1 (17)17.782.89-45.0414.077.32-51.5314.4522.67-52.911.8024.21-52.31.6820.86-69.171.4424.14-66.740.120.0-29.4140.018.05-15.5216.27-3.44-33.7897.25-12.532.792.52122.58-53.2326.65-5.6614.72
22Q4 (16)17.28-11.16-45.0713.11-16.87-53.4911.78-47.74-58.919.50-45.34-58.591.39-53.51-75.911.16-49.57-74.840.12-7.69-40.037.03-16.6-15.2616.85-25.01-38.17111.1759.0213.1-11.17-137.13-781.5628.259.212.24
22Q3 (15)19.45-39.1-43.5415.77-44.08-48.6522.54-26.17-29.6317.38-25.47-32.142.99-42.39-58.242.30-42.07-58.860.13-23.53-40.9144.40-6.25-3.9422.47-40.57-3.1569.91-24.33-27.130.09295.29622.9725.879.765.98
22Q2 (14)31.94-1.27-5.3328.20-2.86-6.5630.53-0.493.1123.32-5.74-1.315.19-4.77-14.783.97-8.31-17.630.170.0-15.047.360.06.5537.8153.8913.7192.39-2.34-9.397.6141.11501.7323.571.460.77
22Q1 (13)32.352.8313.2329.032.989.330.687.0112.0124.747.8512.155.45-5.558.354.33-6.072.850.17-15.0-10.5347.368.388.3524.57-9.8326.9894.61-3.75-2.355.39229.0578.0123.23-7.71-7.78
21Q4 (12)31.46-8.6813.6228.19-8.2123.2128.67-10.4923.2122.94-10.4325.495.77-19.4137.054.61-17.5330.230.20-9.095.2643.70-5.459.3927.2517.4638.7598.292.5-0.011.64-60.61-3.1825.173.110.24
21Q3 (11)34.452.129.6130.711.7632.9432.038.1735.8925.618.3834.937.1617.5768.875.5915.9860.630.2210.022.2246.223.9812.5123.20-30.2327.8295.90-5.95-2.134.16319.65118.1324.414.36-2.52
21Q2 (10)33.7418.132.9930.1813.6337.4929.618.1135.5823.637.1228.776.0921.0756.154.8214.4949.230.205.2611.1144.451.6910.5433.2571.8327.79101.965.251.45-1.89-162.53-271.3723.39-7.15-6.4
21Q1 (9)28.573.1821.4226.5616.0832.427.3917.7131.0522.0620.6832.655.0319.4856.214.2118.9352.540.190.011.7643.719.418.719.35-1.4822.5596.88-1.451.023.0378.98-25.9725.190.32-2.78
20Q4 (8)27.694.1818.9922.88-0.9516.3823.27-1.2723.3818.28-3.6921.144.21-0.7141.753.541.7239.370.195.5611.7639.95-2.754.219.648.2114.3298.310.33-5.561.69-11.26139.7225.110.280.8
20Q3 (7)26.584.778.1423.105.2410.0523.577.926.4618.983.437.354.248.7215.223.487.7414.850.180.05.8841.082.160.1518.15-30.258.7597.98-2.523.361.91473.96-63.3525.040.21.54
20Q2 (6)25.377.823.0921.959.427.721.844.52.3918.3510.3411.753.9021.1228.713.2317.0328.170.185.8820.040.210.0-5.1226.0264.790.39100.514.85.18-0.51-112.46-111.524.99-3.552.21
20Q1 (5)23.531.1217.5920.062.0324.7520.9010.8224.6316.6310.2124.573.228.4255.562.768.6653.330.170.030.7740.214.88-0.0515.79-8.0910.1995.91-7.870.134.09196.042.8225.914.01-6.16
19Q4 (4)23.27-5.330.019.66-6.340.018.86-14.810.015.09-14.650.02.97-19.290.02.54-16.170.00.170.00.038.34-6.530.017.182.940.0104.109.810.0-4.26-181.880.024.911.010.0
19Q3 (3)24.58-0.120.020.992.990.022.143.80.017.687.670.03.6821.450.03.0320.240.00.1713.330.041.02-3.210.016.69-35.610.094.79-0.80.05.2117.310.024.660.860.0
19Q2 (2)24.6122.990.020.3826.740.021.3327.190.016.4223.00.03.0346.380.02.5240.00.00.1515.380.042.385.340.025.9280.880.095.56-0.230.04.4411.460.024.45-11.450.0
19Q1 (1)20.010.00.016.080.00.016.770.00.013.350.00.02.070.00.01.800.00.00.130.00.040.230.00.014.330.00.095.780.00.03.980.00.027.610.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)20.85-21.3816.83-26.3122.7918.0318.50-26.7314.71-25.719.41-37.818.16-34.190.55-12.741.45-7.3313.84-17.8690.960.559.04-5.20.33-17.6225.793.7
2022 (9)26.52-17.6922.84-21.319.3129.6325.25-14.5219.80-16.2815.13-36.1912.40-35.280.63-22.2244.730.3116.85-38.1790.46-7.899.54432.330.40100.624.871.39
2021 (8)32.2224.3529.0231.4314.90-15.8329.5431.4623.6530.5923.7154.2619.1647.730.8112.544.5910.4827.2538.7598.21-0.071.793.80.20-31.6624.53-2.81
2020 (7)25.9111.3522.0813.5817.70-12.9222.4712.818.1114.9115.3733.312.9731.140.7214.2940.36-0.2719.6414.3298.270.711.73-28.680.29-29.525.24-0.24
2019 (6)23.27-11.7619.44-14.7720.3211.7619.92-15.5915.76-18.011.53-22.989.89-23.040.63-5.9740.47-3.5517.186.9797.580.972.42-28.00.42-9.1525.300.36
2018 (5)26.37-8.6622.81-8.6118.1912.3923.60-4.6519.22-8.4314.97-10.0912.85-9.060.670.041.962.2716.06-4.6996.64-4.23.3600.46025.21-3.56
2017 (4)28.873.6324.965.8116.18-2.4724.753.4720.99-0.916.655.4514.134.740.674.6941.031.1616.85-11.13100.882.29-0.8500.00026.142.75
2016 (3)27.862.5823.593.8716.59-15.7623.921.4821.182.2715.798.4513.497.150.644.9240.56-6.3318.9626.4898.622.391.38-62.040.00025.446.09
2015 (2)27.16-2.2722.71-4.919.7010.9123.57-5.1120.71-5.3514.56-17.3712.59-16.90.61-11.5943.301.5714.99-7.4796.310.213.65-6.410.00023.985.83
2014 (1)27.79023.88017.76-5.5324.84021.88017.62015.1500.691.4742.639.9816.20-1.5296.10-0.363.908.250.00022.667.9

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