玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)-13.6545.92-204.68-46.5317.06-139.72-40.550.17-127.43-28.4911.99-97.71-1.46-0.69-131.75-1.260.79-125.00.0525.025.04.46-55.09-84.9715.2319.2629.51114.73-16.945.37-14.7661.29-67.4311.93-35.2-36.78
23Q3 (19)-25.24-124.96-177.35-56.10-23.79-771.86-40.62-48.63-241.58-32.37-195.08-235.1-1.45-222.22-199.32-1.27-234.21-199.220.040.0-20.09.93-64.16-84.3112.77-3.4814.94138.13-16.73374.89-38.1342.08-153.7718.41-4.1122.98
23Q2 (18)-11.22-30.01-125.42-45.32-0.91-252.34-27.3316.88-169.35-10.9758.16-130.09-0.4552.63-112.3-0.3854.76-111.870.0433.33-55.5627.716.99-54.4113.23-10.43-28.18165.8921.44119.73-65.83-79.87-368.6719.20-2.6981.65
23Q1 (17)-8.63-166.18-119.67-44.91-131.38-243.07-32.88-84.41-181.69-26.22-81.96-179.84-0.95-50.79-125.68-0.84-50.0-125.150.03-25.0-70.025.90-12.71-56.5114.7725.633.91136.6025.4575.12-36.60-315.19-266.3819.734.56129.42
22Q4 (16)13.04-60.04-73.58-19.41-332.46-151.77-17.83-162.15-146.96-14.41-160.14-147.78-0.63-143.15-116.58-0.56-143.75-116.370.04-20.0-63.6429.67-53.12-46.911.765.8510.32108.89274.3510.27-8.82-112.43-809.1518.8726.05177.5
22Q3 (15)32.63-26.08-33.728.35-71.93-78.0628.69-27.2-27.1623.96-34.28-24.131.46-60.11-68.471.28-60.0-69.080.05-44.44-61.5463.294.1313.5211.11-39.69-6.5629.09-61.47-69.970.91189.42006.9914.9741.6378.21
22Q2 (14)44.140.624.2829.75-5.22-4.6539.41-2.0928.9236.4611.0233.93.66-1.08-6.153.20-4.19-9.860.09-10.0-30.7760.782.0727.8818.4267.052.8675.50-3.21-26.0324.5011.391285.7810.5722.916.77
22Q1 (13)43.87-11.1250.731.39-16.2783.8940.256.0114.132.848.89115.343.70-2.63112.643.34-2.34106.170.10-9.09-9.0959.556.5749.111.033.4739.0978.00-21.01-14.0922.001669.64138.98.6026.47-4.76
21Q4 (12)49.360.26124.2637.49-1.5325.0637.97-3.6393.1230.16-4.5381.793.80-17.93533.333.42-17.39510.710.11-15.3822.2255.880.2372.8410.66-10.3438.898.742.18-13.91.24-63.07108.466.80-19.05-26.09
21Q3 (11)49.2316.390.4438.0621.99181.9339.3928.85188.1531.5815.98199.914.6318.72340.954.1416.62326.80.130.044.4455.7517.2948.3511.89-1.3332.1196.63-5.32-2.153.37262.87182.048.40-15.15-6.77
21Q2 (10)42.3345.4138.4231.2082.7859.3530.5762.6146.6927.2378.5639.433.90124.1485.713.55119.1484.90.1318.1830.047.5319.012.112.0551.9516.65102.0712.428.61-2.07-122.44-134.39.909.63-0.9
21Q1 (9)29.1132.2622.1617.0793.5434.318.80144.1616.6315.25143.6114.061.74190.038.11.62189.2939.660.1122.2222.2239.9423.54-2.877.933.26-2.3490.79-20.8415.179.21162.69-56.59.03-1.85-11.82
20Q4 (8)22.01-14.85-14.528.82-34.67-19.677.70-43.67-34.866.26-40.55-36.120.60-42.86-29.410.56-42.27-28.210.090.012.532.33-13.97-19.77.68-14.67-10.8114.6916.1323.45-14.69-1330.84-305.19.202.11-22.36
20Q3 (7)25.85-15.47-7.5113.50-31.05-11.313.67-34.4-24.610.53-46.08-29.331.05-50.0-28.080.97-49.48-23.020.09-10.012.537.58-11.37-12.959.00-12.88-1.4298.765.0917.71.19-80.19-92.599.01-9.81-12.69
20Q2 (6)30.5828.33-12.519.5854.05-13.1720.8429.28-23.8619.5346.07-11.592.1066.6721.391.9265.5228.860.1011.1142.8642.403.11-24.9310.3327.22-56.8193.9819.2114.086.02-71.54-65.819.99-2.44-8.52
20Q1 (5)23.83-7.46-41.5112.7115.76-52.1316.1236.38-48.8913.3736.43-57.61.2648.24-41.671.1648.72-40.510.0912.550.041.122.14-32.718.12-5.69-19.5278.83-15.15-6.421.17195.6233.8910.24-13.59-11.27
19Q4 (4)25.75-7.870.010.98-27.860.011.82-34.80.09.80-34.230.00.85-41.780.00.78-38.10.00.080.00.040.26-6.740.08.61-5.70.092.9010.720.07.16-55.510.011.8514.830.0
19Q3 (3)27.95-20.030.015.22-32.510.018.13-33.760.014.90-32.550.01.46-15.610.01.26-15.440.00.0814.290.043.17-23.570.09.13-61.830.083.901.850.016.10-8.660.010.32-5.490.0
19Q2 (2)34.95-14.210.022.55-15.070.027.37-13.220.022.09-29.940.01.73-19.910.01.49-23.590.00.0716.670.056.48-7.580.023.92137.070.082.38-2.180.017.6211.450.010.92-5.370.0
19Q1 (1)40.740.00.026.550.00.031.540.00.031.530.00.02.160.00.01.950.00.00.060.00.061.110.00.010.090.00.084.220.00.015.810.00.011.540.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)-15.000-48.37050.2490.92-35.810-24.890-4.280-3.7100.15-48.2815.95-71.7615.2329.51135.08107.21-35.0900.4827.0716.9942.89
2022 (9)37.47-13.419.32-39.1726.3249.8529.63-8.6625.67-3.828.26-40.927.45-41.840.29-39.5856.4912.2411.7610.3265.19-33.4234.811563.660.38-28.411.8939.39
2021 (8)43.2768.2331.76129.6517.56-24.6232.44120.0826.69111.8313.98177.9312.81175.480.4829.7350.3330.910.6638.897.914.372.09-66.220.53-30.268.53-11.24
2020 (7)25.72-19.3513.83-24.8423.30-15.8714.74-32.0712.60-33.655.03-18.874.65-17.70.3723.3338.45-22.457.68-10.893.8010.646.20-59.290.76322.219.61-13.66
2019 (6)31.89-42.0418.40-60.3927.7095.8121.70-55.7918.99-59.136.20-76.65.65-76.080.30-41.1849.58-21.748.61-19.6884.78-10.4115.22183.870.18614.0311.1337.24
2018 (5)55.0222.6246.4535.7414.14-7.8549.08-35.5746.46-36.6826.50-28.423.62-16.450.5134.2163.35-31.5910.72-24.1394.64110.685.36-90.270.0308.11-25.05
2017 (4)44.8745.3534.2266.615.358.2976.1723.2773.3728.7237.019.5628.2740.090.388.5792.6118.7614.13-76.4344.9235.1355.08-17.490.00010.821.88
2016 (3)30.87-21.7520.54-33.1814.179.6861.7953.3657.0045.6333.78-5.0620.1817.670.35-16.6777.9840.5859.94-33.133.24-56.4366.75181.620.00010.624.32
2015 (2)39.45-12.6130.74-19.7212.9217.1740.29-37.6539.14-31.8435.58-68.5717.15-43.90.42-16.055.47-29.3289.60-40.6176.3028.7523.70-41.820.00010.1815.29
2014 (1)45.14038.29011.03-17.7564.62057.420113.20030.5700.506.3878.48105.39150.86-81.8859.268.2240.74-9.950.0008.836.64

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