玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)40.3110.6515.1730.72-5.018.4431.15-18.485.725.69-27.14-12.681.87-53.94-33.211.51-51.13-30.730.06-33.33-14.2939.17-8.8221.1929.19-0.612.6798.5316.492.451.47-90.49-61.6115.07131.4940.32
23Q3 (19)36.4313.6320.9932.3414.5230.438.21-42.6518.5935.26-42.2529.684.06-49.550.373.09-48.8449.280.09-10.012.542.96-37.7816.929.37-21.322.384.5999.499.9115.41-73.24-33.116.516.55-19.73
23Q2 (18)32.06-4.8739.0928.24-3.6550.5366.63123.5250.9261.06155.752.088.04222.8956.736.04211.3453.30.1025.00.069.04114.5445.937.3329.6610.9442.40-56.87-0.2557.603324.880.186.11-20.13-0.97
23Q1 (17)33.70-3.7175.5229.313.4693.7229.811.1593.4523.88-18.8393.522.49-11.0759.621.94-11.0160.330.0814.29-20.032.18-0.4374.0428.791.274.2798.322.220.231.68-55.95-2.277.65-28.7732.58
22Q4 (16)35.0016.24161.7828.3314.23204.9529.47-8.54203.8129.428.2271.02.803.793.12.185.31100.00.07-12.5-50.032.32-12.05168.8928.43-0.98-8.9496.1824.970.533.82-83.43-6.8910.7432.4386.14
22Q3 (15)30.1130.6354.6524.8032.259.1832.22-27.0261.0227.19-32.2861.852.70-47.3717.92.07-47.4618.970.08-20.0-20.036.75-22.3459.5128.71-14.68-22.376.9681.06-1.1723.04-59.934.128.1131.4449.36
22Q2 (14)23.0520.0515.9518.7623.9926.1644.15186.5177.1540.15225.36219.165.13228.85261.273.94225.62268.220.100.025.047.32155.92137.1933.6521.8819.242.51-56.66-54.5357.493240.99750.086.176.93-6.23
22Q1 (13)19.2043.613.5615.1362.8611.9915.4158.8713.3912.3455.6110.281.567.59-17.891.2111.01-11.030.10-28.57-16.6718.4953.838.5727.61-11.56-33.7198.092.53-1.441.72-58.03256.215.770.0-13.88
21Q4 (12)13.37-31.33-36.129.29-40.37-35.989.70-51.52-39.797.93-52.8-38.381.45-36.68-32.871.09-37.36-27.810.1440.016.6712.02-47.83-40.5531.22-15.51-27.7195.6722.856.364.10-81.47-58.25.776.26-38.16
21Q3 (11)19.47-2.06-20.0715.584.77-20.7920.0125.61-17.5216.8033.55-17.362.2961.27-32.841.7462.62-26.270.1025.0-16.6723.0415.49-20.0336.9530.89-24.0277.87-16.69-3.8522.13227.1417.515.43-17.48-17.23
21Q2 (10)19.887.23-12.514.8710.07-15.3715.9317.22-16.0712.5812.42-15.461.42-25.26-37.441.07-21.32-34.360.08-33.33-27.2719.9517.15-17.0528.23-32.22-34.7993.48-6.070.976.761300.0-8.816.58-1.79-15.32
21Q1 (9)18.54-11.42013.51-6.89013.59-15.64011.19-13.0501.90-12.0401.36-9.9300.120.0017.03-15.78041.65-3.57099.5210.6300.48-95.0706.70-28.190
20Q4 (8)20.93-14.08014.51-26.23016.11-33.59012.87-36.6902.16-36.6601.51-36.0200.120.0020.22-29.82043.19-11.19089.9511.0609.81-47.909.3342.230
20Q3 (7)24.367.22019.6711.95024.2627.82020.3336.6303.4150.2202.3644.7900.129.09028.8119.79048.6312.34080.99-12.52018.83153.8506.56-15.570
20Q2 (6)22.720017.570018.980014.88002.27001.63000.110024.050043.290092.58007.42007.7700
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)35.1336.1130.0743.942.13-34.5743.8045.2738.9044.0216.4135.5112.8637.690.33-5.7147.8442.7229.192.6768.65-0.9331.352.115.47-0.878.1810.69
2022 (9)25.8149.120.8962.063.2511.4830.15109.9627.01129.0912.1162.559.3468.90.35-23.9133.5292.228.43-8.9469.30-22.7630.70198.6415.6027.417.3922.15
2021 (8)17.31-20.1212.89-21.452.92-30.614.36-22.5911.79-21.57.45-16.15.53-17.710.464.5517.44-24.3131.22-27.7189.721.4710.28-11.2512.257.496.05-20.5
2020 (7)21.67-4.5416.411.554.20-5.0518.55-4.9715.02-6.368.88-2.096.72-9.920.44-4.3523.04-4.5643.1992.8188.416.8111.59-32.7411.3907.61-3.3
2019 (6)22.7016.2916.1619.094.4342.0419.5225.7716.0430.839.07-2.897.46-2.10.46-25.8124.1428.6822.403.4682.78-5.3517.2236.640.0007.8728.81
2018 (5)19.5211.0413.577.873.121.8215.52-6.3912.26-15.519.34-20.387.62-19.280.62-4.6218.76-4.7721.65-10.3987.4515.3312.61-47.730.0006.114.98
2017 (4)17.586.4212.5815.523.06-15.7916.5832.2214.5138.8511.7337.519.4435.050.65-1.5219.7020.7124.16-1.3575.83-12.7124.1183.660.0005.822.65
2016 (3)16.5286.0410.89375.553.63162.6612.5441.3810.4521.238.5348.616.9949.680.6622.2216.3257.9924.4913.3886.87237.0613.13-82.310.0005.670
2015 (2)8.88-1.02.29-29.751.3865.878.87-25.278.62-22.065.74-33.024.67-31.730.54-12.910.33-19.9221.60-12.7625.77-6.1474.232.330.0000.000
2014 (1)8.9703.2600.83011.87011.0608.5706.8400.62012.90024.76027.46072.5400.0000.000

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