玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)20.523.9-13.4210.399.37-29.229.79-4.49-25.498.258.7-15.644.034.95-28.922.6510.42-16.40.303.450.014.29-4.16-17.9761.22-1.23-40.49106.4515.18-4.49-6.45-185.1643.711.20-10.337.28
23Q3 (19)19.75-5.918.889.50-17.03-3.0610.25-17.21-15.787.59-22.23-25.953.84-22.58-32.512.40-13.67-17.240.2911.547.4114.91-15.57-9.6461.98-29.0-29.1592.420.4614.177.58-5.3-60.2312.49-1.8123.05
23Q2 (18)20.99-11.777.5311.45-24.675.0512.38-13.550.739.76-11.83-0.514.96-16.36-23.462.78-12.58-16.010.260.0-21.2117.66-8.8313.4287.30-17.43-33.6792.00-13.754.08.00220.0-30.6712.7210.739.93
23Q1 (17)23.790.3832.3115.203.5432.6414.328.9816.911.0713.1914.955.934.595.143.180.32-0.310.26-13.33-18.7519.3711.1924.57105.732.7836.69106.67-4.313.86-6.6741.82-205.5611.4910.0636.14
22Q4 (16)23.7030.6521.5414.6849.825.0413.147.976.839.78-4.590.625.67-0.35-6.593.179.31-5.930.3011.11-11.7617.425.5810.39102.8717.5919.6111.4637.6816.36-11.46-160.16-372.1410.442.8617.83
22Q3 (15)18.14-7.0722.829.80-10.0987.0212.17-0.9872.3810.254.4984.685.69-12.19122.272.90-12.39116.420.27-18.1817.3916.505.9737.1687.48-33.533.2180.95-8.499.8619.0565.08-27.6210.1511.66-12.58
22Q2 (14)19.528.57-17.0110.90-4.89-27.6712.290.33-20.869.811.87-19.066.4814.89-6.93.313.76-8.560.333.1313.7915.570.13-19.62131.6170.153.6588.46-5.57-9.0311.5482.69319.239.097.7-10.71
22Q1 (13)17.98-7.79-28.411.46-2.39-33.1412.25-0.41-31.339.63-0.93-32.335.64-7.08-33.13.19-5.34-35.810.32-5.88-5.8815.55-1.46-27.2377.35-10.077.8293.68-2.2-2.716.3250.070.538.44-4.74-9.25
21Q4 (12)19.5032.02-26.4711.74124.05-34.6312.3074.22-32.829.7275.14-31.216.07137.11-36.773.37151.49-38.620.3447.83-10.5315.7831.17-28.0486.011.4715.795.7930.0-2.24.21-84.0104.918.86-23.69-4.73
21Q3 (11)14.77-37.2-44.415.24-65.23-71.837.06-54.54-61.275.55-54.21-61.72.56-63.22-71.651.34-62.98-71.490.23-20.69-28.1212.03-37.89-46.8984.76-33.242.4373.68-24.23-27.4926.32856.141731.5811.6114.0528.29
21Q2 (10)23.52-6.3344.4715.07-12.08178.0415.53-12.9589.1612.12-14.8393.616.96-17.44172.943.62-27.16147.950.29-14.7138.119.37-9.3629.31126.9776.9912.5297.250.9945.872.75-25.69-91.7410.189.460
21Q1 (9)25.11-5.3212.917.14-4.5724.4717.84-2.5745.0414.230.7145.068.43-12.1951.084.97-9.4748.360.34-10.536.2521.37-2.5525.7871.74-3.5-6.7196.30-1.68-13.533.7080.25132.599.300.0-8.01
20Q4 (8)26.52-0.1927.1317.96-3.4441.0818.310.4451.3214.13-2.4851.949.606.3155.845.4916.8149.590.3818.752.721.93-3.1833.5674.34-10.16-1.2697.95-3.61-6.862.05227.4139.869.302.760
20Q3 (7)26.5763.2123.4118.60243.1745.7718.23122.0522.9314.49131.4725.029.03254.129.454.70221.926.820.3252.38-11.1122.6551.226.482.75-26.672.34101.6152.4218.38-1.61-104.84-111.399.050-5.63
20Q2 (6)16.28-26.8-23.15.42-60.64-56.548.21-33.25-31.186.26-36.19-32.622.55-54.3-59.331.46-56.42-57.060.21-34.38-38.2414.98-11.83-1.71112.8446.741.1966.67-40.14-36.1433.33393.33858.330.00-100.0-100.0
20Q1 (5)22.246.6216.6213.778.1749.1912.301.6540.259.815.4850.465.58-9.4249.63.35-8.7256.540.32-13.516.6716.993.4733.8876.902.14-6.63111.365.95.8-11.36-120.45-115.9110.110-8.51
19Q4 (4)20.86-3.110.012.73-0.240.012.10-18.410.09.30-19.760.06.16-25.330.03.67-16.590.00.372.780.016.42-8.370.075.29-6.890.0105.1522.510.0-5.15-136.390.00.00-100.00.0
19Q3 (3)21.531.70.012.762.330.014.8324.310.011.5924.760.08.2531.580.04.4029.410.00.365.880.017.9217.590.080.86-27.490.085.83-17.780.014.17422.290.09.59-0.930.0
19Q2 (2)21.1711.010.012.4735.10.011.9336.030.09.2942.480.06.2768.10.03.4058.880.00.3413.330.015.2420.090.0111.5135.390.0104.40-0.820.0-4.4016.480.09.68-12.40.0
19Q1 (1)19.070.00.09.230.00.08.770.00.06.520.00.03.730.00.02.140.00.00.300.00.012.690.00.082.360.00.0105.260.00.0-5.260.00.011.050.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)21.257.2711.62-0.683.5025.3411.67-6.349.15-7.218.33-24.2611.00-16.091.11-11.916.531.9161.22-40.4999.325.740.34-94.40.00011.9726.13
2022 (9)19.81-6.3411.70-8.742.79-5.8712.46-8.589.86-8.3624.201.1713.11-3.891.262.4416.22-7.47102.8719.693.930.036.073.990.04-51.699.49-3.65
2021 (8)21.15-10.2712.82-13.22.96-11.2613.63-8.4610.76-7.823.92-6.1213.64-9.911.23-1.617.53-10.3886.0115.793.90-5.395.84672.240.08-10.439.85-2.28
2020 (7)23.5713.714.7723.913.3448.4214.8923.3611.6725.3525.486.0815.1412.311.25-8.0919.5624.4374.34-1.2699.240.620.76-44.840.091.1310.083.7
2019 (6)20.7320.111.9258.722.2530.6412.0770.249.3179.0424.0230.9713.4852.141.36-12.2615.7254.1275.29-28.2398.63-6.81.3700.09-28.839.72-6.0
2018 (5)17.26-20.287.51-40.41.7239.967.09-40.825.20-43.7218.34-51.568.86-52.721.55-17.5510.20-35.97104.90-40.91105.830.66-5.8300.13010.3410.83
2017 (4)21.65-19.012.60-36.141.23-28.5811.98-38.159.24-40.2337.86-28.5718.74-40.071.88-5.0515.93-31.69177.52123.16105.143.16-5.1400.0009.3310.94
2016 (3)26.73-2.219.73-6.631.72-19.7619.37-5.7415.46-3.553.00031.2701.98023.32-5.4779.5517.38101.92-1.04-1.9200.0008.4122.42
2015 (2)27.33021.1302.15020.55016.0200.0000.0000.00024.67067.770102.990-2.8400.0006.870

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